Real Estate Technology & Tools

Who do you typically turn to first when considering the purchase of a new piece of technology for your real estate business? If you're like a lot of agents, you'll pick the brains of other agents to find out what works and what's not worth your money.


But the choices – there are so many of them! When you find yourself feeling overwhelmed, grab a cup of coffee and dig into the following pages. Let your colleagues walk you through those choices and help you decide on how and where to spend your money.


Feel free to check back daily because we add hundreds of new posts every day. This is the place to find everything an agent needs to know about tech and tools to help you run a lean, mean real estate machine.

Trending blogs on Real Estate Technology & Tools

 

By Debb Janes EcoBroker and Bernie Stea JD, REALTORS® in Clark County, WA
(ViewHomes of Clark County - Nature As Neighbors)
Comments 19
YouTube Thursdays - You Say Gif, I Say Jif!  GIFS are everywhere. As to how to pronounce it correctly, the debate rages on. However, the guy who created the format, Steve Wilhite, insists it's pronounced "jif', like the peanut butter. We've noticed most people still pronounce it with a hard g, "G...

By Kate Steven, Best Real Estate Blog
Comments 0
Circular saws are helpful apparatuses for both expert temporary workers and your normal end of the week warrior. There are numerous assortments of circular saws to browse, in any case, which can be overwhelming the first occasion when you go searching for one. A circular saw is presumably a stand...

By Morgan Taylor, Realtyna- MLS RETS Integration software & services
(Realtyna)
Comments 1
The shift to the Internet has been transformational for the real estate industry. But it also presents challenges. One of the most fundamental is the question of how to represent a home and all its complexities online.Property photos and video tours can provide homebuyers a taste of what it’s lik...

By Morgan Taylor, Realtyna- MLS RETS Integration software & services
(Realtyna)
Comments 6
Upstream, sometimes referred to as the Upstream Project, is an effort within the real estate industry to centralize brokerdata management, storage, and distribution across the United States. The company does this by streamlining input for all broker related information such as agent and staff ros...

By CJ Hays, Reputation Marketing & Websites for Realtors
(Agent Reputation)
Comments 45
I was reading posts in the Lab Coat Agents Facebook group and came across a discussion about real estate website designers. One company had mentioned their sites were WordPress which is a good thing. So, if I buy their website, and if I was already familiar with WordPress, then I would assume the...

By David Jackson, MBA, Financial lending analyst
(Olympus Labs)
Comments 1
In recent times, mobile phones have become much more than mere communications devices. People now use them to send e-mails, check the news, the weather forecast, and even access their bank accounts. To transmit data to and from the device, it needs to be connected to a wireless network, which may...

By Anita Clark, Realtor - Homes for Sale in Warner Robins GA
(ColdwellBanker SSK Realtors ~ 478.960.8055)
Comments 30
~ Facebook Marketing Tips ~I try not to assume things in this weekly article but the rumor keeps swirling so it is worth mentioning...Facebook Stories "may" end up replacing the news feed at some point in the future. Here's the dilemma, I bet most of us are not using FB Stories to our benefit (I ...

By Debb Janes EcoBroker and Bernie Stea JD, REALTORS® in Clark County, WA
(ViewHomes of Clark County - Nature As Neighbors)
Comments 18
YouTube Thursdays Video Idea starters for April.  If you’re not feeling inspired to produce videos this month, why not? April  brings us a number of opportunities for producing short and relevant videos. Further, many of them can become evergreen videos, timeless, meaning you can use them again a...

By Craig Lebrau, Property Geek in Upper East Side NYC
(Lebrau Property)
Comments 1
Real estate is an interesting industry. Over the years, we have watched it blossom and expand to become the global pillar of societal innovation that it is today. All parties involved in the real estate game – whether they be property investors, buyers, sellers, renters, flippers – are always wat...

