120 Day Guarantee Sale Program...A Follow Up

By
Real Estate Agent with Keller Williams Realty

Since yesterday's post, we've had several people contact us by email, requesting more info about our 120 Day Guarantee Sale Program.

So, to make it easier for people to get what they're looking for, you can simply click on the following links for our 21 Step Marketing Plan and our 120 Day Guarantee Sale Program...in Plain English.

Want more specific marketing materials?  Please feel free to let us know - Thanks!

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Topic:
Real Estate Sales and Marketing
Location:
Indiana Johnson County Greenwood
Groups:
Realtors®
Keller Williams 'Rainers
Learn to be a Top Producing Listing Agent
Bright Ideas
Guaranteed Home Sale
Tags:
real estate marketing
guarantee home sale

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Rainmaker
550,924
Lynda Eisenmann
Preferred Home Brokers - Brea, CA
Broker-Owner,CRS,CDPE,GRI,SRES, Brea,CA, Orange Co

Hi Shawna,

Thanks for sharing this info, I'll check it out.

Dec 19, 2008 01:37 PM #1
Rainmaker
12,417
Shawna Ebersole
Keller Williams Realty - Greenwood, IN
Greenwood, IN Real Estate

No problem Lynda....thanks for checking it out! :)

Dec 19, 2008 01:43 PM #2
Rainmaker
1,079,273
Sharon Alters
Coldwell Banker Vanguard Realty - 904-673-2308 - Fleming Island, FL
Realtor - Homes for Sale Fleming Island FL

Our Broker used to have a program similar to this where they would actually buy the home. We're not doing it anymore. The catch to it is that it would be below market value - I think I was told 85% of market value. The Seller put it on the market for 120 days, then after that we would take it over and market it until it sold. They would pay utilities, and lawn maintenance, pool, etc., and we would market it and give them the market value price at which we would buy the house. The Sellers would get their equity and go buy their new house. My husband and I never did it, but it's a very compelling listing tool!

Dec 19, 2008 01:58 PM #3
Rainmaker
12,417
Shawna Ebersole
Keller Williams Realty - Greenwood, IN
Greenwood, IN Real Estate

Hi Sharon...yes, that sounds like the same sort of program we were competing with here.  We just figured out a more creative way to compete...without actually having to pay for any houses.  We also found that when we pointed out to potential sellers that the GBO agents would only be paying 85% of the current value, most sellers didn't have enough equity to even consider that as an option.  It really just helped our little "scheme" look more appealing.  Whatever it takes to get your foot in the door, right? :)

Dec 19, 2008 02:03 PM #5
Rainmaker
270,119
Steve Warrene
Your Town Realty - Lower Burrell, PA
Pittsburgh Real Estate Investment Specialists

Shawna,

This looks really interesting, I am going to look into it more and contact you to let you know what I think, but so far its real nice

Dec 19, 2008 05:42 PM #6
Rainmaker
12,417
Shawna Ebersole
Keller Williams Realty - Greenwood, IN
Greenwood, IN Real Estate

Thanks Steve....please let me know what you think.  And by all means, if you see a way to improve the program, please share that too.  We can all learn from each other! :)

Dec 20, 2008 01:50 AM #7
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Rainmaker
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Shawna Ebersole

Greenwood, IN Real Estate
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