Don't Sell Yourself Short. An E-Book by Broker Bryant. Coming soon!!!

Real Estate Broker/Owner with Tutas Towne Realty, Inc and Garden Views Realty, LLC BK607690

Don’t Sell Yourself Short
An E-Book
By Broker Bryant


“Short Sale”. The new buzz word. We’ve all heard it:

 “I owe more than my house is worth and I WANT to move. I’ll just ask the lender for a Short Sale.”

 “I don’t want to live here anymore. I need to do a Short Sale.”

“I want to take a new job up north but I just bought my house last year. I need to do a Short Sale.”

“I’m tired of making these payments and want something smaller. I need to do a Short Sale."

 “I quit making payments because my lender said once I was behind 60 days I could do a Short Sale.”

 I NEED………blah, blah, blah!!!!!

Folks did you notice all the “I's” in these statements? These folks have an entitlement attitude. They believe they are owed a Short Sale. Personally I pass on these types of listings. Completing a Short Sale is very time consuming. I want to make sure that the folks I decide to help have a legitimate hardship.

A Short Sale is for folks that are experiencing financial difficulties and who can no longer afford to keep their house. It is NOT for someone who just feels like moving. Now having said that, these folks may very well apply for a Short Sale and it may be granted BUT if you are going to be making your living handling Short Sales you should work with Sellers that give you the highest possibility of getting the “short” approved. Having a legitimate hardship is very important to this process.

Hopefully, after reading this book, you will be in a better position to pick who to help. You will know how the process works and you will get paid for helping people out of a difficult situation.

The first thing you have to understand is that Short Sales are here to stay. For the next five years or so they will be a major part of the real estate market. If you are in a market like mine, Poinciana FL, Short Sales could very well be your ONLY business.

So you have to learn how to do them. And you have to learn how to do them right. Just the fact that you purchased this book shows me that you have the desire to learn.

OK, so first, let me tell you a little bit about myself. I am NOT a short sale guru. I’m a full time working REALTOR®. I’ve been licensed for 14 years and have had my Broker's license for 10 years. By choice, I pretty much work by myself and from my home. I work in a blue collar area of very inexpensive homes and average 37 closings a year. In my best year I sold 67 properties and in my worst I sold 17. I’m just an average Joe.....a blue collar Broker.

In 2007 my market took a drastic turn. Values started rapidly declining and foreclosures started increasing. I was primarily a listing Broker and it was getting very difficult to find home owners who were not upside down on their mortgages. I convinced myself that this was temporary and I could just wait for things to get back to "normal". I was in denial.

I figured I would just have to work harder to find sellers with equity. I would avoid dealing with Short Sales at all costs. They…..“weren’t worth my time”, “never closed”, “wouldn't let me get paid a commissions”, “were misleading to buyers”. I was ignorant.

Due to my denial and ignorance my business started going down hill quickly. Closings were far and few between and prices were still declining. My future looked bleak. Something had to change. Sound familiar?

That something was me. I decided to embrace the market. If all the market would give me was Short Sales then I needed to learn how to do them and I needed to learn how to do them quickly. This book teaches you what I have learned thus far.

This book is by no means a comprehensive course on how to complete Short Sales. will show you what works for me. It will without a doubt make you better at listing and closing short sales. It will help you build the confidence needed to jump into the Short Sale game. So go for it. Don’t sell yourself short.

To be continued......................

Coming in late February March**** Broker Bryant's  E-Book, "Don't Sell Yourself Short", will be available to help you succeed in this more difficult market. 

OK Broker Bryant, how much is this E-Book going to cost me? Well that's a darn good question. Let me ask you this...If I could help you make 10,000s of dollars over the next 12 months how much would it be worth to you? $500? $299? $199? Well how about.........$47? That's right folks $47. For this low price you will receive:

  • My E-Book "Don't Sell Yourself Short" 
  • Complete short sale listing package
  • Weekly newsletter (12 months)

You can reserve your copy of "Don't Sell Yourself Short" right now! Just send me an email at and  put   "Short Sale E-Book" in the subject line. Once the book is launched I will send you payment instructions. Once paid......BAM!.....the book and listing package will be in your inbox and your journey towards helping folks with their Short Sales will begin.

