This morning, I got an anonymous question asking if I or anyone else who posts on Activerain actually sell anything. The question is a good one... in fact, I would be interested to hear from other Activerain participants what kind of results they are achieving.
I can speak for my team that it is a valuable tool to deliver market information and statistics about our area. I have had numerous customers tell me that they found me through search engines that delivered them back to this site as well as the stand alone blog I maintain for our company at www.mountainupdate.com.
The two most active "bloggers" in my organization are both very successful agents that do a lot of business. I can't speak for others. Many agents poo-poo blogging stating that the ones writing about real estate often are the ones not doing any business. All I can say is at Coldwell Banker Sky Ridge Realty, that is not the case.
I consider blogging one spoke in the wheel of any successful real estate business. There are many activities that a successful agent must do to promote themselves and their business. Blogging is only a part.
I can appreciate the initial question, and can proudly refer that party to the previous blog entries that discuss what we do and how we do it.