Real Estate Sales and Marketing

Do the old-school real estate marketing methods still work? Is a postcard campaign worth the money? How about cold calling or buying real estate leads?


Those are good questions and fortunately you've come to the right place for answers. ActiveRain's 300,00+ real estate industry professional chat about these topics and many more on a daily basis right here on the following pages.


If you're looking for more information on how to use social media and blogging to promote your business, you'll find it here. Lead generation and lead conversion ideas – you'll find those here too.


Everything a real estate professionals needs to know about marketing his or her business can be found in this section of every agent's favorite social networking site, ActiveRain.

Trending blogs on Real Estate Sales and Marketing

 

By John Henry, Residential Architect, Luxury Custom Home Design
(John Henry Masterworks Design International, Inc.)
Comments 41
If you are one who realizes that change is constant and you should be on top of it, then consider how AIVA will affect YOU.  The devices, like Siri and Alexa, take voice commands and process them through a cloud service.  People are now talking to their machines on a regular basis.  The companies...

By Sheri Sperry - MCNE®, (928) 274-7355 ~ YOUR Solutions REALTOR®
(Coldwell Banker Residential Brokerage)
Comments 18
I thought it was important to share this post from the marketing queen, Barbara Todaro. I realize there are a lot of agents that do not believe in print advertising. I am a strong believer in balanced marketing and I think Barbara covers it very well.  I have found that sellers want to know you a...

By Denise Copeland, Jupiter Abacoa Sales & Beach Front Luxury Homes
(Mirsky Realty Group)
Comments 16
At one point in your career, you'll be faced with seller conflict. Breakups, divorces, deaths and pending foreclosures are uncomfortable situations which can cause listing chaos. The worst possible drama in my opinion are the breakup / divorce sales where one party is demanding the sale and the o...

By Sylvie Stuart, Home Buying, Home Selling and Investment - Flagsta
(Realty One Group Mountain Desert 928-600-2765)
Comments 0
This lovely and relaxing University Heights home checks all of the boxes. No surprise at all that almost as soon as it was listed it was under contract! Featuring a unique recessed entryway and open living area with vaulted ceilings and a soaring rock fireplace. Just around the kitchen is the 2nd...

By Gloria Todor, & Doug Durren (484) 431-3686 in SE PA
(Century 21 Absolute Realty )
Comments 6
Golf View Estates is a 55+ Community in Springfield, Delaware County, PA. Golf View as it is referred to, is nestled between the Springfield Mall, Smedley Park, the Springfield Healthplex/Medical Center and the Springfield Country Club (thus the name - Golf View).  It is located just off of Sprou...

By John Moran
(Keller Williams Realty's At The Beach Team)
Comments 2
 Listing Details: 8 Creek Court Destin, FL 32541Price: $779,000MLS number: 820390Bedrooms: 4Bathrooms: 3Square Footage: 2583Call John Moran (850 )217-7618 to see if this property is still available and arrange a showing. CLASSICALLY BEAUTIFUL!This Indian Bayou home is a sanctuary, enveloping you ...

By Lawrence "Larry" & Sheila Agranoff. Cell: 631-805-4400, Long Island Home and Condo Specialists
(The Top Team @ Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803)
Comments 5
Do you love being near the water? Do you enjoy boating, fishing, kayaking, jet skiing, or just the luxury of looking out at amazing sunsets? Waterfront and Water View properties are in demand.   When a potential Waterfront or Water View client calls us, we first ask them exactly what they are loo...

By John Moran
(Keller Williams Realty's At The Beach Team)
Comments 1
 Listing Details: 676 Santa Rosa Boulevard Unit 4P Fort Walton Beach, FL 32548Price: $300,000MLS number: 820463Bedrooms: 1Bathrooms: 1Square Footage: 780Call John Moran (850 )217-7618 to see if this property is still available and arrange a showing. INCREDIBLE VIEWS!This fourth floor condo provid...

By Navona Hart, Selling the Best Properties in Central Virginia
(Real Living Cornerstone)
Comments 0
If you are looking for a home that you fall in love when you drive up you have found your home! Classic Rock River home in a tucked away location is ready for you. Enjoy the modern, open floor-plan with a kitchen, living and dining room that flow together. This space has vaulted ceilings, a break...

By Nadine Larder, Real Estate Marketing Expert/PrinterBees Founder
(www.PrinterBees.com)
Comments 3
As Realtors®, we tend to understand the market that we’re working in. We know what the comps for a home are, and we know how quickly the market is moving in that area.That doesn’t mean that home sellers listen to our advice. Unfortunately, we often have to engage in a significant amount of negoti...

