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Recycling Interior Redesign, the NEW design concept of 2009!

By
Home Stager with Reinventing Space

You read it right - I said NEW! Imagine my shock and awe when I opened this past Sunday's Chicago Tribune Magazine to read that an interior designer has expanded his business to include "arranging what the client already owns." Heck, I even had my new Readers on, could it be, did I read it right - Interior Designers offering..... Re-design? Instead of looking down their noses at us - They're copying us?  Cool...

Since the inception of my business over 10 years ago, my business philosophy has always been, "Let's use what you already have 1st, then go shopping..."  It's pretty much the mantra of all of us specialty designers, also known as interior re-designers or arrangers. Throw staging in there, and we're all a happy bunch.  My clients are smart cookies, they love what they already own, like to shop, love their home, but some how struggle to pull it all together.  They really love that I do not ask for a $10,000.00 retainer, nor do I hold my nose when viewing their stuff...

We're pros at looking at a space and being able to instantly come up with a new floor plan for a room, over, and over and over again. We're a spa day for your space - In a day you get a whole new room.  Bonus, it's your stuff - Bonus, Bonus, you get a very happy husband!  We are masters at accessorizing, using color and corralling collections.  We can shop your home like it was a super Home Goods at the Mall of America. The best part - we make that old stuff look fresh, chic and new.  And if we need you to shop, we give you a list. A list! We were GREEN, before we knew what GREEN was!

So, here are a few tricks of the trade and the inside track to the NEW design concept for 2009- Rearranging Your Space. Whew...Welcome to the 21st Century!

  •  Start with a Clean Slate - Before the 1st piece of furniture is positioned, take an inventory of all furniture options in your home.  Could something from another room give the space a whole new look? Could you give a new look to an old piece by reupholstering, painting, or using for something else - like a drop leaf table as a sofa table?
  • Start with a Focal Point - Every space has something fantastic about it.  Great view, fireplace, built-ins .... Position your main seating arrangement to take full advantage of the focal point. Focal points can change from season to season.
  • Stay in Scale - Make sure the furniture placed in the room is in scale to each other.  Your Grandma's petite sewing chair will look odd next to your overstuffed reclining sofa.
  • Remember the Room's Purpose - If you are planning on reading in the space, make sure to have the right lighting; if you are planning on entertaining, have enough tables for each of your guests to place a drink on.
  • Wall Art can be Anything - If it can be hung on a wall, its art.
  • Be Creative in Accessorizing - Short lamps can be made taller by a stack of books.  Three or more of a similar thing is a collection.  A vignette is at its best in odd numbers
  • Mantle Mantra - Mantles look their best when a few large accessories are placed on it.
  • Add a Bit of Fresh - Every room look great with a vase of fresh flowers, a real tree, or something organic.
  • The Unexpected - Make sure to add one thing that is a bit different, a little odd, or is something unexpected.  It adds character to a room and creates conversation.

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Kate Hart
Hart & Associates Staging and Design - Radnor, PA

great great great! I wrote a post similar to this for my design blog about using what you have in 2009. I think it is flattering that interior designers are now offering this service- it is a sign of the times now that people do not want to buy new and use what they have. you do such great work, thanks for this wonderful post. kh

Feb 16, 2009 08:15 AM
Maureen Bray Portland OR Home Stager ~ Room Solutions Staging
Room Solutions Staging, Portland OR - Portland, OR
"Staging Consultations that Sell Portland Homes"

Julea ~ Using what the client has should always be a priority, IMO.  Great post!

Feb 16, 2009 08:49 AM
Melissa Marro
Keller Williams First Coast Realty - The Marro Team - Orange Park, FL
Jacksonville Real Estate and Home Staging

Hellllooooo Julea.  Nice to see you about.  I also find it interesting (and cool) that now designers are picking up the re-design mantra.  Hopefully it will help the industry as a whole as there will be more people educating the general populus....

Feb 16, 2009 11:26 AM
Cathy Lee
CL Design Services Home Staging - Danville, CA
ASP, IAHSP, RESA Danville, CA

I've missed your posts!  Glad to see you on the site this morning!!  Wonderful article Julea.  What a boast for our industry.

Feb 16, 2009 11:28 PM
Julea Joseph
Reinventing Space - Chicago, IL
Julea Joseph House Stager - Reinventing Space

Hi Ladies,

I Know, I Know, I've been out of the loop - I've been a busy bee - Sometimes the juggle makes you fall off an end some where!

Feb 16, 2009 11:35 PM
Gary Barnett
Home Matters - Indianapolis, IN
Home Matters Property Stylist Group, Indianapolis

Hey there, it's my pal Julea!  Very nice to see you again... Hope your very well.  What a great post.  We've got them coming to play in our ball park from everywhere now.  LOL.

Feb 17, 2009 06:01 AM
Sandi Gerrard
Toronto, ON

Excellent post, Julea.  I love your phrasing in paragraph 2 :)

In Canada, the designers have been "on to us" for some time already, using such words as "repurposing" and "rejuvenating".  Some have even taken my course.

Feb 17, 2009 08:10 AM
Julea Joseph
Reinventing Space - Chicago, IL
Julea Joseph House Stager - Reinventing Space

Sandi, It is amazing isn't it? I have said for years that the classic interior designer that shops at the Mart & erases the client's past purchases is a dying breed.  We're the new generation... 

Feb 17, 2009 11:43 PM
Susan Gonzalez Faux painting murals atlanta
Marietta Mural & Decorative Design - Atlanta, GA

Great post with simple ideas to use. Thanks for sharing! (PS I would love to get my hands on those unpainted cabinets:)

Feb 19, 2009 04:28 AM