By Morgan Taylor, Realtyna- MLS RETS Integration software & services
(Realtyna)
Comments 1
Most agents know the power of email. Through email lists, newsletters and drip campaigns, agents engage their leads with targeted marketing content. But SMS is even more powerful for real estate marketing.Where email marketing has an open rate of about 20 percent, text message has an open rate as...

By Stephen Fells, Marketing, Technology, Fun and News!
(AgencyLogic)
Comments 0
We want to help start off your marketing this week with some savings! Simply buy five single property Website licenses, and get two free! Plus there's an additional 10% discount: that's a $125 saving!  Our most frequently asked questions: Q: Is the domain name included?A: Yes!Q: Are there additio...

By Morgan Taylor, Realtyna- MLS RETS Integration software & services
(Realtyna)
Comments 1
IDX framing is one of the most common technologies to display MLS properties on a website.It’s known for its fast set-up and low up-front costs.But it also comes with several drawbacks related to SEO.We go into details about the disadvantages of IDX framing here: https://realtyna.com/blog/what-is...

By Debbie Gartner, The Flooring Girl & Blog Stylist -Dynamo Marketers
(The Flooring Girl)
Comments 14
This time, it only took me 1 month! So in middle of December, I launched my ebook. It was on Off page SEO.  It took me 2 months...plus 2 years of gathering the courage to even attempt it. I was really nervous about what other bloggers would think about it, but it was a huge success.  I did this l...

By Roy Kelley
(Realty Group Referrals)
Comments 6
Here are some ideas for those of you reluctant to face the camera.  Camera Shy - Part 2   If you’re camera shy, we know it’s hard to step in front of the lens. However, injecting your brand personality, the essence of you, into some of your videos is a powerful way to make connections and build r...

By Gina Chirico, Real Estate Agent - Essex County, New Jersey
(Lattimer Realty)
Comments 29
How to Add a Referral Link to Your Email SignatureI won't take credit for creating this referral link in my email signature but I do want to share this tip I found on the internet on how to add a referral link to your email signature.Instead of the traditional referral taglines, you can create an...

By Elizabeth Weintraub Sacramento Realtor Top 1%, Put 40 years of experience to work for you
(RE/MAX Gold)
Comments 4
My partner JaCi stopped by the house earlier in the week to chat about how we use computers in real estate. Although she is a Windows agent and I am an Apple agent, we still get along very well and our platforms do not conflict. Same principles apply. Although, I might have an easier time of navi...

By Elizabeth Weintraub Sacramento Realtor Top 1%, Put 40 years of experience to work for you
(RE/MAX Gold)
Comments 11
During an interview yesterday, the interviewer asked about how agents treat each other. Abysmally horrible. Especially when it comes to top producers working with those struggling to make in the industry, which accounts for at least 80% of the agent population, if not more. Us top producers have ...

By Liz and Bill Spear, RE/MAX Elite Warren County OH (Cincinnati/Dayton)
(RE/MAX Elite 513.520.5305 www.LizTour.com)
Comments 61
What if I told you there was a FREE way to help grow your business?No strings attached.  You don't need to outsource or pay referral fees or do anything really extraordinary except learn how to do something online and then put it into practice?And the net result is you may get more calls and more...

By Stephen Fells, Marketing, Technology, Fun and News!
(AgencyLogic)
Comments 0
AgencyLogic provides PowerOffice, a set of tools and features that allow brokers and franchises to manage enterprise volumes of single property Websites.To get access to PowerOffice give us a call on:  (888) 201-5160  or email:  support@agencylogic.com  Step 1:Log into your account. You will see ...

By Ginger Harper, Your Southport~Oak Island Agent~Brunswick County!
(Coldwell Banker Sea Coast Advantage)
Comments 1
 Facebook is a good place to go to do some unwinding...I enjoy Friday Facebook stories.. ~ Facebook Marketing Tips ~ I try not to assume things in this weekly article but the rumor keeps swirling so it is worth mentioning...Facebook Stories "may" end up replacing the news feed at some point in th...