Real Estate Sales and Marketing

Do the old-school real estate marketing methods still work? Is a postcard campaign worth the money? How about cold calling or buying real estate leads?


Those are good questions and fortunately you've come to the right place for answers. ActiveRain's 300,00+ real estate industry professional chat about these topics and many more on a daily basis right here on the following pages.


If you're looking for more information on how to use social media and blogging to promote your business, you'll find it here. Lead generation and lead conversion ideas – you'll find those here too.


Everything a real estate professionals needs to know about marketing his or her business can be found in this section of every agent's favorite social networking site, ActiveRain.

Trending blogs on Real Estate Sales and Marketing

 

By Lyn Sims, Schaumburg IL Real Estate
(RE/MAX Suburban)
Comments 38
What to do with a bad online review It was bound to happen sooner or later depending on how long you've been in this business. I've got many great reviews & like other agents I try to put them wherever they will get looked at the most. Since I rarely look at reviews personally, I was totally all ...

By Barbara Todaro, "Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 66
         After reading a “troubling” post this morning written by Margaret Rome, I thought I’d share my thoughts on this topic.  As I read that post, my blood began boiling and by the time I was at the end of the post, I was boiled over!! It made me think about the many unsuspecting agents who re...

By Anita Clark, Realtor - Homes for Sale in Warner Robins GA
(ColdwellBanker SSK Realtors ~ 478.960.8055)
Comments 29
~ Facebook Marketing Tips ~Facebook is currently testing a potential new feature that I am pretty excited about. It is called "Keyword Snoozing" and will allow you to hide content with specific keywords for up to 30 days from your personal feeds. Just think about the type of content you grow wear...

By Nadine Larder, Real Estate Marketing Expert/PrinterBees Founder
(www.PrinterBees.com)
Comments 19
Are you looking for something new – out of the ordinary – for your Facebook marketing?There are SO many options. You can create a locally-focused Facebook group to share your expertise. You can use paid ads, targeted to folks who might move soon. You can share questions and humor on your Facebook...

By Lawrence "Larry" & Sheila Agranoff. Cell: 631-805-4400, Long Island Condo & Home Sale Specialists
(The Top Team @ Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803)
Comments 7
Jericho is a popular destination on Long Island's Nassau County's North Shore, and now may even be more popular. Jericho Long Island's School District #15 was just named Tops in the Nation among public school systems in the Niche 2019 Best School Districts. Niche rankings are based on data obtain...

By Carol Williams, "Customized Mentoring & Marketing Services"
(U.S.: I specialize in helping agents who have been in the business 2 years or less create a thriving business.)
Comments 41
"I'll make you an offer you can't refuse."-The GodfatherOn June 5, 2017 I published the following content in a blog post.  Although it did garner the coveted Feature Gold Star, I thought it might be worth bringing back as a reminder for all.  It will be new content for any readers who missed it t...

By Ron Barnes, "Most agents claim they're #1 - I THINK YOU'RE #1!
(Associate Broker at Berkshire Hathaway Home Services Georgia Properties)
Comments 6
"I'll make you an offer you can't refuse."-The GodfatherOn June 5, 2017 I published the following content in a blog post.  Although it did garner the coveted Feature Gold Star, I thought it might be worth bringing back as a reminder for all.  It will be new content for any readers who missed it ...

By Mullen Real Estate Team, Realtor, CPA, CDPE, MBA
(RE/MAX Professional Associates)
Comments 1
By: Scott Sowers Yards are meant for fun times — not chores. Look at those smug neighbors, lounging around on their stylish teak patio furniture, sipping cocktails, and loving life. Meanwhile, you’re behind on mowing the lawn and trimming the hedges. Who has time to prep for a patio party when yo...

By Pat Starnes-Front Gate Realty, 601-991-2900 Office; 601-278-4513 Cell
(Front Gate Real Estate)
Comments 97
Neighborhood posts have what is known as a "long-tail," they are evergreen and show up time and again when anyone is on the Internet looking for homes to purchase, including what schools that children would attend, what shops are nearby, HOA information, etc. Every time I write a neighborhood pos...

