Corinne Guest, Barrington Lifestyles (Corinne Guest, REALTOR® | Barrington Realty Company)

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Rainmaker
2,981,712
Nina Hollander
Coldwell Banker Residential Brokerage - Charlotte, NC
Your Charlotte/Ballantyne/Waxhaw/Fort Mill Realtor

You might need to define "small town." How small are you talking? When we moved to Charlotte from NYC it was small town America to me with the average price of a home being around $160K and I was coming from a market where the average price of a coop or condo in NYC was multiples of that.

Mar 30, 2018 09:59 AM
Rainmaker
726,105
Pete Xavier
Investments to Luxury - Pacific Palisades, CA
Outstanding Agent Referrals-Nationwide

 Make IT your farming territory and DOMINATE it like a MOTHA!

Consider using postcards the way Barbara Todaro is working it,
collaborate with your son to do a social media blitz, prepare blogs ahead of time in draft and than rule your FREAKIN' market!  IMHO
Mar 30, 2018 11:40 AM
Ambassador
2,345,039
Fred Griffin presently on Leave of Absence
Fred Griffin Real Estate - Tallahassee, FL
Licensed Florida Real Estate Broker

     How many agents are already in that town?  How challenging will it be to compete with them?  How many houses change hands every month (how many houses in the MLS)?

     What are the chances it will become a "big town", like Nina Hollander says about Charlotte?

Mar 30, 2018 10:37 AM
Rainmaker
1,367,527
Michael Setunsky
Woodbridge, VA
Your Commercial Real Estate Link to Northern VA

Corinne Guest, Managing Broker I have a friend wo moved to a smaller town and wanted to continue working as an agent. He found out the business was dominated by one company who didn't want any more agents. The alternative was to start his own company and compete with this well established company within the community. It ended up being difficult for him to break into the area.

Mar 30, 2018 10:16 AM
Rainmaker
725,190
Olga Simoncelli
Veritas Prime, LLC dba Veritas Prime Real Estate - New Fairfield, CT
CONSULTANT, Real Estate Services & Risk Management

I am in a small town in CT (14K), but we service many surrounding areas that are close by.  Not sure how the isolated small town would work. My concern would be that it might be a little "incestuous" in terms of everyone knowing someone to hire, but with your experience you should be able to carve out a niche. Good luck!

Mar 30, 2018 10:57 AM
Rainmaker
4,876,944
Barbara Todaro
RE/MAX Executive Realty - Franklin, MA
Marketing Agent for The Todaro Team

my town of franklin ma has a population of approx. 34,000....7,658 single family homes in town....  I dig everyday for listings...online and offline.... the team members network every day...  

how do we survive? "we market like we mean it".... all of us.... we're not setting the world on fire in this market, but we're certainly holding our own....and at the top of the heap....

Mar 30, 2018 10:50 AM
Rainmaker
1,508,307
Lyn Sims
RE/MAX Suburban - Schaumburg, IL
Schaumburg IL Real Estate

Yikes, it's going to be pretty isolated for you used to all the ammenities we have here. I've moved to the boon docks & did not enjoy it at all.

Mar 30, 2018 10:41 AM
Rainmaker
4,321,931
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

Corinne,

Our Santa Ynez Valley is probably close to the same population.  It is quite rural with equestrian ranches, avocado ranches, farms and wineries.   Of course the pricepoints in this part of CA are less than in Santa Barbara, but still high.  Many of the agents extend their territory to small cities that are 20-25 miles away, and where Vanderbilt air force base is located.  A

Mar 30, 2018 10:39 AM
Rainmaker
682,329
Candice A. Donofrio
Next Wave RE Investments LLC Bullhead City AZ Commercial RE Broker - Fort Mohave, AZ
928-201-4BHC (4242) call/text

Our metro area is about 100,000 but my town is only about 20000. And I like to stay close. But my service area is about 75,000. The big plus of a small town is, if you're good, you can become well known and trusted.

Mar 30, 2018 11:16 AM
Ambassador
3,193,534
Debe Maxwell, CRS
www.iCharlotteHomes.com | The Maxwell House Group | RE/MAX Executive | (704) 491-3310 - Charlotte, NC
Charlotte Homes for Sale - Charlotte Neighborhoods

Scoping out answers...love Pete Xavier with X Group Real Estate Advocates's answer, Corinne. I wish you much success in your new market!

