Having owned several real estate offices and having worked with agents of all calibers from the 180 transaction a year agent down to the 5 transaction a year agent, there seems to be a common thread amongst those that regularly earn over $100,000 a year.... they work in their real estate career just as if it were any other job. Most of us at one time had a "regular" 9-5 job. You know, where your manager "spoke" to you if you came in late or would call a private meeting if you had too many days off within a year. It's a very different mentality working for someone to whom you're accountable to. You think long and hard about before taking a "sick" day to go to the beach or you're more careful about spending too much time surfing the web and checking emails on company time. For some, this is the problem with real estate.... you're accountable to you!
Who is going to give you a hard time if you come in at ten tomorrow? Who is going to sit down and have a meeting if you're not meeting a production quota? Who is going to harp on you for sitting on Facebook all afternoon? NOBODY! So... what is the lesson here? Well, from studying the agents that are super successful in real estate, more often then not, they are highly regimented individuals who treat their real estate career like it's a regular office or production job. They come into the office at set times. They have very good control over their schedule. They don't waste time on surfing the web during office hours. Most importantly of all, they are highly accountable to themselves. These types of people are harder on themselves then a manager or boss would be in a regular work setting. These are the type of people that rarely take sick or vacation days and they are the type of people that when they did work for someone else in another career they stayed late, wasted no time, and met production goals. Even when working for someone else they were more accountable to themselves then to their manager, boss, or company.
I guess what I'm saying is that if, in your previous career, you were that person that came in late, played on the computer all day, and fell short of production goals, then look very closely at your business now. You need to find a way to become your own boss...one that is hard nosed, strict, and will call you out when you fall short of expectations. If you treat your real estate career like a regular job and if you look at your performance from your inner manager/boss point of view you will excel no matter what the market brings.
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