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The Power of the Word "OR".

By
Real Estate Broker/Owner with Summers/East Coast Realty Group

It is very rare that a two-letter word like "OR" is so powerful.  On a recent trip to Miami, driving down the street, I came across sign after sign reading, "FOR SALE OR LEASE"    As a broker, who represents clients closely, and often times gets to know them well or even become friends, I couldn't help but to feel so sorry for the owners.  You see, that this little, seemingly unimportant word, "OR", represents a very very bad situation.  These owners/sellers are in such a bad place financially that they would walk away from that piece of property anyway possible.  The "O" in the word "OR" is like a little life saver, the last gasp of a drowning property owner.  I know what you are saying, "these people over-extended themselves and they deserve it", and in many cases you are probably correct.  However, in business I never deal from a position of weakness.  But, once that "FOR SALE OR LEASE" sign goes up, you have already lost all negotiations.  You had better hope to get out of there with your head still attached.  Good Luck!

Posted by

Brett Richman
   
Summers Group Realty LLC
Broker/ Owner
Cell:    (504) 813-6409
Office: (504) 586-8900
Fax:    (504) 754-7652
1539 Jackson Ave. Suite 230
New Orleans, La. 70130
www.SummersGroupRealty.com
REALTOR®
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Show All Comments Sort:
Denise Gray
Realty World Alliance - Wichita, KS
Realtor SRES, Wichita Kansas Homes

I have to agree. It's like waving a white flag.

Jan 05, 2009 02:44 PM
Jon Zolsky, Daytona Beach, FL
Daytona Condo Realty, 386-405-4408 - Daytona Beach, FL
Buy Daytona condos for heavenly good prices

Brett,

I disagree. It is subjective, this is the connotation that we are adding, but it does not mean that it is there in reality.

I now a guy here who has that sign on his multiple properties, but I dealt 2 times with him, and the market between these two times has changed, but he eeps his price, and what is interesint - he leases his properties and then either leaves them on the market, or, usually, takes them off.

So, even with this sign he maintains a strong position.

Jan 05, 2009 02:56 PM
William J. Archambault, Jr.
The Real Estate Investment Institute - Houston, TX

Brett,

Troubled and depressing as it is to us, at least the owners are honorably trying to keep the payments up until they can sell. We find what we're looking for. I'd show that house first!

Bill

Jan 05, 2009 03:00 PM
Gerry Khatchikian
Red Lodge, MT
ASA, TRC, SFR

Brett,

For Sale or Lease does not allow any negotiation room for the sellers.  The power is on the buyers' side.

Jan 05, 2009 03:03 PM
Richard Dolbeare
Inactive - Wailuku, HI
Living the Hawaii Lifestyle

I've seen the other side and that is a seller who is inclined to lease and wait for the market to recover (whenever that is).  For that seller (my former client), he was not desparate and it would have taken a storng offer to forgo the lease route. 

Jan 05, 2009 03:21 PM
Leslie Prest
Leslie Prest, Prest Realty, Sales and Rentals in Payson, AZ - Payson, AZ
Owner, Assoc. Broker, Prest Realty, Payson,

We handle both sales and rentals, and we often have properties "for sale or for lease". Those Owners are the lucky ones who can afford to keep their property if it leases. It means they are NOT being foreclosed on. The ones in bad shape can't get enough from a lease to hang on.

Jan 06, 2009 05:19 AM