Apr 29, 2018 02:32 PM
Rainmaker
384,009
Lynnea Miller
Bend Premier Real Estate - Bend, OR
Premier Real Estate Service in Central Oregon

When I moved to my town, the population was less than 20,000 (this was 1985).  Now the town is over 90,000 - at the next sensus I will not be surprised to see us over 100,000.  I loved the small town feel in 1985.  We could go to any community event (the 4th of July at the park) and see many people we knew and liked.  Now our town has a city feel, especially with all the CA transplants who have brought their CA thoughts and politics. Not the town I remember.

Mar 31, 2018 09:27 PM
Rainmaker
1,026,482
Anthony Acosta - ALLATLANTACONDOS.COM
Harry Norman, REALTORS® - Atlanta, GA
Associate Broker

Great question Corinne Guest, Managing Broker I don't know.

Mar 31, 2018 07:02 AM
Rainmaker
1,135,284
Joyce Marsh
Regal | Christie's International Real Estate - Orlando, FL
Regional Manager Regal Christie's Int'l Realty

Best of luck to you making this important decision. If you put your mind to it you can be successful regardless of where you are. 

Mar 31, 2018 06:08 AM
Rainmaker
1,478,556
Inna Ivchenko
Barcode Properties - Encino, CA
Realtor® • Green • GRI • HAFA • PSC Calabasas CA

I have a few good friends realtors in small towns, they are doing just fine, since it is much less competition and more exposure since everyone knows everyone. 

Mar 30, 2018 05:03 PM
Rainmaker
912,387
Thomas J. Nelson, Realtor, ePRO, CRS, RCS-D
Big Block Realty 858.232.8722 - La Jolla, CA
& Host of Postcards From Success Podcast

Networking, stand out service and relationships.

I partially grew up in an area of Napa County that was low pop & rural. That's how we did it, becoming the go to person for "that".

Mar 30, 2018 01:44 PM
Rainmaker
1,936,433
Andrew Mooers | 207.532.6573
MOOERS REALTY - Houlton, ME
Northern Maine Real Estate-Aroostook County Broker

Got into the business in small town USA 38 years ago. Raised on farm, interest rates in 1979-1980 were 16.5% adjustable. Best time to get in to the business when the incline is steep. Valuable lessons learned. 23,000 is huge by small town standards. Live in town of 6000. Towns we list in have 45, 199, 238 populations in 6x6 mile squares up here on the Canadian border. And the don't lock your doors know your neighbor and everyone smiles, stops in traffic, 4th lowest crime state ranking is what 8 out of 10 people who live in cities are looking for today. Country friendly. Lots of new telecommuters. The average house price is $71,000 here and same house in Southern ME is $200,000. It's easy math on where you can stretch your dollar and have less people, less stress to enjoy life more. Shifting to grow your own food, get outdoors in nature with simpler living. Not racing through life helter skelter. No HOA's, no property stagers, the agent shoots their own images, video, writes the copy and puts up their own signs A-Z. We list and sell both sides, one lawyer, lots of empty chairs at the settlement closing conference room. Welcome to Mayberry!

maine photo

 

Mar 30, 2018 01:02 PM
Rainmaker
5,271,087
Roy Kelley
Realty Group Referrals - Gaithersburg, MD

I moved to a larger market and it was a smart move.

Mar 30, 2018 10:55 AM
Rainmaker
4,025,277
Joan Cox
House to Home, Inc. - Denver Real Estate - 720-231-6373 - Denver, CO
Denver Real Estate - Selling One Home at a Time

I would think the living costs in small town America are lower also, so the need to sell million dollar homes is no longer needed.

Apr 03, 2018 08:31 AM
Rainmaker
3,977,723
William Feela
WHISPERING PINES REALTY - North Branch, MN
Realtor, Whispering Pines Realty 651-674-5999 No.

I do some light carpenter work and handyman and a couple of rentals

Apr 01, 2018 07:58 PM
Ambassador
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Debbie Reynolds
Platinum Properties - Clarksville, TN
Your Dedicated Clarksville TN Real Estate Agent

You have to find your niche and adjust. In my market area, the average sale price is around $190,000. It takes a lot of sales to make it.

Mar 31, 2018 02:03 PM
Rainmaker
4,432,083
Gita Bantwal
RE/MAX Centre Realtors - Warwick, PA
REALTOR,ABR,CRS,SRES,GRI - Bucks County & Philadel

Good luck.

Mar 31, 2018 10:24 AM
Rainmaker
3,049,971
Tony and Suzanne Marriott, Associate Brokers
BVO Luxury Group @ Keller Williams Arizona Realty - Scottsdale, AZ
Serving Scottsdale, Phoenix and Maricopa County AZ

You need to know the number of transactions typically available on an annual basis and design and implement a strategy to capture at least 5% of those.  How do the dollars pencil out?

