This week's summary is short.
I continue to explore the features offers by Growth Leader and have created some new response templates that I can use with leads as I need to in the future. Easy to do - you type the text, give it a name (e.g., 1st follow-up inquiry), and save it. Anytime I have a request that calls for this response I can easily send it to the prospect with a little customizing to make it personal. I always try to include some helpful information in each email so the buyer is getting something they don't expect (e.g., links to posts or a specific blog - you cannot include HTML for a true link but they can cut and paste the link into their browser).
I have followed up with a number of leads and it looks like there will be some showings when I return from my Philadelphia trip. I like being able to see when clients have come back to the website and to check on what they did, such as saving a new listing.
- Growth Leader provides a place for notes and it is helpful to keep track of what you are doing with each prospect
- The system will also save the emails you receive and send for each prospect which is handy so you have a complete record of communication via email
- Another neat feature is that you can see is a particular prospect is currently on-line, which can be a good time to send a quick note, or call.
I have received a number of emails asking for additional information on certain listings. I use this as an opportunity to send a full listing page and supplemental information. As is typical with these IDX solutions, the info that consumers get on a specific property is somewhat limited, and sending a full listing page direct from the MLS gives them what they need. A call is also helpful to share additional information, ask questions, etc. (about 1/3 of the folks have not provided phone numbers).
I'm curious - is anyone else having significant periods of time where you are not getting leads? Things started off with a bang but we are now on Day 11 without any new leads. I find this kind of surprising, and disheartening. Am I unrealistic?