I have had an opportunity to begin another book that I have had on my shelf for a while. It is called The Consultative Real Estate Agent. It is written by another Active Rainer, Kelle Sparta. I have only been able to get to chapter 4. Not because it is a difficult read, but I just haven't had a lot of time to read.
So far, I really like her approach to understanding our clients and their motivations. With what I have read to this point, I recommend this book. I really think that our ability to understand our clients and to better serve them, is going to be one of the huge factors in our success or failure as Real Estate Agents. With all of the fence sitters out there, our ability to understand what their motivation or fear is and how to deal with them is important right now.
I will let you know more once I finish this book. I still think that this is a great book to help us succeed. Have a Great Weekend, and Make it a Great Year!
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