****Folks I am so sorry for the delay in getting this book finished but I have been extremely busy. I don't want to release a product that is not up to my standards. If you have any questions on short sales please feel free to pop me an email at and I will see what I can do to help. If you need personalized help, training or coaching let me know.  I do offer these services for a fee. Just pay for what you need. You can call me for a confidential consulatation at 407-873-2747.

Copyright © 2009 | All Rights Reserved  

Posted by


Join Our Facebook Fan Page Check Us Out On Google+ Follow Us On Twitter


***I am NOT an Attorney nor do I play one on TV. Click the button below for my Bio.

The BIO for Bryant Tutas


 Tutas Towne Realty, Inc handles Florida real estate sales, Florida short sales, Florida strategic short sales, Florida pre-foreclosure sales, Florida foreclosures in Kissimmee Florida Short Sales, Davenport Florida Short Sales, Haines City Florida Short Sales, Poinciana Florida Short Sales, Solivita Florida Short Sales,  Orlando Florida Short Sales, Celebration Florida Short Sales, Windermere Florida Short Sales. Serving all of Polk, Osceola and Orange Counties Florida. Florida Short Sale Broker. Short Sale Florida.

 Copyright © 2017 | All Rights Reserved


This entry hasn't been re-blogged:

Re-Blogged By Re-Blogged At
Real Estate Best Practices
The Art Of Marketing You
Short Sales Specialists
Short Sale REALTORS®
Sharing Information of Short Sales
Short Sale Support Group
dont sell yourself short

Spam prevention
Show All Comments
Lenn Harley
Lenn Harley,, MD & VA Homes and Real Estate - Leesburg, VA
Real Estate Broker - Virginia & Maryland

If there were no short sale opportunists, the deserving short sale owner might process a lot faster and clean out some of the glut.


Feb 02, 2009 12:17 AM #14
Maggie Dokic | Miami, FL | 305.81.HOUSE (46873)
eXp Realty LLC - Miami, FL
GREEN, CDPE, SFR, Pinecrest | Palmetto Bay |

Triple B, if I order in the next 15 seconds will you throw in a set of ginsu knives?  I've done quite a few short sales.  And you're right, they're a lot of work.  Best of luck with your eBook!

Feb 02, 2009 01:53 PM #15
Lisa Hill
Florida Property Experts - Daytona Beach, FL
Daytona Beach Real Estate

Good idea and good luck. Oh! I think you should insert little 5 minute video clips in with the text portions of your e-book =D

Feb 02, 2009 05:35 PM #16
Rich Kruse
Gryphon USA, Ltd. - Columbus, OH

When you get this on the market please call me.  I can introduce you to my program called "promoting an educational book tour".  You wouldn't believe how many people show up for these things.

Feb 02, 2009 09:43 PM #17
Ed Rybczynski
Integrity Real Estate - Havre de Grace, MD
Your Source for Local Real Estate

Hey Bryant

This is a great idea.  Much success in your new endeavor!

Feb 02, 2009 09:51 PM #18
James Downing - Metro DC Houses Team REALTORS®, CRS, GRI, ABR,MRP, MilRes
Real Living | At Home - Washington, DC
When Looking to Buy or Sell - Make the Right Move

$47?  Thats cheap; especially since it will be a tax-deductible expense - thats like $23.50 !

Feb 03, 2009 12:07 AM #19
Kevin Sandridge
Signature Home Funding - Winter Haven, FL
Winter Haven Mortgage Broker

Bryant - your book should prove a great resource for us all.  Our area (yours and mine) here in the Davenport / Polk County, FL region is rife with real folks who need real help.  Keep us posted!

Feb 03, 2009 04:51 AM #20
Kevin Sandridge
Signature Home Funding - Winter Haven, FL
Winter Haven Mortgage Broker

Bryant - your book should prove a great resource for us all.  Our area (yours and mine) here in the Davenport / Polk County, FL region is rife with real folks who need real help.  Keep us posted!

Feb 03, 2009 04:52 AM #21
Kevin Sandridge
Signature Home Funding - Winter Haven, FL
Winter Haven Mortgage Broker

Bryant - your book should prove a great resource for us all. Our area (yours and mine) here in the Davenport / Polk County, FL regBryant - your book should prove a great resource for us all. Our area (yours and mine) here in the Davenport / Polk County, FL region is rife with real folks who need real help. Keep us posted!ion is rife with real folks who need real help. Keep us posted!

