It's Your Career And Your Business Advantage at Keller Williams!

Education & Training with Smart Sales Solutions

Before making your next career move, find out why so many agents are joining Keller Williams® Realty. 

Keller Williams® agents have 24 hour access to the very finest streaming audio real estate training and information to keep updated with current industry trends for our clients benefit.  Check it out at  Keller Williams University  and KW Connect. Our online agent support is world class

Real Estate Agents, check out the "Wealth Building Wednesdays"  and "Agent Mountain" to learn from  top agents and investment and business broadcasts.  Also listen to "Millionaire Mondays" to learn from some of the industries top producers affiliated with Keller Williams® Realty, an International company providing professional real estate services and current productive up to date training and tools to our agents.  

Receive the best training and support in the industry and a commission structure that allows you to earn over 100%.

At Keller Williams® Realty, our associates are full business partners - this is one of our core values and the company's exclusive profit sharing program underscores this commitment and has paid over $234 Million in profit sharing from 1997 to 2008 alone.

Profit share is one significant way that Keller Williams® Realty recognizes associates for growing the company. Participating agents receive financial rewards for bringing other productive, talented individuals to the company and then share in the profits generated by the entire office and structured in a superior time tested and proven framework to provide lasting truly residual income. 

Founded in 1983, Keller Williams® Realty is an international real estate company with more than 670 offices located across the United States and Canada. The company began franchising in 1991, and following years of phenomenal growth and success, became the fourth-largest U.S. residential real estate firm in North America in 2006. The company has succeeded by treating its associates as partners and shares its knowledge, policy control and company profits on a system-wide basis.

Powerful curriculum through Keller Williams University keeps our associates ahead of trends, tools and advancements in the real estate industry.


Unlike other real estate companies, Keller Williams® Realty was designed to reward agents for working together, to serve our clients better.


Keller Williams® Realty was founded on the principles of trust and honesty, emphasizing the importance of having the integrity to do the right thing and always putting our client's needs first.


Leading-edge technology solutions accelerate our associates' efficiency and productivity.

At Keller Williams® Realty, we like to think we stand out from other real estate firms in many ways, but these areas in particular define Keller Williams® Realty as an industry innovator and leader: Culture, Education, Profit Share and Technology.

We focus on helping associates realize their fullest potential. You will find opportunities for growth, support for achieving your objectives and a true sense of family and belonging.

A lot of companies say they function as a family. At Keller Williams® Realty, we truly do and this approach guides us every day in how we conduct our business.

We support one another in achieving goals and celebrate the accomplishment of milestones. We treat each other with respect and integrity. We challenge ourselves and our colleagues in a productive, meaningful way. We encourage growth and self-discovery, and have fun in the process. And we lend a hand whenever it is needed.

At the center of our progressive learning-driven culture is Keller Williams University. Our comprehensive curriculum addresses every aspect of the business, from starting a new career to taking an established business to new heights. Each course is based on proven models, systems and tools that help increase productivity, and ultimately, success.

From distance learning to group sessions to one-on-one coaching, you will find a range of classes and coursework to fit your schedule and needs. To know is to grow, and Keller Williams University presents wonderful ways to expand your horizons.

Open Books: 

Keller Williams® Realty places a premium on trust - we are an "open books" company. We allow associates access to their market center's financials so they can see firsthand how the company is performing. It is a system where brokers and agents are partners in the profits and everyone works toward maximizing financial success.

Building Wealth:

Naturally, when associates share in the company's profits and learn firsthand how the company is performing, a mutual alliance forms that supports success for both the associate and the broker.

We feel so strongly about the need for this partnership to fully support the financial future of our associates that we created several websites, where our associates share strategies that teach how to achieve your financial goals.

At Keller Williams® Realty, the financial opportunities to build wealth, secure a financial future and realize your dreams are endless.

Recognizing technology's powerful potential, Keller Williams associates created eAgentCTM - the Electronic Agent Consortium, an agent-focused technology group. The research, training and tools eAgentC provides let agents fully leverage technology in their businesses.

A few of our most recent innovations include:

· Agent Websites - we provide every Keller Williams associate with his or her own agent website template that is easy to setup, customize, and use to capture leads.