By Tim Maitski, Truth, Excellence and a Good Deal
(Atlanta Communities Real Estate Brokerage)
Comments 29
 Presentation Is Key When we were in Fort Worth last week we had breakfast at Yolk. It's kind of a hip place near Sundance Square. As we were looking over the menu, I saw a few other diners getting served their food. It made my selection really easy. One glimpse of the French toast and my decisio...

By Barbara Todaro, "Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 20
  The true challenge for every real estate agent/manager/broker is knowing when to stop.  The day eventually comes when our contribution to others begins to decline.  We test ourselves every day; we strive to gain knowledge that we were void of; and we attempt to educate others. We also have an a...

By Debbie Harr, Realtor Homes That Click, Worthington Ohio Homes
(Homes that Click Realtors)
Comments 1
Asherton Grove Condo for Sale in Westerville OH Overview Maps Photos Features Video $265,000 Condominium Main Features 3 Bedrooms2 Full BathroomsInterior: 1,454 sqftLot: 0.05 acre(s)Year Built: 2016MLS #: 218031630 Location 5810 Asherton Grove DriveWesterville, OH 43081USA Debbie Harr Homes That...

By Rich Gaasenbeek, Real Estate CRM & Marketing Made Easy!
(IXACT Contact Real Estate CRM)
Comments 0
It’s no great secret that for your real estate business to continue to thrive you need to continue to generate leads. But it isn’t always easy to come up with fresh ways to do that. So, what do you do? We’ve outlined 4 tips to keep those sales leads coming in. 1. Capture Them with ContentA great ...

By Lawrence "Larry" & Sheila Agranoff. Cell: 631-805-4400, Long Island Condo & Home Sale Specialists
(The Top Team @ Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803)
Comments 10
 1. It's Not For Me To Say: You'll like a condo better than a house 2. It's Not For Me To Say: How much you can afford 3. It's Not For Me To Say: When another home is going on the market in this neighborhood 4. It's Not For Me To Say: When your house will sell 5. It's Not For Me To Say: If the se...

By Lawrence "Larry" & Sheila Agranoff. Cell: 631-805-4400, Long Island Condo & Home Sale Specialists
(The Top Team @ Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803)
Comments 23
 Long Island Millenial Home Buyers Want These Features As Long Island Premier Realtors, we have been working with Millennial home buyers and are familiar with what features they are looking for in their homes. Here's what they are telling Larry & Sheila what they want:OPEN FLOOR SPACEThe Number O...

By Pat Hiban, Billion Dollar Agent
(Pat Hiban Interviews Real Estate Rockstars and Founder of Rebus University)
Comments 0
Don’t knock Madison Kazes’ door knocking strategy until you’ve tried it! Not only did it get her enough buyers and sellers to keep business booming without online real estate leads, it pushed her sales to the elite level required to earn a spot in NAR’s 30 Under 30.Listen to Pat’s podcast intervi...

By Pat Starnes-Front Gate Realty, 601-991-2900 Office; 601-278-4513 Cell
(Front Gate Real Estate)
Comments 8
Over the years, it's been my pleasure to assist first time home buyers with their "starter home". I didn't realize the phrase might be foreign to some people. Home buyers purchase what they can afford TODAY; their needs and wants change as their family and income grows. Demand for starter homes i...

By Buffini & Company
(Buffini & Company)
Comments 0
The world is changing quickly, and no industry has experienced as much upheaval as retail. Companies, including former giants of the industry, such as Sears and Kmart, make headlines with announcements of store closures around the country. Many pin the blame on the rise of online shopping; howeve...

By Kathy Streib, Home Stager - Palm Beach County,FL -561-914-6224
(Room Service Home Staging)
Comments 7
Things will not make you happy. Another person may give you a moment of happiness but happiness...the ability to be happy resides within us.  Motivational Power Quote   Happiness is in the Person    “Being happy doesn’t mean that everything is perfect. It means that you’re decided to look beyond ...

By Debbie Reynolds, Your Dedicated Clarksville TN Real Estate Agent
(Platinum Properties)
Comments 9
This is a post in answer to a bad review. Be ready, willing and able to defend yourself when it is justified. Don't roll over and play dead.           After reading a “troubling” post this morning written by Margaret Rome, I thought I’d share my thoughts on this topic.  As I read that post, my bl...