Feb 03, 2009 04:53 AM #22
Bryant Tutas
Tutas Towne Realty, Inc and Garden Views Realty, LLC - Winter Garden, FL
Selling Florida one home at a time

Well howdy folks!!! I think I really put the pressure on myself with this one. I've been wanting to write a book for about 2 years now but could never seem to find the motivation. With this one it has just been pouring out of me!!! That must mean it is meant to be. You're going to like it and it's going to be very helpfiul. I promise.

As always thanks for stopping by.


Feb 03, 2009 07:44 AM #23
Katerina Gasset
Get It Done For Me Virtual Services - Wellington, FL
Get It Done For Me Virtual Services

Bryant- Hey, mine is going to be ready at the end of February too, I hope, anyways. So everyone will be able to buy both of our books:) I am sure they will make good companions to each other.

Feb 03, 2009 12:46 PM #24
Tim Maitski
Atlanta Communities Real Estate Brokerage - Atlanta, GA
Truth, Excellence and a Good Deal

Fortunately, I haven't been forced to have to do any short sales so far with sellers.  Our market is about 2 years behind yours.  I boned up on the process about three years ago and thought I would be the expert when the time came.  But the more I've seen the process in action, the less willing I am to pursue them. 


Feb 03, 2009 01:07 PM #25
"The Lovely Wife" (Broker Bryantnulls Wife) The One And Only TLW.
President-Tutas Towne Realty, Inc. - Kissimmee, FL

My book is going to be about how "We" helped inspire so many other folks to write books and learn how to be "Realtor Friendly Realtors" :)


Feb 03, 2009 09:01 PM #26
Rebecca Levinson, Real Estate Marketing and Online Advertising Consultant
Real Skillz-Clear Marketing for Your Real Estate Vision - Lake Geneva, WI

BB, This is a fantastic idea.  I hope that you use some of your already drafted posts as content as they lean toward a very candid side of what can happen if you do this....what happens when you do that....Straight talk.  That's what ppl. need about short sales.  I am speaking as a past short sale seller.  It really saved my a**.

Feb 04, 2009 04:35 AM #27
Debbie Summers
Charles Rutenberg Realty - New Smyrna Beach, FL

BB - I have to admit that I've fought with doing short sales for a long time - I have realized that they are hear to stay for a long time... Looking forward to your e book!  Keep us posted.

Feb 06, 2009 12:06 AM #28
Katrina Madewell
Charles Rutenberg Rlty- More than 5,000 agents(813) 777-1196 - Tampa, FL
Tampa FL Homes for sale | Tampa Bay - (813) 777-1196

BB your blogs are written in such a way that keeps the reader enticed and wanting to continue to read the whole thing.  Not all blog writers are created equally!   You should write a book on real estate, you probabily would make the NY Times Best Seller List.  

Shoot you could pull your BEST blog posts from here and publish those!

Just mention me in the book credits ok ;)

Your Tampa Friend in the Rain


Feb 12, 2009 02:58 PM #29
Heather Fitzgerald
REALTY WORLD-Harbert Company, Inc. - Greenwood, IN
REALTOR Greenwood Indiana Real Estate

This sounds interesting. Is this newsletter tips to us, or marketing that we can utilize to market short sales.  Looking forward to it.

Feb 15, 2009 12:10 PM #30
Maya Thomas LLC, Broker
Key West, Key Haven, Geiger, Sugarloaf, Cudjoe, Summerland - Key West, FL
Key West FL Historic Old Town Estates, Bungalows

Great post as always.  You always make me want to read the whole thing.  The book sounds fantastic!  Thank you for sharing so much with us. 

Feb 26, 2009 02:27 AM #31
Charita Cadenhead
Keller Williams Realty - Birmingham, AL
Serving Jefferson and Shelby Counties (Alabama)

BB I'll be reserving a copy so I can step up my game.  Great idea.  There is a writer in all of us.

Jan 09, 2010 10:25 PM #32
Lissa Uder
RE/MAX Next Generation, LLC - Lebanon, MO
Your Lebanon MO Real Estate Agent
I've been doing a little bit of research on this topic. Email sent!
Jan 10, 2010 01:08 AM #33
Show All Comments

What's the reason you're reporting this blog entry?

Are you sure you want to report this blog entry as spam?


Bryant Tutas

Selling Florida one home at a time
Ask me a question
Spam prevention