Birthday Card Marketing; Remembering Customers on Their Birthdays

By
Services for Real Estate Pros with Send Out Cards Midland, MI

Birthdays are a great time to contact customers, friends and referral partners.  In fact, a recent survey conducted by Hallmark showed that:

  • 69% of respondants had received a birthday greeting card from a company
  • Of those, 47% said the card made them more likely to do business with that company
  • 75% said a birthday card with a discount during their birthday month would make them more likely to do business with the company.

Customers really do notice and appreciate when a company sends them good wishes around their birthday.  Everyone likes to be remembered and a heartfelt card can really make a difference in someone's life.

If the size of your client list is too large to effectively manage a birthday card campaign, consider a system like Send Out Cards, which can automate the process for you. With their online card catalog, contact management and reminder system, you will never forget a birthday again.  Even add a gift or gift card with the click of a button. You can send a REAL, personalized birthday card in the time it takes to send an email - right from the comfort of your computer.  Your customers will LOVE YOU even more than they already do!

 

 

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Re-Blogged 1 time:

Re-Blogged By Re-Blogged At
  1. John Doe 04/14/2009 08:52 AM
Topic:
Real Estate Sales and Marketing
Location:
Michigan
Groups:
Online Marketing Help Center
Tags:
birthday cards
greeting cards
send out cards
sendoutcardscom

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Ambassador
2,864,019
Tammy Lankford,
Lane Realty Eatonton, GA Lake Sinclair, Milledgeville, 706-485-9668 - Eatonton, GA
Broker GA Lake Sinclair/Eatonton/Milledgeville

I get birthday cards from several business I trade with and although I don't know if I'd say THAT makes me more likely to continue to do business with them it does to me show good customer service and THAT makes me continue to do business with them.

Feb 15, 2009 04:22 AM #1
Rainmaker
137,737
Bonnie & Terry Westbrook
Westbrook Realty - Ada, MI
Grand Rapids MI Real Estate

Dawn: We send out birthday cards to our past clients & client leads, it is a personal stay-in-touch that we like to do.

Feb 18, 2009 07:59 AM #2
Rainer
3,264
Dawn Orbeck Send Out Cards Ind. Distributor
Send Out Cards Midland, MI - Midland, MI
#33245

That's great, Bonnie.  I am sure your clients appreciate it!  I don't get very many birthday cards myself so I appreciate each and every one!

Feb 19, 2009 05:30 AM #3
Rainmaker
267,281
Bruce & Sandy Soli
Sierra Sotheby's International Realty - Incline Village, NV
Tahoe Lifestyle Experts

Personally, we call and sing to our clients.  It completely stands out in their minds (so we've been told) cause no one else does it (well, perhaps friends and family, but not most professionals)!

Feb 26, 2009 03:37 PM #4
Rainer
3,264
Dawn Orbeck Send Out Cards Ind. Distributor
Send Out Cards Midland, MI - Midland, MI
#33245

That's very cool!  Very unforgettable!

Feb 27, 2009 05:27 AM #5
Rainer
23,644
Dan Haggerty
RE/MAX RESULTS - Orlando, FL

Interesting info here...?? i will consider using send out cards.

Jan 27, 2010 10:15 PM #6
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Rainer
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Dawn Orbeck Send Out Cards Ind. Distributor

#33245
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