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Why you stink at photography - and why I did, too!

By
Services for Real Estate Pros with HotSpot Property

It's a phrase my mom taught me, and probably your mom or dad too -- "Use the right tools for the job!"

Man, I didn't want to believe her. I would use my teeth to bite off those plastic clothes labels ('cause the scissors were just a bit too far away...). Making tape instead of painter's tape, 'cause $1 more would break the bank. A credit card for a windshield scraper in -40C weather.

You know what I got for my trouble? You guessed it...a chipped tooth, a crappy paint job and a broken credit card!

So now I take my mom's advice and don't do things by halves.

What am I trying to get at here? Please, for the love of God, get the right equipment to take your real estate photos!

You can keep your dark, dreary, fuzzy, crooked, over-exposed, under-exposed, toilet seat-up, pictures. And don't forget those pictures of you taking the picture reflected in the bathroom mirror!

Now, sorry if I'm getting a bit ranty here. I'm not a perfect photographer, and I don't expect anyone else to be perfect either. But if you could just give it your best effort, everyone would really appreciate it and our artistic souls won't have to suffer any longer...

Get a high-quality DSLR camera. My favourite right now is the very reasonably priced Canon XSi. Get a good wide-angle lens, like a Sigma 10-20mm, which you should be able to find in just about any good camera store. And practice, practice, practice. These cameras may seem a bit daunting at first, but they are the right tool for real estate photography. They will automatically make your job easier. You will get more of the room, be able to control more of the exposure, and have more flexibility it setting up your shots. I am proud to say that I am a better photographer now that I am not using my grade 4 pinhole camera! Mom was right (but don't tell her that). 

Your post-processing will be easier, too. Everyone is short on time these days, but a little bit of good software, like Adobe Lightroom, will help you out and can get your photos cropped in a jiff!

So take advantage of the changing market to improve your skills behind the lens. It will pay off big time with sellers, who will appreciate the additional exposure their home will get by having more and better quality photos in their listing.

Thanks for hearing me out! Happy shooting (no, not that kind of shooting!).

Show All Comments Sort:
Cheryl Johnson
Highland Park, CA

Rebecca,  Good advice.  You could add this to AR's Photography Group   Altho you'd need to remove it from one of the other groups first to keep within the limit of 5   :-)

Mar 03, 2009 12:46 PM
Rebecca Brooks
HotSpot Property - Winnipeg, MB

Hi Cheryl. I would post it there, but most of the agents in the photo group are already committed to taking better photos! I'm just trying to convert everyone else for the sake of all our eyes! Thanks for the comment.

Mar 03, 2009 01:42 PM
Gita Bantwal
RE/MAX Centre Realtors - Warwick, PA
REALTOR,ABR,CRS,SRES,GRI - Bucks County & Philadel

Thanks for the information. I agree a good camera is important .

Mar 03, 2009 09:55 PM
Heather Chavez
Second Self Virtual Assistance - Caldwell, ID
Real Estate Virtual, Assistant (928) 692-3235

Oh my, Rebecca.  The headline caught my attention because it was so very Mom-like.  I agree with the photo-taking, though.  I'm shocked at some of the photos posted on the MLS.  Don't they WANT to sell the house?  I have a Canon EOS and love it.  You're also right about the editing software.  It can make a so-so photo look very professional in just a couple of mouse-clicks.

Mar 04, 2009 07:34 AM
Rebecca Brooks
HotSpot Property - Winnipeg, MB

The things I learn from my mother are never-ending! I said I'd never turn into her...but I'm starting to wonder! Thanks Heather.

Mar 04, 2009 09:02 AM
Steve Schwartz
AmazingVideoTours.com - Charlotte, NC
Charlottenulls Premier Real Estate Videographer and Photographer

Great advice.  I have been preaching this for a while.  I remember my first DSLR was over $1000.  now they are less then half that, and getting cheaper by the month. Best of all, they take great photos (even) on full auto mode.

Mar 05, 2009 03:44 AM
The Rains Team
Keller Williams Realty Atlanta Partners - Hoschton, GA
A higher standard in real estate

Rebecca: Good advice! It's a pet peeve of mine when I come across terrible listing pictures. With a little work (and a good camera, as you suggest), it's not difficult to have great pictures.

Have a great day,

Anne Rains

Mar 06, 2009 04:16 AM