On Feb 28th, Move.com made the following announcement that there would be a new President of Realtor.com, saying ".. Errol Samuelson has been promoted to president of Realtor.com. Samuelson will succeed Allan Dalton, who has been asked to lead a dedicated team developing a new business venture for Move, Inc."
Today they announced that another powerhouse would be joining this new, stealth, Jack Bauer-like venture (it's Monday, I had to get a 24 reference in) announcing, "Leading Real Estate Economist, David Lereah, Joins Move, Inc. as New Executive Vice President and Chairman of New Venture".
Since the February announcement until today, Move.com has definitely been trying infuse their offerings with some new technology and media buzz-worthy bits. They have release things like: Realtor.com Search Gadget, Move Trend Spot feature, a Remodeling Tool, and "Featured Website" product.
So what could be brewing out that is so revolutionary that Move execs would describe it at a venture that is "transformational for both consumers and real estate professionals"? One thing is for sure, they have done a good job keeping the project under wraps, as I haven't been able to find any leaks or stories written about the new venture. Move.com says that we can expect to learn all about this "transformational" business in the 3rd quarter of this year.
So, any guesses out there?? Sometimes speculation can be more fun than the truth... :)