Single Women Unite!

Real Estate Agent with Keller Williams

Did you know that more than 1 in 5 homes buyers last year were single women?  And according to Elizabeth Weintaub of

  • Twice as many unmarried women are buying homes than single men.
  • Single women make up more than one-third of the growth in real estate ownership since 1994.
  • I think that is impressive!  She goes on to state the....

    Top Three Reasons Unmarried / Single Women Buy a Home

    1. Strong desire to own her own home.
    2. Need more space or want smaller home.
    3. Relocate closer to job, school or family

    I was a 19 year old single woman when I bought my first home and I was still single at 21 when I bought my second.  For me, buying a home was not a gender thing, it was a practical money thing.  Buying a first home for anyone, whether it be a newlywed couple, a single mom or a young man right out of college takes a special kind of agent.  I know for a fact that Marti Shuey is that kind of agent because she was that agent for me. 

    I can't forget everything she went through to help me get my first home in Kansas City.  She was patient with me as I slowly inched my buget farther and farther down.  She was a great mother figure, often telling me, "Layna, this is a cute house, but a bad area... I don't think you'll be safe."  She was never quick to try and get a sale.  In the end, I think her commission must have only been a few hundred dollars, a far cry from what she normally made, but she treated me like I was $500,000 home buyer.... I never forgot that. 

    So here we are, three years later and I'm her assistant and partner in crime- trying to treat those first time buyers the way she treated me!

    Comments (42)

    Kelly Turbeville
    Keller Williams - Lake Forest, CA
    Turning Real Estate Dreams into Reality

    Hi Layna

    I focus my business on a single's niche so if you ever have any questions don't hesitate to give me a call.  Good job!


    May 08, 2007 07:05 AM
    Jim Lee
    RE/MAX Shoreline - Portsmouth, NH
    Portsmouth NH Realtor, Portsmouth, NH

    Actually NAR says single women are the second largest demographic group buying homes.

    "EVEolution" is a great book by futurist Faith Popcorn about marketing to single women. Well worth a read.

    May 08, 2007 08:30 AM
    Nancy Siau
    The Lachicotte Company An Exclusive Affiliate of Christie's - Pawleys Island, SC
    Selling Coastal SC

    I wish I had made the decision to buy when I was first starting out rather than rent!  All that money wasted, but when you are young you are anxious to move on after college and start your own life.  I would never have considered moving back with Mom & Dad like so many young folks are doing now.  Not only was I ready for freedom -  my parents were ready also!  You go are on the ball!!

    May 08, 2007 09:17 AM
    Joe Gomez
    Realty Executives of Treasure Valley - Eagle, ID
    One of the most rewarding aspects of our Profession is to help soeone purchase their first home , the feeling is priceless !
    May 08, 2007 09:56 AM

    Yeah... need some better real estate agents for those women. I deliver eviction notices in SoCal. Never had to throw so many young girls out! Lots of real estate agents sold them too much home and crazy loans...must be the 'nesting'! Nationwide, women lead originations on non-standard loans...great work real estate pro's. I am buying from a single mom next week. She was crying when I had to kick her out back home to mom (no dad obviously). Well, some agent made 6% sweet talking this girl about being one of those 99% quoted above. Its all the hype and greed that I now have to clean up.


    Keep up the good wok, cause my job is secure for a long time now!

    May 08, 2007 10:28 AM
    Shelly Montalvo
    Papillon Real Estate, LLC - Coral Gables, FL

    I don't think this is really a new thing to be honest. I was born and raised in England and alot of my single female friends actually bought houses together, they figured if they were going to rent together, why not own together! I do think it is on the increase though . Jason, you sound like a nice sympathetic guy (not!), however, I do have to agree with you that I am pretty sure there are some greedy realtors out there who just love taking advantage of first time buyers (men and women) .Layna, read this article, there are alot of interesting comments on the bottom of it.

    May 08, 2007 10:47 AM
    "The Lovely Wife" (Broker Bryantnulls Wife) The One And Only TLW.
    President-Tutas Towne Realty, Inc. - Kissimmee, FL


    I grew up in a time when something was wrong with you if you were single. I remember the days when Real Estate Salespeople would not even consider working with a single woman.

