I'm working with our office(s) on blogging and it seems that a few agents have really embraced blogging while the masses of agents are generally either uncomfortable with blogging or they don't see the long term benefits of blogging. I'm interested in getting commentary back on what have been some incentives that have worked to get agents to blog. Obviously ActiveRain as a blogging platform provides points and ranks agents based on the number of blog posts which encourages bloggers to blog and those who are on top to stay on top. As a real estate company of course one of the major benefits of blogging should be agent branding and awareness in the online community, direct phone calls etc...
I'm all ears on what has worked for you.
All the Best,
Glenn Sanford
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Founder / CEO
BuyerTours Realty LLC &
Working The Magic LLC
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