Having been in the business for almost two years, it seems as if my job covers everything from helping clients move boxes to bringing bad news and everything in between.
But in today's world of every bit of information being on the internet, I started wondering what my real job is for my clients. It is very simple once you think about it - my job is to diagnose and analyze the information and give the results to my client. With the zillows and trulias of the world, all the facts and figures of real estate are one touch away from all our clients. Where we as agents set ourselves apart is being able to take that same information and turn it into valuable data that can help a client make the best decision for their situation.
We are all looking on WebMD if we have a cough or feel bad to find our what our symptoms mean but we still go to a doctor. We need to make sure the general public understands that even though they can get their hands on the info, they need the help of a qualified agent to really know what the information means to them. Did they know that the one house that sold was a mess on the inside, did they know that it was a relocation and house had to be sold, did they know that all the furnishings were included in the sales price...the list goes on and on of what can influence those numbers and in the end influence their final decision.
Don't be a book of facts to your clients, analyze the facts and be a source of knowledge. This will keep them as clients and bring more clients to your business.
Search Charleston, SC and Folly Beach, SC real estate at http://www.charlestonpierpartners.com
For more info on Charleston, SC Real Estate call Randall Sandin at 843-209-9667