Top 10 Holiday List

Education & Training with Real Estate Base Camp

Here are the top 10 things that agents have done over the holiday that really worked for them:

1.  Hold an Open House - even if that is not normally what you do, the consumers who are out looking are serious, otherwise they would be shopping or at home eating "figgy pudding"

2.  Join a social network, like Face Book or LinkedIn.  It is a fun and easy way to build your sphere and create an online presence.

3.  "Drop-by" your past clients, with a plant, calendar or a little something like home-made jam.  Let them know you care.

4.  Meet your neighbors.  This is a great time to have an open house at your house, with the express notion of everyone getting to know their neighbors.  Keep it simple- make it short and convenient.

5.  Hold a holiday party for past clients, sphere, neighbors.  This can be more elaborate.  You can create a nice holiday tradition.  If done annually, people will begin to ask you in Oct/Nov when you are scheduling your party.  They'll want to schedule around it.

6.  Check your listings.  Make sure they show well- decorations are not over the top, the house is heated if it is vacant, check with the sellers to make sure the pipes are wrapped in parts of the country where that is necessary.

7.  Attend as many events/parties as you can comfortably manage, without feeling overwhelmed. This is a wonderful time to meet new people and network.  Everyone always ask,' What do you do?" The next question is almost always, "How's the market?" Make sure you have your "elevator speech" prepared, regardless of market conditions. (Ask for emails!)

8.  Contribute to a community event or charity. Show that you are a valuable member of the community or neighborhood: volunteer at your church, carol in your neighborhood, collect food or toys for those in need.

9.  Send out holiday cards and make calls.  This is essential!                      

10.  The most important: take the time to enjoy family and friends and the holiday traditions you have created.

What will YOU do?


Re-Blogged 3 times:

Re-Blogged By Re-Blogged At
  1. June Piper-Brandon 12/08/2008 02:14 PM
  2. Frank D'Angelo 12/08/2008 10:18 PM
  3. Blatt + Cutino 12/08/2008 11:19 PM
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Blatt + Cutino
Coldwell Banker Realty - Monterey, CA
Broker-Associate 831/206-8070*Call today*

This is a well thought out list and really very simple. I have been spending more time in the community charity area and it really has given me energy and a great feeling of giving.

Dec 08, 2008 11:18 PM #24
Catherine Eusea
Prospect Mortgage - Fort Collins, CO
Mortgage Lender

The Charity one is a great idea as well! I always do a big coat drive starting in October that keeps momentum for the winter! This year we had over 658 Coats!!!

Dec 08, 2008 11:32 PM #25
Ella Glover
Lubbock Homes - Lubbock, TX

Thanks for the shot in the arm, or kick in the ,,,I needed that

Dec 08, 2008 11:55 PM #26
Russ Ravary ~ Metro Detroit Realtor call (248) 310-6239
Real Estate One - Commerce, MI
Michigan homes for sale ~

That is a great list.  This is my time to catch up, prepare for the new year, and advertise.  Like you said the people that are looking for homes right now are serious.

Dec 09, 2008 12:07 AM #27
Elaine Cooper
Fillmore Real Estate - Brooklyn, NY
Multi Family House, Co-op & Condo Specialist - Brooklyn, NY

This is a great list!  I'm going to add several items from it to my to do list.

Dec 09, 2008 12:17 AM #28
Richard Lecinski
Long Realty Company - Oro Valley, AZ

Some very good ideas for all of us. Thank you and good luck

Dec 09, 2008 12:44 AM #29
Marc Rasmussen
DWELL Real Estate - Sarasota, FL
Sarasota Real Estate

Good list Claudia. I am working on #9 today as a matter of fact.

Dec 09, 2008 12:44 AM #30
Tim Ludemann
Ochopee, FL

Great ideas and I will be working on my bloging skills and ways to market myself online for the next wave of buyers and sellers...Have a Merry Christmas and Best of Luck in 2009!

