I am a huge fan of local Chamber sponsored events. Tonight I set a booth at Business Expo. Kind of a small affair only about 30 tables, but it is these more intimate events that I usually find to be the most productive. Insurance services are a tough product to sell in that type of environment. No one wants to hear about your service, dedication to detail, quality of product, or determination to keep their premiums down. Because insurance is not a tangible item. You can't carry insurance home and show it to your spouse and kids and have them be proud of you.
So the Business Expo forces me to work my relationship building skills. That is why I love Chamber events. Every event forces you build relationships. No one is buying something from you at Networking event, so selling is waste of time and turn off. Especially, as a young salesperson every opportunity to work on relationship building is time well spent. Even if that opportunity happens early in the morning or during dinner time. Because it's all about getting out in the community.
For more information on my professional career visit my LinkedIN Profile:
Ryan M. Hanley, Insurance Broker, Albany, NY - Guilderland Agency, Inc.
"The Guilderland Agency is where Albany residents insure their property!"
Auto, Homeowners, Landlord, Renter, Business, Worker's Comp, Professional, Life, Group Health, Business Continuation