 · ProManage - we partner with Top Producer to provide an exclusive contact management system that executes The Millionaire Real Estate Agent's lead generation principles.

 · KWLS - we maintain our own Keller Williams Listing System (KWLS) which automatically send your listings to online marketing vehicles such as, Google, and many more! Your clients will appreciate knowing that you advertise their homes nationally using the power of real estate listing aggregators.

 · My Listings, My Leads - Any lead generated from a Keller Williams listing - including those that come from - is routed back to the listing agent. Would you expect anything less? You've earned the right to list your clients' property, so in our book, you've earned the right to all the leads. We bring this philosophy to every technology solution we build. 

Keller Williams® Realty invites you to a career that is unlimited in income and opportunity.



Real Estates Dozen Deadly Secrets   What are the Dozen Deadly Secrets? They are 12 fundamental truths that, believe it or not, most real estate professionals either don't know or ignore when charting their careers. And, yes, they can be deadly-if you don't realize their value.  Wherever you are in your real estate career, however successful, however driven, you owe it to yourself to think about the Keller Williams® advantage. As you read these 12 essentials, think about how your present situation stacks up to where your career could go with Keller Williams®      

Secret #1
Your real estate career is about you, and your success, not your company's. A good realtor is the key to the business success. A consumer survey conducted by the National Associations of Realtors® determined that 86% chose a real estate firm because of the individual agent. That fact is proven time and time again, every time an agent switches from one brokerage to the next, their clients follow. The clients switch because of a good relationship with their agent. YOU are the reason people want to do business with you, NOT your company. You can build a successful career on that fact alone. At Keller Williams®, we believe that a successful career in real estate is the result of hard work by a motivated realtor. Your image, professionalism and enthusiasm will drive your sphere of influence. In short, your career is up to you!    

Secret #2
Your real estate career success is not democratic. This is your career, not a democracy. You have some great ideas for building business. But nobody's going to listen.
You'll never build your career when somebody else is running your business.
Keller Williams® is more than a real estate company. Keller Williams® is a realtor success company. And Keller Williams® Agent Leadership Council seeks to empower everyone to get involved in the decision-making process of the company.      

Secret #3
Successful teamwork can drive your career achievement. The truth is, most realtors aren't on a team. They're in a group, and their careers suffer as a result. Yet unfortunately, few real estate professionals know the difference. Teamwork is actually a high-level productivity concept that is only understood by like-minded achievers with a desire for everyone to win. At Keller Williams®, we believe in TEAM. Together Everyone Achieves More. More success, more listings, more closings, more earnings, more respect, more fulfillment. We believe that when we work in partnership, we benefit from each other's success.

Secret #4
It's your career. As a professional, you have a right to see "The Books". We believe honesty breeds success. Keller Williams® has paid out millions of dollars in profit sharing to its hard-working associates. The books are open to see. Because we believe that the financial stake will empower our associates to learn more about the business and make suggestions for our improvement. At Keller Williams®, our associates might not be shareholders, but they are definitely stakeholders!      

Secret #5                                                                                                                                  Your company doesn't care about your long-term success, or future.
In fact, we'll bet that nobody from your company has met with you about your long-term financial planning or wealth-building strategies. Because the company's success has little to do with your success, long-term. Keller Williams® cares about your career, and your future. Keller Williams® has, over the past 14 years, built a proven system that enables participating associates to build their income portfolio. The system is proven; it works. However, since nobody else in the real estate industry supports their associates in the same way, one can only assume that they don't care. Keller Williams® stands alone as the only real estate company that's serious about helping their associates plan for the future.      

Secret #6
A successful real estate agent deserves to share in the company growth. Building financial wealth for a realtor must be a cooperative enterprise. It requires both the company and the associate to work together for success, in a mutual effort designed to maximize rewards. This is how the Keller Williams® profit-sharing system is designed. Where's your company going? Is it as successful as it should be? Because if it isn't, it's time to change companies.    

