Rules - Call Me Crazy But...They Often Times NEED to be Broken!

By
Home Stager with 2 Hounds Design + Home Staging

There are many rules in design and it's off shoots (decorating, staging, re-design). But the best designs (those stop you from flipping the page or stop you in your tracks) are always when someone has challenged the rules.

If may not be obvious to you that some design rule has been tossed out. Nor would it have been carelessly tossed out. Great thought goes in to stunning design. Those who challenge design rules are recognized by the industry for their ability to create engaging environments. Those who follow all the rules...create rooms that while may be beautiful technically, they lack the ability to truly draw in and engage us.

In home staging there are so many rules which so many stagers feel are sacrosanct. An example:

Mary Lou Teague of Knoxville TN's Home Style and Staging recently posted on her blog what I think is a Brilliant (with a capital B) foyer for her home. Now her home is not for sale and she only posted the blog to show us something she was really proud of...rightly so. Despite Mary Lou's post having nothing to do with staging many felt the need to say that IF it were a staging clients home they would tell their client to remove the decor.

Home staging since the early years (remember the woman in Hollywood who listed her house and draped her luxurious fur coat across her bed) was, and even more so now, is about creating a warm feeling in the buyer...one where they can say 'I can have family and friends over here and my house will be full of love and good cheer'.

Take a look at Mary Lou's wonderful foyer...you'll see something similar in my next staging clients house!

 

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Opinions expressed in this blog are that of the author!

 

Dane Caldwell is a leading decorator and home stager in the Greater Toronto Area as well as having decorating clients in the U.S. and the Caribbean! You can read more about Dane and her firm 2 Hounds Designat:www.2-hounds.com

 

Comments (10)

Melissa Marro
Keller Williams First Coast Realty - The Marro Team - Orange Park, FL
Jacksonville Real Estate and Home Staging

Dane - Nice to see you back.  I love a lot of the decals, etc that this particular company puts out and have been trying to decide if/how I would want to use them in my own home.  I can see the plus and minus sides of using this for staging purposes.  It does seem to be more of a 'model home' look than a traditional staging influence.

Feb 18, 2009 02:36 AM
Leslie Olson
Leslie Olson Interiors - Austin, TX
Interior Design and Redesign - Moved to Austin!

Dane - Yes, so many design rules need to be at least bent, if not broken! How 'bout the old chestnut that in staging a house for sale, you should make everything bland, blah and featureless. It might not offend anyone, but I doubt potential homebuyers will be galvanized into action by that ho-hum home...especially in this market.

Feb 18, 2009 05:26 AM
Allegra Dioguardi
Styled and Sold Home Staging and Staging Training - Westhampton Beach, NY
Home Staging & Training, Suffolk Co. Long Island

I don't think you're crazy. It's all about creating memory and giving the buyer something to fall in love. Who doesn't love kisses? Now if we talking about a cow collection, or beer mugs, dolls....that would be a different story. Kisses are universally acceptable!

Feb 18, 2009 10:19 AM
Toronto's 2 Hounds Design: Decorating + Staging
2 Hounds Design + Home Staging - Toronto, ON

Hi Melissa!

Definitely more expense to create a look like this.

However, if a client already has something similar that is well done I think an opportunity, to create great feelings of warmth and good memories with-in prospective home buyers, would be missed.

Why? Because some feel that the rule to remove all personal photos is etched in stone. Every home is unique and rules as our beautiful Leslie says generally need to be bent.

With all the cookie cutter homes out there...they need all the help they can get!

 

Feb 19, 2009 01:43 AM
Toronto's 2 Hounds Design: Decorating + Staging
2 Hounds Design + Home Staging - Toronto, ON

Hi Leslie! I agree whole heartedly!

I wonder if the 'bland' rules came about because of the 60's and 70's decore from days gone by?

 

Feb 19, 2009 01:46 AM
Toronto's 2 Hounds Design: Decorating + Staging
2 Hounds Design + Home Staging - Toronto, ON

Allegra hi!

I couldn't live without kisses!

Feb 19, 2009 01:48 AM
Michelle Finnamore
Toronto GTA, Alliston, Newmarket - Vaughan, ON
Preparing your property for sale

I know you love breaking the rules and we love you for it. Please post some of your work breaking the rules. Love to see some of your more insprired moments. If you notice in this months issues of many decor magazines they are showing extreme amounts of colour for the spring season. Is it my cup of tea, no. But I can see where you point out that most Staged homes are too blah and do not have the "one thing" that the buyers will remember about a particular home over another.

Feb 22, 2009 07:54 AM
Sandi Gerrard
Toronto, ON

Dane - thanks for pointing out Mary Lou's wonderful foyer.  I would have missed it otherwise.  I really like the wall idea !!

Mar 04, 2009 03:16 AM
Toronto's 2 Hounds Design: Decorating + Staging
2 Hounds Design + Home Staging - Toronto, ON

Hi Michelle! I am in love with the homes in the last couple of months of Style at Home, Elle Decor and Metropolitain. The colours are outstanding...and I'd love to live in those houses...but I get 'edgy' with too much colour.

I'm doing a bedroom for a woman right now with some colour...and I'm excited to see it come to gether but it is a fine line between perfect! and too much. I'm treading softly but will have some colour to energize. (It will give me an idea if I can do the same for my own home...thinking master bedroom would be nice with a soft grey, soft blue and a soft mauve...eh who know! It's been monocromatice blacks and whites for me for the past 2 years.

But wathermellon with charteause look so fresh right now on a white sofa! ARGH!

 

Mar 08, 2009 03:25 PM
Mary Lou Teague
HOME STYLE AND STAGING LLC - Knoxville, TN
Home Style and Staging Knoxville. TN

Dane: What an honor ..you doing a follow-up blog to my Kissing Foyer...if I may say so myself I have gotten many comments and they have all been positive..I even put the Kissing Wall on HGTV's Rate My Space... I  have a 4.8...I have received several e-mails from people asking for advice on other types of walls to do...One lady did not want to do a Kissing Wall in her kitchen so I suggested that she do as Hugging Wall or Dancing Wall...I keep my camera with me at all times, friends and family always want to be on the wall...and when they come over they enjoy showing others their pictures on the wall. Some keep a running tab on just how many photos that they are in...makes it fun and interesting... I was looking over the wall the other day and found a photo of myself and another friend kissing on the cheek a good friend that passed away about 3 months after the photo made its way to the wall...Needless to say that will always be cherished...Thank you for putting me  in the lime light...so happy to be noticed for more than Commode Covers !!!!

Mar 09, 2009 04:14 AM

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