Please sit down, relax and make yourself UN-comfortable!

Real Estate Agent with Weichert Realtors - Manalapan - Marlboro

comfy chair




I'm talking about comfort zones.  You need to step out of them.

My business took off once I realized that I needed to make myself uncomfortable to become a better realtor.



afraid to call


A few examples:

  • Cold Calling - This was a tough one for me.  I would stutter in my brain before I even picked up the phone!  Cold calling made me sooooooooo uncomfortable.  I felt conspicuous, as if I had an audience.  I felt like I was performing at Lincoln Center, in my underwear!  After the hundreth or so phone call I relaxed.  I got someone on the phone who actually gave a hoot what I had to say.  That changed things for me.  Suddenly, I was very comfortable, so much so I forgot to let the prospect get a word in!


ask for the biz


  • Asking For the Business - I remember trying to get up the nerve to ask for an appointment.  I'd preface most of my statements with "if you want" or "at your convenience" or "anytime you're ready".  I will never forget the first time I asked someone if they wanted to get together on Monday at 4 o'clock or Tuesday at 2 and they said "Monday is good"  I couldn't believe how easy it was.... if you just ask!



house for SALE

  • Asking For the Price Reduction - I'm well trained.  I'm truly a neighborhood specialist.  I know my inventory.  I follow the market.  I study trends.  I call each and every agent who shows my listing for feedback.  I know exactly what the buyers think about my listing.  Why oh why would I be uncomfortable delivering the news to my seller?  Because let's face it, it is uncomfortable telling someone that there is no one willing to put up the bucks for their castle home, their pride and joy.  But make an intelligent argument, keep your professionalism, get the price reduction and get the home sold and I get the confirmation for what I knew all along... Damn, I'm good!


Even in "real life," if you don't find yourself feeling uncomfortable every now and then, it is my guess you aren't challenging yourself.  You're toeing the line.  "Aim for the sky and you'll reach the ceiling. Aim for the ceiling and you'll stay on the floor."


"Be willing to be uncomfortable. Be comfortable being uncomfortable. It may get tough, but it's a small price to pay for living a dream." -Peter McWilliams





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Janice Roosevelt
Keller Williams Brandywine Valley - West Chester, PA
OICP ABR, ePRO,Ecobroker

If I detach from the outcome and focus on the process, it becomes so much eaiser to do all of this.

Dec 09, 2008 10:43 PM #52
Tony Orefice
Wilkinson ERA/ - Harrisburg, NC
Realtor/Harrisburg NC,Concord NC

Another great blog by JoAnna Siminerio!!! Watch're approaching AR God status. : ). I always love your clip art as well.


Dec 09, 2008 10:44 PM #53
Mark Watterson
Salt Lake City, UT
Utah Real Estate

Your right! I need to be more uncomfortable. Thank you for the post......

Dec 09, 2008 10:59 PM #54
Gail Szeluga
Weichert Realtors-Marlboro, Manalapan - Manalapan, NJ
Manalapan, Marlboro & Monmouth County

JoAnna, You have a fantastic way with words. Great post!!! And you are so right.

Dec 09, 2008 11:02 PM #55
The Somers Team
The Somers Team at RE/MAX Access - Philadelphia, PA
Real People. Real Dreams. Real Estate.

JoAnna, excellent post !  You are so right... I used to have a coach when I was a stockbroker who said "He who is in a comfort zone is dead" meaning that that person would never be able to reach the next level... a new paradigm.  In order to improve and succeed, one must step out of the comfort zone and be proactive to make things happen !

Dec 09, 2008 11:05 PM #56
Heather Goodwin
Licensed by the Louisiana Real Estate Commission - Shreveport, LA
GoodWin Team Realty

JoAnna, sometimes change is a little uncomfortable, so if we're always comfortable....

Great post!

Dec 09, 2008 11:23 PM #57
Obeoman Glade Jones - Salt Lake City, UT



I never really thought cold calling, the Lincoln Center and underwear went together-nice connections!



Dec 09, 2008 11:46 PM #58
Gail Szeluga & JoAnna Siminerio
Weichert Realtors - Manalapan - Marlboro - Manalapan, NJ
Fostering Community Spirit Through Real Estate

Thank you for all the positive feedback!


Christine - Procrastinating when you don't want to do something... that is on my list to write about.  It is so satisfying (and rewarding!) when we tackle something we dread!

