Welcome back to Part 2 of the ‘Top 10 Boo Boo's in Social Media Marketing'!
I was really happy to see such great feedback and before I share with you the remaining ‘Boo Boos' let's recap real quick ok?
Great!
Oops, I forgot to say thankyou for not giving me any flak for using the word ‘boo boo.' Actually I did get some compliments on the ‘Hello Kitty' band aids! :)
Ok, let's move on shall we?
The more we can share these simple ‘Boo Boos' the better experience all of us will have in social media. Remember, we are all connected in some way like it or not and you can choose to be a spectator in social media marketing or a participant.
Last post I covered 5 out of the 10 ‘Boo Boos':
1. You have no ‘user avatar'
2. You list no location, no website, or no bio
3. You're following over 1,000 people on Twitter and have only 10 followers
4. Your activity is only focused on pushing your own service/products
5. Your conversations indicates a stream for consistent arguing
Now here are the remaining 5 ‘Boo Boos' in Social Media Marketing
6. You social spam the walls of your new and/or existing friends.
Remember no matter how excited you are about your product or services don't write a long and obvious sales pitch and blatantly post it on the walls of your friends. Would you appreciate one of your friends coming over to your house with no notice whatsoever carrying a Kirby vacuum ready to do a 45 minute presentation? Look at someone's wall as their personal space and if there is ever a hint of doubt whether or not you should write something on their wall don't!
7. You social spam the walls of the groups you belong to.
Luckily Facebook has a protective measure in place for wall spammers which limit the amount of group walls you can write on within a specific period of time. If you haven't heard this yet let me be the first to tell you that advertising on group walls does not work! The cardinal rule online and offline is people will have to know you, like you, and trust you before they want to do business with you. Why not write a great tip? I know your intentions are to provide a great product which is always a good thing but in order for someone to open their wallet or purse and pay you with their hard earned money you will need to as Yanik Silver says it best "strive to create 10 times to 100 times in value for any price you charge. Your rewards are always proportionate to the value you provide."
8. You constantly make posts, tweets, or updates with references to needing to achieve "more followers" or help in reaching a certain number threshold.
In my opinion, if you're in social media marketing to grow your business then understand that platforms like Twitter and Facebook are not shallow popularity contests. It's about developing connections that lead to conversations which build into friendships and ultimately forge business relationships. Don't get caught up in the hype, get caught up in people!
9. You update your status or tweet 10 times in a row for greater exposure.
When it comes to status updates and tweets the ‘more is better' does not apply. What I mean is don't line up 5 or 10 tweets in a row and send them all out at the same time! This not only will aggravate your followers but also shows a blatant attempt by you to increase your exposure through repetitive tweeting.
10. You do not engage in conversations.
I know this sounds rather elementary but it needs to be said. Even if you send out great tweets, posts, and updates and if you are not a well known authority in your niche you will still need to engage in conversations with your followers and friends. I admire when even the individuals who obviously have an ‘authority' in their niche engage in conversations with their followers. Be accessible! Be real! Be genuine! Be a friend!
While this is meant to be a simple starter list it is meant to help as many newcomers to social media marketing as possible.
One final question I want to ask you is "what's the biggest room in the world?"
Answer:
The room for improvement!
I want to thank you for sharing your time with me and encourage you to share this information with newcomers to social media marketing.
While the 'Boo Boo' list can easily be expanded I wanted to cover the basics first. Feel free to share some of your 'Boo Boos' by adding a comment below so others can learn as well.
Let's continue to look out for one another because isn't that what friends are for?
Remember - "Every mistake is a lesson and every opportunity is a blessing." ~ Cristina D. Baines
Make it a great day!
Marco
President
National Entrepreneur Club
Marco Carbajo is a consumer/business credit specialist and social media marketing trainer. He is author of many credit related articles and is President of the National Entrepreneur Club. An online membership community for entrepreneurs, business owners and real estate investors that make building business credit and social media marketing simple to use, easy to understand, proven to work and affordable for everyone.
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