It's time for a new tool and new strategies

By
Real Estate Agent with RE/MAX Innovations

About 3-1/2 years ago I began wondering why some things were so hard in real estate. As the market became worse for one reason after another, we sacrificed more goats in the advertising fire, trying to build a large enough flame to attract the increasingly wonderful, rare, and elusive "Qualified Buyer Moth". So I began to apply my skills from a previous career to see if there weren't some new things we could do to help our clients. This current market has really emphasized the need.

For this posting I am going to introduce a new tool, and focus on one way that it can help.

The Problem

With all of the foreclosures and short sales out there, as well as the current shortage of qualified buyers, it seems pretty gloomy for people who can afford their homes, but need to sell them and move. To sell they must not only deal with the drop in fair market value, but also the extra-low prices of the foreclosures and short sales that continue to drive prices down. Putting more money into the home to improve the condition, bridge loans, and contingent offers are all-but-dead options. It's painful for everyone when the only option is to keep lowering the price.

A Solution

These home owners still need to upsize, downsize, and make lateral moves to fit their home and location to their changing lives. The secret is that these home owners are also qualified buyers! With a new tool, and some effort, we can offer a new option. We can look for ways to put together a ring of transactions that close on the same day, as shown in Figure 1. It's called the Perfect Match(TM) Listing Service.

Ring of Transactions
Figure 1

More Information

With the help of the new tools and strategies, these could be local moves with our own clients, or moves across the U.S. in cooperation with other agents.

In future posts, I will describe how this new tool can help you to serve buyers, investors, and builders, as well as how you can use it to get more listings or build new streams of income!

more info...

 

Comments (4)

Diane Daley
Caron's Gateway Real Estate - Northumberland, NH

Sounds like a perfect plan...

Dec 29, 2008 01:19 AM
Li Read
Sea to Sky Premier Properties (Salt Spring) - Salt Spring Island, BC
Caring expertise...knowledge for you!

Interesting idea...being proactive is always the secret of success.

Dec 29, 2008 01:26 AM
Konnie Mac McCarthy
MacNificent Properties, LLC - Cobb Island, MD
Broker/Owner - VA & MD "Time To Get A Move On!"

I went to the more information, but I still can't tell what the solution for these people is... maybe you need to break it down..for me.. :)

Dec 29, 2008 01:32 AM
Edward & Celia Maddox
The Celtic Connection Realty - Queen Creek, AZ
EXPERIENCE & INTEGRITY - WE TAKE THE HIGH ROAD

Look forward to your next blog that explains in more detail how this plan works.  Not sure how it would play in our market, where over 70% os sals ar bank owned homes.

Dec 29, 2008 01:57 AM