James Brantley here from Magnolia Home Inspections and my question for you today is: Do You Know The Best Day Of The Week To E-Mail Your Prospects And Clients?
Well here's what the research shows:
Monday: Everyones still getting over the weekend, depression sets in being back at work... not a great day for email.
Tuesday: Best for business to business mailing lists. People are over the Monday hump, and open rates, click thrus & conversions are high.
Wednesday: Alright for business to business
Thursday: Great day for open rates, click thrus and sales.
Friday: Can be good for sales. If selling an information product (like I do; Home Inspections), people might want to pickup something to read over the weekend.
Saturday: The day that coined the phrase "email death." Emailing on Saturday is never a good idea.
Sunday: Great day for click throughs (if the email ever gets opened!)... very bad for open rates
and sales, another "email death."
Well there you have it, e-mail your prospects and clients with your most powerful messages Tuesday through Thursday for best results!
We'll I hope this powerful marketing tip helps you meet your goals, Like your Business or Marketing plan discussed in the previous posting;-)
At Magnolia Home Inspections, one of the many ways I can help you achieve your personal goals is buy communicating with your client in a Professional, Non-Alarming manner that doesn't get freaked out about common defects and deficiencies!
So give me a call today to get your next inspection scheduled!
All the best,