Does having a real estate website build your prospect database? When people find your website, it’s your chance to demonstrate to them why you’re the best at what you do and why they should work with you. You’ve probably found it much easier to close people who find you vs. people you’ve found yourself. So the next question is: what content should my website have? Your website should be a composite of and reflection of the different types of people in your target market. Your website should be all about THEM. NOT you. Quite frankly, prospects don’t really care who you are. They just want someone or something to help them find the homes they want to buy. Let’s say your target market is Brampton, Ontario. Brampton is ethnically diverse, but there are a noticeably high number of East India... 06/17/2011

CREA (Canadian Real Estate Association) has passed it's new rules to work alongside of the Competion Bureau. The Bureau is not satisfied with what CREA has passed to make both sides happy. It is now going to go to a tribunal which could take years. The Competition Bureau wants CREA to allow For Sale By Owners to use our system. CREA owns the MLS on all Canadian local boards and we as realtors pay dues, take courses and are responsible for all the information we post on a listing. They claim that we are non-competitive with our commissions and make it out to sound like every realtor charges 5% and there is no room for negotiation. NOT TRUE. Realtors have always been allowed to negotitate their commisssion or run a listing as a flat fee. The sellers name and number did not go on the listi... 04/07/2010