Business Marketing

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Services for Real Estate Pros with Ann's Virtual Administrative Solutions

Currently, it is imperative to reach clients who are in need of your real estate services. How long have you been in the business? What are your goals, dreams, and aspirations? Exactly how large do you want to grow your business? Naturally, there is a large amount of people in need of real estate services, right in your own backyard.

LOCAL NEWSPAPERS

Newspapers are wonderful ways to reach millions of customers seeking the services of a real estate agent. For many, the economic downslide has opened up a door for first time and single parent buyers. It is wise to run ads in all local newspapers at your fingertips.

BUSINESS CARDS/POST CARDS

Business and post cards are valuable marketing tools for those who plan to reach a vast market of buyers. In your daily travels, be sure to leave your mark upon the world.

LOCAL CABLE COMPANY

Another great way to reach your target audience is to run an ad with Comcast. Everyone has cable, allow your real estate services to display in the homes across America. Not only will you reach your target market, think of those in other states who may be planning to move to your state for various reasons, new jobs, closer to immediate family.

WEBSITE

It is imperative for business owners to possess a website. If you are brand spanking new to the real estate industry, the first thing you will want to do is develop your home on the web. Are you new to web design? Fear not; hire a virtual assistant with web design skills to build your site. Web design has come a long way; you have your pick of Joomla, Wordpress, and Drupal. Maybe you are only in need of a customized template. Keep in mind that Wordpress is SEO friendly.

Carefully choose your hosting needs and packages. Keep in mind that you will want your website to reach a large audience, so you will need to have some knowledge of search engine optimization. Designers have knowledge of inserting Meta tags within the headers of your pages, allowing search engine spiders to crawl every page of your site. Beware of your hosting provider, as you may be limited in how effectively you can market your website. This holds true for hosting services providing you with the opportunity of building your own website. You may find you will have to spend a certain amount of money to have every page optimized on search engines. With basic and lower packages, you will discover that you do not have control over inserting Meta tags you want to insert. For some, budgeting may not be a problem, however, there are many who may be on a tight budget.

VEHICLE MAGNETS

Once you have everything in place, let us not forget to display our business on our car. Have professional door and window magnets made. Use them wisely. This is another effective way of successfully reaching your target audience. As a real estate agent, you probably travel on busy highways; surely, you deal with your share of traffic. A well-designed, attractive window magnet will catch the attention of those who sit trapped in traffic. I am sure a few will break out the pens just to jot down your number and website. Remember, you never know whom you may meet in your daily travels.

PRESS RELEASE

This may be one of the greatest ways of reaching your target market. The key is to hire a freelance writer who will capture the attention of those in need of your real estate services. You will also want to distribute your press release to reach that vast market.

We invest much time and energy into our businesses. If you are just starting out, or have been in business for a lengthy period, it is always wise to put your feelers out and keep them out. Marketing is the lifeblood of every business. I wish for happiness and prosperity for everyone in 2009!

 

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