Don't Let 2008 Slip into the Blogosphere! 3 Ways to Use Your Blogs of 2008 to Revitalize Your Website!

Education & Training with Inman News

Happy New Year!

As I reflect on all that we have accomplished on ActiveRain in 2008, I have to sit back in awe of the amount of growth in members, and in blogging talent! So much hard work has taken place in this challenging year and I have still learned so much and am anxious to learn more in 2009!

With all the blogging-mania here on AR, don't let the awesome blog content you wrote in 2008 sit in the blogosphere! Re-organize it, summarize it, and FLAUNT it on your website in the form of new pages of content to target and attract your ideal clients!

Not only will it refresh your website and give you more Google-Cred, you will be creating a library of sights, sounds and information for your potential business!

I am sure that this year your blogs have provided great content to your readers, but what's happenning with your website..? Is it still just the same ol Home Page, About Me, Seller info, Buyer info, Listings etc?

Here are 3 ways to revitalize your content for your website to help you get started:

1. Re-organize your blogs into material for your "Ideal Client".  Target the content to attract them at all stages of information gathering. Whether its First Time Home Buyers, Buyers or Sellers in your Farm, you can add a page or two that "speaks" to them, and direct them to other pages on your site.

Example: Attract buyers/sellers in/to a particular community by re-organizing community or event content. Use your videos, and photos to make it come alive.

2. Develop different  pages for each type of media you use. Since clients are different in the way they organize and collect their information, make it easy for them to find the information they are seeking in the media that speaks to them. Take your Photos, videos, podcasts, and webinars and put them into "Collections" or albums on your website. Tip: you can also take your newsletters and create down-loadable and viewable PDF's. offered a great resource called Issu-Smartlook which allows a reader to open your documents from your website and see the pages in full color!

3. FLAUNT an on-line MEDIA Page, and have it ready for 2009! Did you speak at events, give any interviews in the newspaper or on TV? Travel to NAR, NYC Connect, or earn more certifications? Take those achievements and put them in the form of press releases, articles and create links to those events if you can. If you are an expert and growing and achieving don't be afraid to show that side of yourself. Your ideal clients want to trust you, get to know you, and your achievements are a large part of it.


Re-Charge, Re-define and Re-Vitalize your hard work in 2008! Wishing you all the best for a prosperous 2009!



Ready to Get Creative? Laura Monroe | Real Estate Virtual Assistant | Creative Agent| Copyright 2009


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  1. Mirela Monte 01/10/2009 02:37 PM
ActiveRain Community
Active Rain Newbies
Blogging & SEO
The Art Of Marketing You
Marketing 101
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Jennifer Fivelsdal
JFIVE Home Realty LLC | 845-758-6842|162 Deer Run Rd Red Hook NY 12571 - Rhinebeck, NY
Mid Hudson Valley real estate connection

Laurie these are excellent tips, why not get mileage out of the things you accomplished in 2008.  I better get busy.

Jan 01, 2009 01:26 PM #32



   My blog is automatically sent to my website.  My webmaster did that for me.  Thanks!


Pete Olsen

Rent To Own Homes, LLC


Jan 01, 2009 02:17 PM #33
Joan Whitebook
BHG The Masiello Group - Nashua, NH
Consumer Focused Real Estate Services

Congrats on the feature!  Your post has really gotten me motivated.  Lots to do in 2009!

Jan 01, 2009 02:34 PM #34
Erby Crofutt
B4 U Close Home Inspections&Radon Testing ( - Lexington, KY
The Central Kentucky Home Inspector, Lexington KY

Just recently added my blog to my website.

Stats say that page is getting quite a few hits.

Ah the ever expanding universe of the internet.

Jan 01, 2009 02:45 PM #35
Bruce Brockmeier
Internet Marketing Consultant to REALTORS® - Yorba Linda, CA
Coached By Crouch

Re-organize it, summarize it, and FLAUNT it

Good evening Laura,

Very interesting idea.  Would you include re-blogging as part of this strategy?

Jan 01, 2009 03:35 PM #36
Sonny Kwan
Quantum Group Commercial - Residential - Lease Seattle, WA - Mercer Island, WA

great ideas to recahrge and revitalize our 2009 blogging, thanks, and BTW your site looks great!

