Elayna Fernandez, BE Positive and You'll BE Powerful! (The Positive Mom) Education & Training



Elayna Fernandez
BE Positive and You'll BE Powerful!
location_on Irving, TX — The Positive Mom
Get to Know Elayna Fernandez

I  was born and raised in a small town named San Jose de Ocoa, in the Dominican Republic.  Spanish is my first language, although I also speak English and Italian. I am the oldest of 5 children and very family-oriented.

I am a proud mom of 2 wonderfully beautiful and smart girls.  Elisha is 8 and Elyssa is 7, both full of life, smiles and stories.  I love reading, learning, cooking and going to the movies.   Music is one of my greatest passions; when I hear it, it becomes inevitable for me to sing and dance to the tune.

I am also the Founder of the The Positive Mom Foundation a non-profit organization dedicated to raise awareness, provide education, training, tools, resources, advocacy and support for mothers worldwide to improve their lives and raise their children in a positive environment that allows them to reach their potential toward a fulfilling, successful and happy life.

As a true islander, I love the beach and the outdoors.  I collect friendships and spoons!  Those who meet me know that I love to smile - all day long!

I have been living in the United States since 2001 and moved to Naples FL in 2004. In 2005, I incorporated Designed 2 Impress, Inc. to blend my love of marketing, computers and the World Wide Web, to assist small, sometimes one-person businesses (like mine) in creating a successful brand and identity in Naples FL. 

To connect with me, go to www.ConnectWithElayna.com where you will receive a complimentary e-book titled "Marketing Success Made Possible", which will help you identify the 10 MOST COMMON DEADLY MISTAKES business professionals make when marketing and branding their personal or corporate brand... and HOW TO FIX THEM!  





Marketing has been my passion since childhood.  While my friends and classmates were busy being kids, I was busy finding a way to create products/services or make them more attractive for sale.

 After obtaining my high school Diploma at only 15 years old, my infatuation lead me to major in Marketing at Apec University, where I had the opportunity to put my imagination to work and excel at what I always dreamed of doing.

While in college, I gained invaluable experience working for various U.S.-based companies, as well as attending seminars and workshops, and reading any marketing books I could get my hands on.

I moved to San Diego, California at the end of 2001.  I was expecting my first child, Elisha, and unable to work so I decided to get back to school and learn web design.

I moved to Naples, FL in December, 2004 and started working on Design 2 Impress, while maintaining full time jobs in the legal and real estate fields. 

Designed 2 Impress was incorporated in April, 2005, with the vision to offer independent business contractors and small businesses in the Naples, Bonita Spring, Estero and Marco Island areas with valuable business start-up advice,  marketing consulting, as well as numerous resources to creating a successful business image that is consistent both on-line and off-line.

I love marketing and I love the web!  I love working with individuals that love what they do and need a professional to assist in marketing their services and creating a powerful consistent brand.

My legal and real estate experience are allies for my understanding of working with real estate agents and entrepreneurs that need assistance with incorporation and business startup forms.

Designed 2 Impress takes care of all branding aspects:  from business name to forms, stationary, direct mailing, printed collateral and web marketing to e-flyers, e-signatures, blogging and network marketing.

 I believe that an efficient marketing professional must be able to analyze and interpret information to identify an organization’s strengths and weaknesses, respond to opportunities and threats in the marketing environment.  Having superb communication and organizational skills as well as creativity will help a marketing professional get your message across effectively to your target market through your branding and corporate identity to position you and/or your company the right way in the Naples competitive market.


Proud mom, author, speaker, success guide, SOCIAL MEDIA, branding and marketing strategist. Grab a FREE Marketing E-book at www.ConnectWithElayna.com and visit me on FB at wwwFacebook.com/PositiveMom