I am addressing this blog to agents. I also happen to be an agent, however, I put most of my energy into staging now. I would like to know from agents who are not using a staging service now, what would it take for you to use one?
It's hard to imagine an agent who would not like to have well designed, well photographed listings. Why do I get resistance or reluctance to at least offer staging to their clients as an option, even if the owner pays for it all? When I work with an agent on a single property, they get on board or 'converted' to staging and I get call backs. It's that first job that seems to be difficult.
Here are some things I have done and other ideas I've considered. What are your objections? I need to know them to address them. I would appreciate feedback on any of these that you think would work for you or would not. Other ideas welcome.
A free first trial for a consultation
Marketing materials for listing presentations
Reduced price for first consultation
For regular agents, I provide gift certificates for open houses, Discount coupons for redesign for agents to include in buyer's closing packet.
Featuring client agents on my website..and their properties that have been staged.
Taking credit cards so clients can "float" the fee for a while
Agreeing to take part of my fee or rental at closing
a free virtual staging using MLS pics
Staging classes that teach how to work with a stager.
A promise and delivery of prompt professional communication with agent and owners