Ultimate Beginners Guide to RSS

Services for Real Estate Pros with Christian Real Estate Network & SpeakMyLanguage

 This technology has forever changed the way I look at the internet... Does this graphic look familiar? It's an RSS feed button. Get used to it because it's hear to stay.

Please forgive me if this is all old news to you. This is for the RSS "Newbie". I've just been so surprised lately at how many people don't understand what it is and how it's used.

There seems to be quite a bit of ignorance out there about RSS. Since the dawn of email there really hasn't been many new innovations in the way that we get our information. Until now...

RSS stands for Really Simply Syndication. It is basically a technology that allows you to take different "feeds" from multiple sources and pull them all into one centralized location usually known as an aggregator or feed reader. For example, say you visit 3-4 news websites every morning before you start working. RSS brings all of the news to you in one centralized location in real time.

So how can it be used in the real estate field you ask... Well, first of all, many markets around the country now have their MLS' tied to RSS so that you can have news listings fed directly to you with a certain search criteria. I use it primarily to keep up on real estate industry news. Instead of visiting my favorite 50 real estate websites and blogs every day, I simply have them all fed to one place.

In case you hadn't noticed, we are in the golden age of the Blog. And it just so happens that practically every single blog has an RSS feed, even if it's not advertised. The way to find this out is through a good RSS feed reader. I'll list a few here for you starting with my favorite:
RSS Feed Reader
News Gator
RSS Reader.com
Google Reader
Yahoo Reader

2 of the above are software that you actually have to download to your desktop, the others are online based. And there are many, many more. If you are just starting out and happen to have a google or yahoo account, I'd start there. In just a few minutes, you can customize the home page of either of these sites to show all of the RSS feeds you want. I used the Google home page for a long time to read my feeds until I got to around 30 feeds, then I needed a better system and switched to Bloglines.com.

So, once you get your reader set up. Start visiting your favorite blogs. Once there, look for the RSS button and subscribe to the feed. If you don't see it right away, copy the domain name and paste it into your feedreader so it can search to see if there is an active feed on the site. After you get a few feeds into your reader, you will notice that it will update itself in realtime.

This technology is a HUGE time saver!

Here is some more reading that will get into more detail for you:
Great Guide on RSS

I hope this is helpful for you. Don't be afraid to just jump in and try it. Remember when you first tried email?? Think of it as a new discovery. Trust me, it will change the way you look at and interact with the internet.


del.icio.us  |  Digg it  |  Furl  |  Technorati  |  Spurl  |  Yahoo

The Ultimate Guide to RSS

Written by: Justin Smith

Comments (25)

Rich Jacobson
Fathom Realty West Sound - Poulsbo, WA
Your Kitsap County WA Real Estate Broker

Looks good! Great blog, by the way. Good info. Keep up the good work.

Col. 1:27-29

Rich Jacobson, www.KitsapLife.com, www.MySpace.com/kitsaplife


Sep 14, 2006 04:01 AM
Mrs. Sheri Ann Johnson, GRI
Tropic Shores Realty - Spring Hill, FL
You're just a plethora of useful information! Thanks Justin!
Sep 14, 2006 04:42 AM
Brian Nelso
Thneed, LLC - Aliso Viejo, CA
Brian Nelso

RSS is a great tool, and a great way to stay in front of your clients.  More and more people are using RSS feeds to search their MLS for the home of their dreams; not to mention using it to keep up on the real estate market.

Sep 14, 2006 09:07 AM
Jonathan Dalton
Realty ONE Group - Glendale, AZ

So I got set up on Google Reader. But when I search for Phoenix Arizona Real Estate Blog, one blog that is very dear to my heart is conspicuous by its absence.

I have an RSS feed on http://jdalton.realtownblogs.com ... is this just more Google fun that if you're not one of the top rates blogs you don't appear at all?