Mar 31, 2018 06:23 AM
Rainmaker
4,796,551
Gabe Sanders
Real Estate of Florida specializing in Martin County Residential Homes, Condos and Land Sales - Stuart, FL
Stuart Florida Real Estate

Good question, not sure of the answer.

Mar 31, 2018 06:20 AM
Ambassador
3,046,653
Paul S. Henderson, REALTOR®, CRS
RE/MAX Northwest. - Tacoma, WA
Tacoma Washington Agent/Broker & Market Authority!

I compete...

Mar 30, 2018 11:38 PM
Ambassador
4,298,316
Praful Thakkar
LAER Realty Partners - Andover, MA
Andover, MA: Andover Luxury Homes For Sale

Corinne Guest, Managing Broker - blessed to be working in towns around Boston!

Never a dull day!!!

Mar 30, 2018 08:35 PM
Ambassador
4,065,845
Bob Crane
Woodland Management Service / Woodland Real Estate, Keller Williams Fox Cities - Stevens Point, WI
Forestland Experts! 715-204-9671

23thousand is not that small, our town is not much larger than this and it supports plenty of agents.

Mar 30, 2018 08:27 PM
Rainmaker
985,734
Sam Shueh
(408) 425-1601 - San Jose, CA
mba, cdpe, reopro, pe

I am in a small town with 35,000 residents. However they told me there are 2500 licensed agents claim it is their turf. 

Mar 30, 2018 05:48 PM
Rainmaker
97,895
Peter Mark SEO Services
PeterMarkSEO - Holiday, FL
Full Time SEO

Uh oh, Corinne are you moving? Or getting into a niche? Horse properties perhaps? Or Highland Park? I would look at competition and trends.

Mar 30, 2018 05:38 PM
Rainmaker
1,212,849
Ryan Huggins - Thousand Oaks, CA
www.HugginsHomes.com - Thousand Oaks, CA
Residential Real Estate and Investment Properties

Looks like you have some good advice here.  My city is 100k more than what you're looking at and, sadly, still growing.

Mar 30, 2018 03:21 PM
Rainmaker
2,765,719
Kathleen Daniels
KD Realty - 408.972.1822 - San Jose, CA
San Jose Homes for Sale-Probate & Trust Specialist

I have not had that experience.  If I moved to small town it would likely be in retirement ... and "survival" would be with retirement funds.

Mar 30, 2018 03:14 PM
Ambassador
2,851,022
Tammy Lankford,
Lane Realty Eatonton, GA Lake Sinclair, Milledgeville, 706-485-9668 - Eatonton, GA
Broker GA Lake Sinclair/Eatonton/Milledgeville

I average about 12 sales a year and make a good living doing that.  And I really don't try to hit that number, that's just referral business and the like.  I try to stay in the office to run things and help be guidence and support for my agents.

Mar 30, 2018 02:10 PM
Rainmaker
1,239,898
Raymond E. Camp
Howard Hanna Real Estate Services - Ontario, NY
Licensed Real Estate Salesperson Greater Rochester

Hot dogs with lots of pork and beans!

Mar 30, 2018 01:46 PM
Rainmaker
3,173,497
Wayne Martin
Wayne M Martin - Chicago, IL
Real Estate Broker - Retired

Wow, a challenge for sure. And, it sounds like you are determined to make it work!

Mar 30, 2018 01:33 PM
Rainmaker
762,773
Kasey & John Boles
Jon Gosche Real Estate, LLC - BoiseMeridianRealEstate.com - Boise, ID
Boise & Meridian, ID Ada/Canyon/Gem/Boise Counties

To be honest 23,000 doesn't seem that small town to me. Small town to me is like 5000 or less. I think there would be plenty to go around with your knowledge and experience. -Kasey

Mar 30, 2018 01:30 PM
Ambassador
3,918,477
Jeff Dowler, CRS
Solutions Real Estate - Carlsbad, CA
The Southern California Relocation Dude

There are some good ideas below. With your experience and knowledge I bet you will do well as a new company - you'll have plenty of oopportunities to meet new people and share what you do and how. Can you also still maintain a referral business in Barrington, given your history, of clients who would trust and want you to help find another agent when the time is right?

Mar 30, 2018 01:14 PM
Rainmaker
2,426,419
Richie Alan Naggar
people first...then business Ran Right Realty - Riverside, CA
agent & author

Good question...Lets find out more....Corinne

Mar 30, 2018 12:07 PM
Rainmaker
3,246,921
Michael Jacobs
Pasadena, CA
Los Angeles Pasadena 818.516.4393

Interesting question. I am of no help. Good luck.

Mar 30, 2018 11:31 AM