Bobby - You're the second person to refer to it as "stretching" out of the comfort zone... we don't have to leap out... a gentle stretch.  I like it.

Lisa - Me too about asking if a prospect is qualified.  I've FINALLY realized the serious ones appreciate my interest.  99% of the time they grasp at the second opinion I offer them!

Rob - "Action cancels fear"  Great way to put it

Janice - "detach from the outcome and focus on the process" I can see how that would help!  Baby steps

Christopher - "He who is in a comfort zone is dead" That says it all!



Dec 09, 2008 11:47 PM #59
Judy Jennings
The Green Company - Ashland, MA
Broker - The Lanterns at Warren Woods - Ashland MA


Nice post.  It is very easy to slip into the comfort zone and then scratch your head as to why the phone calls and activity has slowed down.  Blogging is certainly outside my comfort zone, but here I am, and hopefully it will get easier.  Happy holidays.


Dec 10, 2008 12:01 AM #60
Lillian Nolloth
Howard Hanna Real Estate Services - Adrian, MI

I am doing it today again. Stepping out of the comfort zone. I think with the new challanges we face we need to do this quite abit ! Thanks for the insight.

Dec 10, 2008 12:29 AM #61
Lenn Harley
Lenn Harley,, MD & VA Homes and Real Estate - Leesburg, VA
Real Estate Broker - Virginia & Maryland

I recommend this approach for all other Maryland and Northern Virginia agents

Dec 10, 2008 12:47 AM #62
Tim Ludemann
Ochopee, FL

That is so true...i have joined active rain even though i dreaded the idea of bloging...the asking for more business was also a step i made still working on it...I hope more people get expired by your feature post...congrats and have a merry christmas!

Dec 10, 2008 01:13 AM #63
James Wexler - Scottsdale, AZ

getting out of our comfort zones , asking for referalls, doing more open houses, getting back to the basics and trying new things, are what todays market requires

Dec 10, 2008 01:37 AM #64
Tina Allen
Exit Realty Tri-County - Mount Dora, FL

JoAnna-  thanks for the great information....I need to get a little un-comfortable in this new coming year!

Dec 10, 2008 02:03 AM #65
Mark MacKenzie
Phoenix, AZ

Hi JoAnna,

Great post, I particularly like:  Be willing to be uncomfortable. Be comfortable being uncomfortable. It may get tough, but it's a small price to pay for living a dream." -Peter McWilliams

Success is not easy, never has been, never will be - but that doesn't mean you don't try to achieve. :)

Dec 10, 2008 02:33 AM #66
Gary Woltal
Keller Williams Realty - Flower Mound, TX
Assoc. Broker Realtor SFR Dallas Ft. Worth

JoAnna, going into those Un Zones breaks up logjams. Great advice.

Dec 10, 2008 04:05 AM #67
Shirley Parks
Sands Realty 210-414-0966 - San Antonio, TX
Broker, 210-414-0966, San Antonio TX Real Estate

JoAnna, I tend to be an introvert so I need to heed your advice.  Excellent post... it has 68 comments!

Dec 10, 2008 03:36 PM #68
Cherimie Crane
Cherimie Crane & Associates - Beaufort, SC

WOW!!! JoAnna, this is a phenomenal post. You have such a wonderful way of motivating others, and that is a tremendous skill.

I look forward to reading more!!!!

Dec 11, 2008 12:10 AM #69
Chris Finley

Ed Escobar, Master Salesperson, has one or two dates available in 2009 to present his one day "LET'S MAKE MONEY WITH ED ESCOBAR" workshop in YOUR office. Have your manager contact Chris Finley at (610) 608-3843 or e-mail her at for more information. In addition, SWEATHOGS - THE NEXT GENERATION will be presented in Monmouth County, NJ, Edison, NJ and Bayside, NY starting in January/February 2009. Call Chris for more details.

Dec 27, 2008 10:52 AM #70
Christine Donovan
Donovan Blatt Realty - Costa Mesa, CA
Broker/Attorney 714-319-9751 DRE01267479 - Costa M

It is so easy to stay in our comfort zones and just move through life, but we don't really change or move forward until we step out of it and become uncomfortable.

Dec 28, 2008 02:28 PM #71
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Fostering Community Spirit Through Real Estate
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