By Navona Hart, Selling the Best Properties in Central Virginia
(Real Living Cornerstone)
Comments 0
If you have been looking for a home that just feels right come on down and check out what Meherrin has to offer. The front porch welcomes you~~imagine summer nights and sweet tea as you watch the world drive by. Or enjoy the large rear deck as you sit in the sun after a long hard day at work. No ...

By Ginger Harper, Your Southport~Oak Island Agent~Brunswick County!
(Coldwell Banker Sea Coast Advantage)
Comments 0
 Marte...Always good info.  Thanks for putting this into words. You need to market your services – have you chosen your audience? Today, informed buyers and sellers are choosy. They don’t want just any agent – they want one who knows how to help them in their specific quest to buy or sell. And no...

By Holli McCray, Holli McCray Home Marketing Group
(Holli McCray Home Marketing Group Keller Williams)
Comments 0
4236 Boogertown Rd, Sevierville, TN 37876 Price: $ 260,000 MLS #: 1076261 Bedrooms: 3 Bathrooms: 2 Square Footage: 2,688PRIVATE RETREAT WITH MAGNIFICENT VIEWS! At a 1,700 ft elevation, this beautiful log home offers amazing views of the Smoky Mountains. Highlights include a large master suite ups...

By Holli McCray, Holli McCray Home Marketing Group
(Holli McCray Home Marketing Group Keller Williams)
Comments 1
12610 Hunters Creek Ln, Knoxville, TN 37922 Price: $ 358,000 MLS #: 1076259 Bedrooms: 4 Bathrooms: 3 Square Footage: 2,844ELEGANCE IN FARRAGUT! This beautiful 2-story move-in ready home offers a desirable floor plan with a spacious living area, 2 main level bedrooms, and a bonus room upstairs, . ...

By Sheri Sperry - MCNE®, (928) 274-7355 ~ YOUR Solutions REALTOR®
(Coldwell Banker Residential Brokerage)
Comments 16
 Another Casa Contenta Luxury Home SOLD! Casa Contenta located in the Soldiers Pass CorridorA rare single level custom home with high-end finishes was SOLD to my clients. All 3 bedrooms have private baths, a welcomed feature in any home.  Home features solid teak wood flooring in the great room, ...

By Richard Zaretsky, Florida Real Estate Attorney
(THE ZARETSKY LAW GROUP - Board Certified Real Estate Atty and AUTOMATED LAND TITLE COMPANY)
Comments 1
What is important to you if you are offerred a referral from another brokerage?  Do you use any referral services that give you "qualified leads"?  What do you think a qualified lead should be?There are more and more referral concepts out there.  Zillow, Referral Exchange, Homelight, Referz, and ...

By Sheri Sperry - MCNE®, (928) 274-7355 ~ YOUR Solutions REALTOR®
(Coldwell Banker Residential Brokerage)
Comments 19
 Oak Creek Country Club is Nearby!For Sale ~ 180 Arch Drive Sedona AZ 86351 Enjoy back yard entertaining in a large back & side yard with room for above round herb gardens. Freshly painted exterior in 2018, interior in 2016-2018. Most windows replaced w/ tinted windows that reflect infra-red rays...

By Rebecca Gaujot, Realtor®, Lewisburg WV, the go to agent for all real estate
(Vision Quest Realty)
Comments 17
Experience the best retreat and privacy in Princeton! Be the proud owner of this Princeton WV country property for sale. Priced at $1,200,000, this home stands on more than 89 acres of land with gently sloping terrains and mature hardwood trees. It features three homes. You can keep and use the ...

By Rebecca Gaujot, Realtor®, Lewisburg WV, the go to agent for all real estate
(Vision Quest Realty)
Comments 12
Absolute comfort, elegance, and privacy are yours in this Lewisburg luxury real estate. You will  fall in love with this one-of-a-kind luxury home built for both for a convenient lifestyle and full-scale entertaining. Featuring 5 spacious bedrooms, 3.5 elegant bathrooms, a spacious family room w...

By Rebecca Gaujot, Realtor®, Lewisburg WV, the go to agent for all real estate
(Vision Quest Realty)
Comments 20
Where comfort and style meets serenity and picturesque views  Comfort and style merge in this spacious home built by McCoy Builders. Nestled in the serene Sweet Grass neighborhood, this gorgeous Lewisburg home gives you unlimited viewing rights of picturesque country views and breathtaking sunris...