Dec 09, 2008 12:47 AM #31
Kathy Kooyman
Home Realty - Pella, IA

Claudia ~ Great List, another daily reminder as to what we realtors need to be doing day in and day out regardless of the season.

Dec 09, 2008 12:47 AM #32
Portsmouth NH Real Estate Agent - Rebecca Skane, Realtor®, e-PRO®
Keller Williams Coastal Realty - Portsmouth, NH

Ah!  #3!!  Good call and thanks for reminding me.  I must get gifts out to my current clients, I almost completely and totally forgot!

Dec 09, 2008 01:23 AM #33
James Wexler - Scottsdale, AZ

sending out the cards is great, but not worthwhile without the follow-up telephone calls, it is never easy to call but this call is as easy as it gets 'happy holidays'

Dec 09, 2008 01:32 AM #34
Toula Rosebrock
Diane Turton, Realtors, Forked River, NJ - Lacey Township, NJ
Broker/Sales Associate, Realtor, Lacey Township,

Hi Claudia:

Very good list...thanks for sharing.

I think that #6 and #9 are the most essential...

Dec 09, 2008 03:43 AM #35
Toula Rosebrock
Diane Turton, Realtors, Forked River, NJ - Lacey Township, NJ
Broker/Sales Associate, Realtor, Lacey Township,

Hi Claudia:

Good list...thanks for sharing.

I think that #6 and #9 are the most essential...

Dec 09, 2008 03:45 AM #36
David Thomas
HomeSmart Realty, Elite Group Scottsdale, Arizona - Gilbert, AZ

Thanks for the great list!

Dec 09, 2008 04:58 AM #37
Cindy Doup
Re/Max Real Estate Professionals - Columbus, IN

I am sending out Santa Nice Certificates.  It's a certificate that says they are on Santa's nice list.  It's signed by Santa, Rudolph (lead reindeer), and Bernard Honeytree (lead elf).  I made up some cards about the Nice List, passed them around.  All they have to do is send me an email with the childs name and address.  I take it from there.  I really have fun  making the certificates, and hearing from their parents how much the kids liked their certificate.


Cindy Doup

Dec 09, 2008 06:17 AM #38
Laura L
Townizen - Pasadena, CA

Claudia, great holiday list!

As for # 2 on your list, I agree that keeping up with social networks is really important, and referrals are vital. How about signing up for a focalized Facebook + LinkedIn just for real estate professionals? It's a community called Townizen ( We already have some Active Rain members in the community... and it's free to create a profile, and start using its free real estate listings tools. Literally takes less than a minute!   Please check it out and sign up to become a citizen of Townizen. Happy Holidays, and thanks for the great post.


Dec 09, 2008 09:51 AM #40
Jan M. Radosevich
John L Scott- Downtown Bellevue - Bellevue, WA

I am in the middle of my yearly cookie baking project for my clients. Every year I deliver them and get the opportunity to see them and hear their story for the year. This year I am bringing a yearly update on the value of their home.

Dec 09, 2008 10:27 AM #41
Erika Rogers
Red Rock Real Estate ~ Southern Utah's Largest Independent Brokerage - Saint George, UT
St George Utah Real Estate & Relocation Specialist

Those are all great ideas.  I usually send Christmas cards to past clients but this year I am personally dropping by to deliver a small gift.

Dec 09, 2008 11:19 AM #42
Donna Harris
Donna Homes, powered by JPAR - - Austin, TX
Realtor,Mediator,Ombudsman,Property Tax Arbitrator

I've definitely been making time for friends and family.  I listed my house today, and my husband was upset because there are no holiday decorations.  I want the house to be very neutral.  He thinks people will think we're "cold".  At least we won't be over the top with "stuff"!

Dec 16, 2008 11:43 AM #43
Sheldon Neal
Bergen County, NJ - RE/MAX Real Estate Limited - Maywood, NJ
That British Agent Bergen County NJ

... more great advice as always Claudia !

(when are you coming back to NJ next ??)

Sheldon :o)

Dec 20, 2008 01:38 PM #44
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