    "We've Come A Long Way Baby" :) 

    P.S. You are a fine example of "What Comes Around Goes Around" :)


    May 08, 2007 11:02 AM
    Ann Cummings
    RE/MAX Shoreline - NH and Maine - Portsmouth, NH
    Portsmouth NH Real Estate Preferrable Agent

    Hi Layna - great post and some great conversation in the comments, too.  I bought my first property when I was in my early 20's.  I was single, young, and self-employed (read REALTOR)....and I was turned down by 3 banks 'back then' for those very reasons.  Yep, they actually said that to me, all 3 banks, so I had to have my parents go on the note with me to counteract the 'single, young, and self-employed' baggage I had.  Wow, that was a long time ago, and yet, not all that long ago. 


    May 08, 2007 11:11 AM
    Anne-Marie Castillo
    Keller Williams Realty - Greensboro, NC
    Wonderful post!  I have bought 2 homes as a single mother.  It wasn't easy, but I knew that I didn't want to rent forever, and I certainly didn't want my daughter living in an apartment forever.  Oddly enough, so far my clients have been single mothers relocating to the Greensboro, NC area.  I'm a single mother that recently relocated to the Greensboro area.  I love working with them.  Plus, they can look at me and see that the dream of homeownership when you are single with children isn't an impossible one!
    May 08, 2007 12:01 PM
    Sharon Simms
    Coastal Properties Group International - Christie's International - Saint Petersburg, FL
    St. Petersburg FL - CRS CIPS CLHMS RSPS
    A few years back I had a home listed for an older couple. The husband questioned me after one showing (theirs was an upscale waterfront home) as to why I was wasting time with a single woman. I responded that many of them are well qualified to buy his home - and wouldn't you know - it was that single woman who bought their home!
    May 08, 2007 12:39 PM
    Laura Cerrano
    Feng Shui Manhattan Long Island - Locust Valley, NY
    Certified Feng Shui Expert, Speaker & Researcher
    Great post!  I work for single women homeowners quite often and they're better off having bought then renting.  I have friends that have rented for 25+ years and will NEVER have the money to put a down payment down---what a waste!  These women who are purchasing are insightful and empower themselves for their own security.
    May 08, 2007 01:29 PM
    Sandi Gerrard
    Toronto, ON
    Single women as first time home buyers ... it's a growing trend in Canada too !  We are strong and determined.
    May 08, 2007 02:08 PM
    Robert McArtor
    RE/MAX Components - Fallston Maryland - Bel Air, MD
    Top Listing Agent for Baltimore and Harford County
    May 08, 2007 02:50 PM
    Christy Powers
    Keller Williams Coastal Area Partners - Pooler, GA
    Pooler, Savannah Real Estate Agent
    I read that. I think I read that same article. Yet more proof that women are I think it's wonderful!
    May 08, 2007 03:07 PM
    Ryan Hukill - Edmond
    ShowMeOKC Real Estate Pros of KW Elite - Edmond, OK
    Realtor, Team Lead
    Very cool post Layna! Thanks for sharing your story  :)
    May 08, 2007 03:48 PM
    Carol Williams
    Although I'm retired, I love sharing my knowledge and learning from other real estate industry professionals. - Wenatchee, WA
    Retired Agent / Broker / Property Manager
    Layna,  I was single and 21 when I bought my first home.  Took my HUGE inheritance of $2,000 and pluncked it down on a house costing $20,000.   Those were the days.   
    May 08, 2007 05:56 PM
    Lori Hakeem Oxley
    Charles Rutenberg Realty, Inc. - Tampa, FL
    Great blog!!  I really enjoy working with women who are buying on their own!  I see they are smart, independant, and ready to make a commitment!!!  Many times single woman prefer to work with a female REALTOR for safety issues as well.  That's how I felt when I bought my home, as a single woman. 
    May 08, 2007 05:56 PM
    Chris Griffith
    Downing-Frye Realty, Bonita Springs, FL - Bonita Springs, FL
    Bonita Springs Listing Specialist - Agent
    How ever did you get that picture of me & thanks for airbrushing the muffin tops off!
    May 08, 2007 11:53 PM
    Fred Griffin Florida Real Estate
    Fred Griffin Real Estate - Tallahassee, FL
    Licensed Florida Real Estate Broker

    We invite you back to ActiveRain in 2017.

      Much has changed since your last blog post.

      Best to you!

    Jul 11, 2017 06:41 PM
    Inna Ivchenko
    Barcode Properties - Encino, CA
    Realtor® • GRI • HAFA • PSC Calabasas CA

    Main reason for ladies to buy a home solo: because they can afford it and recognize that real estate is the best long term investment! 

    Feb 05, 2018 01:38 PM