Homebuyers are searching online.

It is no secret that posting your property listings online is a smart marketing strategy, especially with the most recent report from NAR showing that now 87% of homebuyers use the Internet to search for a home (up from 84% in 2007). If you’re not already doing so, there is no better time than now to start posting your listings online.

People search online for homes in different ways.

While many homebuyers search straight from Google, many others will search for homes and information on the internet via a real estate directory (i.e. Trulia, Zillow, etc.), classified site (i.e. Oodle, Craigslist, etc.), social network (i.e. friend or connection on Facebook, Twitter, etc.), or other. That said, it is also no secret that the more places online that your listings appear; the better your chances are of someone actually finding your properties for sale.

Posting property listings online increases exposure.

Oodle, a popular online classified site that is continually growing, now powers Facebook Classifieds and AOL Classifieds, which means automatic syndication for your listings to more spaces on the web. ClassifiedFlyerAds has long syndicated real estate property listings to Oodle, along with dozens of other online sites and directories, so we are pleased to hear of the new partnership and growth. We are also pleased and excited at the additional exposure this brings for our members’ listings!

Are you effectively marketing your listings and services online?