Twitter is becoming the Google of the real-time web.
In fact, I am often monitoring several real-time search terms at any given time. You should learn to do the same. Not only will it give you real-time insight into what is happening in your local real estate market, but it will put you on alerts for customers needing help and potential referral partners.
Here is a quick example:
- Watching what is happening in my city: Ann Arbor, MI happenings
- Watching what is happening in my real estate market and potential referral partners: Ann Arbor, MI Real Estate
Can you think of other ways to use Twitter Search in your real estate marketing and sales strategy? I would love to hear more ideas.
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