Secret #7
You've worked hard. You deserve your fair share. But most companies don't want to give it to you. Smart realtors know, sooner or later, that they need to address the issue of equitable compensation. It's not what you pay your company; it's what you receive for your payment. It's not what you gross or even spend; it's what you net. But you can't grow a business or career by cutting expenses. At some point you'll have to invest money if you're going to grow. At Keller Williams®, you can truly be a 100% real estate agent, you can actually take home more than the commission you earn. It's the best career compensation program you can find.      

Secret #8
Your company makes your decisions for you. The fact is most real estate companies are designed so that their agents work for the company, really, and are essentially treated as an employee, without employee benefits. Most real estate agents don't have say in how their company operates. But this isn't about telling you what you can or can't do. The issue is that there are company decisions being made daily that could dramatically affect your career! You may not even be aware of these discussions and decisions. As a successful realtor, we believe you want to be in an independent relationship within a supporting organizational structure. At Keller Williams® Realty, we provide a clear path for you to build your own business career within the company, with substantial income opportunities available to everyone.

Secret #9
It's your career, but you're probably building wealth for others. At Keller Williams®, we put the agent's career first. Because the company is best served by building the agent's career first, and putting the agent's image ahead of the company's. In this way, we all profit.      

Secret #10
Your company's training may not be designed to bring out your excellence. The fact is, most realtor training is geared toward mediocrity. Most companies are out of touch with the needs of top aspiring agents. They don't take the steps necessary to help them compete effectively in today's market. Most are not keeping pace with what the top mega agents are learning and sharing. And, sadly, most companies are reluctant to invest in the career training of their agents because they have no business opportunity for them. Because of this, they fear they will eventually lose their agents, which they do. At Keller Williams® , we provide a training and education program unparalleled in the real estate industry. Through Keller Williams® University, you will receive the skills and tools to develop your career and reach your goals-and helping you do that is our goal.      

Secret #11
Choose your business partners wisely. Your real estate career depends on it. In this ultra-competitive business world, a successful realtor must know the answer to one basic question: "Who's on my side?" Sounds easy to know, doesn't it. Yet if you don't look closely, you'll never know the answer. In today's real estate industry, who speaks for the hard-working agents? Where are the "agent's rights" organizations? Do you belong to a realtors' union? What this all means is that you've got to be your own organization. You've got to seek the best opportunities for your career. (Which, by the way, you're doing right now). You need a real estate organization that you can trust for support and resources. You need Keller Williams®. Further, Keller Williams® believes that in the real estate business, your money is a vote for the direction you want your career to go. The commissions you pay had better be to an organization that cares about your success, as much as they care about theirs. After all, it's your money. That's what Keller Williams® believes. That's the Keller Williams® difference.      

Secret #12
Your real estate company doesn't want you to discover Keller Williams® Realty. As with all businesses, the real estate business is experiencing massive change. The trends are clear. Successful companies will treat their agents as stakeholders, and give them a say in how the business is run, as well as a decent share of the profits. Most real estate company owners know about Keller Williams®, its innovative strategies and nationwide growth. Some, perhaps, have discussed changing their company to meet this new competitive force. Yet most have discovered they can't compete! They're boxed-in by their old thinking and business decisions. Therefore, they'd prefer you not discover Keller Williams® superior training, consulting, leverage, profit sharing, agent support and overall team environment. Most people, realtors included, find a time in their lives when their current situation is no longer working for them. They have grown beyond it. It's time for a change. Time for success, for a career with real growth.  SCHEDULE AN APPOINTMENT TODAY

Comments (3)

Carol Swain
Keller Williams Real Estate - Langhorne, PA
Realtor, Bucks County, Pa

Great Post!  I made the career change about five years ago when I was approached to invest and open one in our area.  It was the best career move I have ever made. 

Dec 23, 2008 04:45 AM
Cecily Parks
iMove Group, Knipe Realty NW, Inc. - Salem, OR

Mike: I guess now that you've posted these they aren't really secrets anymore, huh! To anyone that's reading this I would like to say that Keller Williams is a great company and if you are thinking of making a move as part of your new years resolution you should definitely check out KW!!!

Dec 23, 2008 04:46 AM
TheMillsTeam YourSebringRealtors
Advantage Realty #1 - Sebring, FL

It all boils down to the broker.

Dec 23, 2008 04:57 AM