Jan 01, 2009 05:26 PM #37
delete account
Clayton, MO

Hi Laura. Brilliant. I am going to work on this!!!

Jan 01, 2009 05:48 PM #38
Regina P. Brown
California Coast & Country Homes, Inc. - San Luis Obispo, CA
e-Pro Realtor

Laura, I like #3.  We are always promoting and marketing ourselves.  ALWAYS!

Join my NEW group for professionals who work from their home office at

Regina P. Brown

Jan 01, 2009 06:30 PM #39
Maria Morton
Chartwell Kansas City Realty - Kansas City, MO
Kansas City Real Estate 816-560-3758

Laura, what a great idea!

Jan 01, 2009 08:33 PM #40
Tim and Pam Cash
Crye-Leike (Sango) - Clarksville, TN
Real Estate Professionals - Clarksville TN

Laura, thanks much - great post.  I have my blog linked to the website, however I have not considered making pages of some of the material.

Jan 01, 2009 10:39 PM #41
Sonja Adams
Samson Proprties - Purcellville, VA

You and I are on the same page...its something I'm working on now!

Jan 02, 2009 12:35 AM #42
Faina Sechzer
Henderson-Sotheby's International Realty - Princeton, NJ
Real Estate Expert - Princeton, Montgomery ,Hopewell, NJ

Laura, great advice. With over 500 posts on my several blogs, I have tried to be "original all the time". The difficulty with this is that it becomes very difficult to find content on the blog, and finding stuff is what this game is all about. Re-purposing and re-organizing posts could make it easier for consumers to navigate blog sites, and with a few updates make the info current.

Jan 02, 2009 03:46 AM #43
Brian Madigan
RE/MAX West Realty Inc., Brokerage (Toronto) - Toronto, ON
LL.B., Broker


Good points. I have over 800 articles spread over 6 blogs. I'm not running out of ideas for artciles, but I am running out of time to write them.

I have neglected my website somewhat, and your article reminds me that I need to post those articles there as well.

Brian Madigan

Jan 02, 2009 04:41 AM #44
Jim Fischetti
The Fischetti Group/Keller Williams - Wake Forest, NC



You have a real gift, love your blog and insightful posts.



Jan 02, 2009 04:43 AM #45
Tim Hart
VanDyk Mortgage-Branch Manager - Fort Myers, FL

Great ideas and being new I plan on using them! Have a great 2009!

Jan 02, 2009 11:40 AM #46
Randall Sandin
Carolina One Real Estate - Charleston, SC
843-209-9667 - Search for Charleston SC Real Estate

great ideas and thanks for the post. best wises for 2009

To search all the current home listings in Charleston, SC, please visit

Randall Sandin, 843-209-9667,

Jan 02, 2009 09:56 PM #47

Excellent suggestions.  Don't forget a Contact me page and your contact information (phone/email) listed on the homepage in a place easily seen by readers.

You may also want to try which automatically adds your latest blog post title and link to your email signatures.

Wishing everyone at AR a great 2009.

Jan 03, 2009 06:47 AM #48
Diane Aurit
LKN Realty, LLC - Mooresville, NC
Lake Norman Real Estate

Excelllent points.  I had to redo all of the posts on my outside blog (long story) and while I did so I improved and updated them.  It was a lot of work but I love the end result!

Jan 04, 2009 08:48 AM #49
Gena Riede
Riede Real Estate, Lic. 01310792 - Sacramento, CA
Real Estate Broker - Sacramento CA Real Estate (916) 417-2699

Laura, happy new year! Sent you a couple of emails but never heard back. Hope all is going great for you and business is good!

Jan 05, 2009 03:12 AM #50
Anne Marie Malf
Malfi Marketing Solutions ~ for real estate professionals - Yardley, PA
Real Estate Marketing Consultant/Virtual Asst, Bucks County,PA

Laura - excellent points as always.  I'm with Chris - now I have lots of updating to do for my clients - LOL - it's all good and congrats on the feature.  You continue to inspire me and you always have such great ideas! ~Anne Marie

Jan 08, 2009 10:20 AM #51
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