Sep 14, 2006 10:02 AM
Teresa Boardman
Boardman Realty - Saint Paul, MN
I have used a feed reader for quite some time.  When I began blogging I was frustrated by the lact of subscribers.  Then I read that less than 4% of the population use rss readers.  They are catching on and one day I believe they will some what replace email.  My feed send information to my web site so that visitors can see that I updated my blog giving me kind of a double hit with my content.
Sep 14, 2006 11:01 AM
Jonathan Dalton
Realty ONE Group - Glendale, AZ

My blog's in Google's search results, but not on the Google Reader when you search for Phoenix Arizona Real Estate blog.

URL is http://jdalton.realtownblogs.com

Just one of those anti-Google kinda days ...

Sep 14, 2006 11:11 AM
Ok I see.  I'm not sure where they pull the results from for the feed search.  I noticed that your AR blog showed up though.
Sep 15, 2006 02:10 AM
Sara Lipnitz
Max Broock Realtors - Birmingham, MI
Very helpful for me the bloggin neophyte.  I will give this a try and report back in a few weeks.  Thanks for the advice.
Sep 15, 2006 04:12 AM
John Novak
Keller Williams Realty The Marketplace - Las Vegas, NV
Henderson, Las Vegas and Summerlin Real Estate
Thanks for a great intro explanation that has encouraged me to learn more. We need to be aware of the possibilities RSS can create for our online presence.
Sep 15, 2006 05:00 PM
Dave Rosenmarkle
Highland Realty, Inc - Arlington, VA
33 years of providing fully satisfying service!
I just signed up on Bloglines. Thanks very much. That was a lot of help.
Sep 16, 2006 07:24 AM
Real Estate Guy in Madison, Wisconsin
Powered by: Real Broker LLC - Madison, WI
Real Estate Guy

Justin, this is just the sort of simplicity I need to explore further. 



Apr 05, 2007 05:05 PM
Paul Chavez
Earth Origins Realty - Albuquerque, NM
Albuquerque Realtor, NM EcoBroker, and General Contractor

Thanks.  This was very helpful.  Now if only I can learn how to get an rss feed onto my website. 

Nov 12, 2008 09:11 PM
Ervin Alston
EMA GRAPHICS - Virginia Beach, VA

Thanks for the info.  I will check your other blogs.


Dec 21, 2008 10:30 AM
Troy Erickson AZ Realtor (602) 295-6807
Good Company Real Estate - Chandler, AZ
Your Chandler, Ahwatukee, and East Valley Realtor

I think I am bgeginning to understand how to capture my favorite RSS feeds.  Now I just have to explore it a little more.  Next thing I would like to know is how to set up my blog so people can subscribe to it as an RSS feed.

Jan 07, 2009 05:02 AM
Lisa Hill
Florida Property Experts - Daytona Beach, FL
Daytona Beach Real Estate

OMG. You wrote this in 2006? LOL. All this time, this is the one part of technology that I have not been able to master.  But I'm still trying!

Sep 25, 2009 06:08 PM
Steve, Joel & Steve A. Chain
Chain Real Estate Investments & Mortgage, Steve & Joel Chain - Cottonwood, CA

Justin,  Just wanted to dust off your old post.  It looks like it's still got life in for some of us. LOL

Sep 28, 2009 12:27 PM
Joshua Schaubach
ERA Matt Fischer Realtor - Yuma, AZ
e-Pro Your Yuma, AZ - Realtor Only a Call or Click Away!

thank you for this. I always wanted to know more and now I plan to put this to use.

Sep 29, 2009 04:29 AM
Joseph Ray Diosana
Keller Williams Realty [Harris County] - Houston, TX
Diosana ~ Houston Area ~ 713-965-4338

how do i link my AR blog to www.houstonarearealestateguide.com so I don't have to copy the blog?

May 27, 2010 11:36 AM
Rich Jacobson
Fathom Realty West Sound - Poulsbo, WA
Your Kitsap County WA Real Estate Broker

Joseph:   What exactly are you wanting to do?

May 27, 2010 12:18 PM
CJ Davies
Davies and DeGennaro Real Estate - Long Beach Island, NJ
Davies and DeGennaro

Thanks Justin,

The RSS Button is a great tool in our arsenal of online advertising weapons provided by active rain.

Feb 21, 2011 04:33 AM