Patty Romero

Spam prevention
Caroline Gerardo
CMG Financial - Newport Beach, CA
C. G. Barbeau the Loan Lady nmls 324982

1. laminated card on how to down size, sell items on ebay or craig's list with your information on the card

2. same above for community centers that have free yoga classes, bridge groups etc

3. fabric grocery bag with your large logo for re-use at trader joe's or store

My Noni at age 87 will come and wear a bikini (she's more active than I am LOL) Something fun, something that attracts people, that they keep not just pens or stickers

Feb 04, 2015 04:50 AM
Roy Kelley
Realty Group Referrals - Gaithersburg, MD

Always have a drawing so your will have the names and email addresses to add to your database. 

The small containers of hand sanitizes are timely gifts.

Feb 04, 2015 03:40 AM
Annette Lawrence , Palm Harbor, FL 727-420-4041
ReMax Realtec Group - Palm Harbor, FL
Making FLORIDA Real Estate EZ

What is the theme of the fair?
What service or product provides your income?
What aspect of your business are you wanting to grow?
What do you have to offer?
Unless you are selling potato chips or groceries, the items you mention do not align with your business.

For instance, when I attend the Earth Days fair, I go with my presentation and T-shirts. Those who are 'A' prospects are given the T only if they put it on immediately. (The T is very attractive)

Take the money you would have spent on bag and clips and pay a ghost writer to write for you a book relevant to your business or related to what is on the mind of those in your community, of between 55 an 90 pages in length. One "show and tell" copy at the fair, attendee copy available FREE on line. You know where to go from there.

Examples of best of the best publications, "100 Days of Summer," "Trailways to Fitness," "The Heritage of Happiness," "7 Things I Wish I Knew BEFORE Getting Into Real Estate," and 'Barriers in Real Estate: the struggle to let go."

The moral to the story is this is your opportunity to establish a VALUE relationship with those you meet. The attendee will want to hear from you again because you represent VALUE to them. If you want to leave that to a bag clip, you are certainly free to do so.


Feb 04, 2015 03:30 AM
Annette Lawrence , Palm Harbor, FL 727-420-4041
ReMax Realtec Group - Palm Harbor, FL
Making FLORIDA Real Estate EZ

Here in Florida, this age group is well known.

The most universal and most welcome offer you can make to these folks is a maintained, on-line, calender of events. Free events such as those nature walks, special event such as Thi Chi Classes and events specific to this age group AND those collaborative efforts you create with local merchants.(discounts/coupons) Don't over look baseballs games, pickle ball games, kyaking, hiking and the bicycle tour. Be a quality of life promoter and get them moving, running, competing.

Start with your "100 Days of Summer" publication at the EXPO that directs them to the website. You will discover THURSDAY is prime time on the website giving you plenty of lead time for the weekend events that result in referrals. 



This will be a labor intensive task, but it will prove to be the only task in which you need to be engaged.

Feb 04, 2015 05:41 AM
Ajay Pandya
e-Merge Real Estate - Columbus, OH
Realtor Ajay Pandya

Give something interesting to them.

Feb 02, 2018 10:13 PM
Gene Riemenschneider
Home Point Real Estate - Brentwood, CA
Turning Houses into Homes

The only thing that comes to mind is make it larger print.  I sell homes in the 55+ community.  I think photos of how these homes are built for the aging is a good idea.  Simple things no one thinks of like door handles rather than knobs.

Feb 06, 2015 02:29 AM
Gita Bantwal
RE/MAX Centre Realtors - Warwick, PA
REALTOR,ABR,CRS,SRES,GRI - Bucks County & Philadel

You can give a list of 55plus communities in the ara and also tips on downsizing.

Feb 04, 2015 09:19 PM
Praful Thakkar
LAER Realty Partners - Andover, MA
Andover, MA: Andover Luxury Homes For Sale

Hope you liked the suggestions here.

Jun 16, 2018 07:35 PM
Dipti Thakkar
LAER Realty Partners - Andover, MA
On a team with Praful Thakkar

Good luck.

Jun 15, 2018 10:50 PM
Patty Romero

Thanks for all the great ideas!

Feb 16, 2015 09:39 AM
Marte Cliff
Marte Cliff Copywriting - Priest River, ID
Your real estate writer

I agree with Patricia Kennedy that people over 50 don't necessarily think of themselves as old. I think that choosing promotional items that yell "you're old" could be counter-productive. 

Feb 05, 2015 05:24 PM
Sharon Parisi
United Real Estate Dallas - Dallas, TX
Dallas Homes

It's interesting to note that there are a wide range of people in the 55+ community.  Some are more knowledgeable than most people at any age and some require a great deal of information and guidance.

Feb 05, 2015 10:55 AM
Dana Cottingame
Coldwell Banker Residential Brokerage - Dallas, TX

At 50, I was trying to figure out how to take care of my mother with mild dementia.  Maybe what you offer should include being a caregiver, decision maker for someone else. 

Feb 05, 2015 05:57 AM
Eileen Burns
Trans State Commercial RE Ft. Lauderdale/Miami/Palm Beach - Fort Lauderdale, FL
FL Probate Agent, Hotel & Land Specialist

Definitely large print anything!  Not all are online and they like giveaways.  Maybe offer a gift of xx dollars to obtain a Living Revocable Trust or Will with an elder attorney alliance

Feb 05, 2015 04:19 AM
Jeanne Gregory
RE/MAX Southwest - Sugar Land, TX
The most important home I sell is YOURS!

How about discount cards to things like Top Golf or a local bowling alley.  Information on entertainment venues in the area.  One of our local facilities has some awesome shows by entertainers from the 60's and 70's.  OMG, I think I just called myself old.

Feb 05, 2015 04:14 AM
Karen Deis - Minneapolis, MN
When In-house training is not enough!

How about partnering with a lender and offering a free copy of their credit report? 

Feb 05, 2015 03:13 AM
Lyn Sims
RE/MAX Suburban - Schaumburg, IL
Schaumburg IL Real Estate

Down sizing tips - reducing what you  have to only carry the best memories. New buzz word is 'right sizing' btw.

Feb 05, 2015 01:35 AM
Patricia Kennedy
RLAH Real Estate - Washington, DC
Home in the Capital

Since the average age of today's Realtor is something like 59, 50 sounds so young!  I really think this type of presentation needs to be pegged to the over 70-market.  And even the 70-somethings don't think of themselves as aging these days. 

Feb 04, 2015 10:08 AM
Marla Yost
Marla Yost Team- Keller Williams Realty - Arlington, TX
The Marla Yost Team

Info on how to downsize ,info on 50 and older communities.

Make sure to have a drawing of some sort so you have their info.

Pens,notepads ,small flashlights etc with your info on it.

Feb 04, 2015 06:43 AM
Gabe Sanders
Real Estate of Florida specializing in Martin County Residential Homes, Condos and Land Sales - Stuart, FL
Stuart Florida Real Estate

A list of local 55+ communities and also a list of services for seniors would be a good idea.   Also, local senior discounts is always popular.

Feb 04, 2015 06:31 AM