Real Estate Technology & Tools

Who do you typically turn to first when considering the purchase of a new piece of technology for your real estate business? If you're like a lot of agents, you'll pick the brains of other agents to find out what works and what's not worth your money.


But the choices – there are so many of them! When you find yourself feeling overwhelmed, grab a cup of coffee and dig into the following pages. Let your colleagues walk you through those choices and help you decide on how and where to spend your money.


Feel free to check back daily because we add hundreds of new posts every day. This is the place to find everything an agent needs to know about tech and tools to help you run a lean, mean real estate machine.

Recent blogs on Real Estate Technology & Tools
By Craig Daniels, Technology Instructor/Project Consultant
(Tech Training for You!)
Tech Snippets - this series of short posts shows helpful tools and methods that could easily be missed or overlooked yet are extremely helpful!Do you know this one?...How To Create a Desktop ShortcutIn Microsoft Windows, it is very easy to create a desktop shortcut for a website or a specific folder of your files. All you need to do is find the little icon to the left of the URL in your browser (or the little icon next to the address in your file explorer window). Use your left mouse button to drag and drop this icon onto your desktop (note: you'll need to have the window not maximized so that you can see a portion of your desktop to drop onto)Once you have dropped the icon onto your desktop, you'll have a shortcut all ready for future use! This will enable you to quickly get back to th...
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By Stephen Fells, Marketing, Technology, Fun and News!
(AgencyLogic)
We are excited to present this PowerSite Pro single property Website: 1326Kirby.com Marketed by Christie's Master's Circle REALTOR Fouad Talout the Website highlights a $1.99MM, 4 bedroom, 3.5 bathroom, gated colonial brick home. 1326 Kirby Road, McLean, VA 22101 Using our new PowerSite Pro platform, Fouad has added:  lots of high definition photos a detailed description property highlights office info a property map  Fouad Talout has cultivated a visionary strategy for connecting people to their dream homes in the Capitol Region. From his hometown of Casablanca, to 5th Avenue New York City, to Washington, D.C., Fouad combines his international luxury real estate experience with his extended sales background to expertly and effortlessly sell elegant estates and fine properties. In 2012,...
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By Stephen Fells, Marketing, Technology, Fun and News!
(AgencyLogic)
At Google's I/O 2023 developer conference in Mountain View, California, the search giant announces a slew of new hardware products and software updates. See it all wrapped in under 12 minutes in this video from the CNET YouTube channel. 
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By Cameron Bagherpour, Construction. Development. Investment.
(Zeus Construction)
About every other project I'm involved in requires either a new utility pole or the replacement or relocation of an existing one.Let me say this up front: Getting a utility pole placed or moved can take six months or longer.What are you trying to accomplish?I've had situations where a pole was smack dab in the middle of a proposed driveway. Other times a new pole was needed to reach a new home (typically 150' is the maximum distance they will allow line to run without a pole) and I've even had a pole needing replacement because it was too short.AlternativesSince the process of getting a utility pole placed or moved takes so long, it really pays to try and develop a workaround. In one of those middle-of-the-driveway situations, I was able to relocate the driveway on the plans by 12' and ...
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By Realty Net Media - Real Estate Web Design
(Realty Net Media)
In today's digital world of 24/7 information sharing, the idea of utilizing market reports for lead generation may seem outdated, but they continue to play a vital role in real estate transactions. For as long as properties have been bought and sold, real estate agents have been providing market reports to their clients, offering crucial data on market trends, home prices, competitiveness, estimated days on market, etc. These data points remain a vital piece of the real estate sales process, and these reports should still be an integral part of your real estate web design strategy, since the majority of buyers and sellers are utilizing digital tools for their real estate needs.In the modern era, buyers and sellers have a strong desire for information. They are accustomed to accessing re...
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By Realty Net Media - Real Estate Web Design
(Realty Net Media)
With the real estate industry steadily edging into a technology-intensive trade, your key to success relies on your real estate web design. If you want to effectively run and scale your business to reach your growth goals, it is essential to understand that you need to go beyond a basic website. A static website is outdated technology. To compete in the modern market, you need to upgrade to a real estate web system or portal. Today, a technology-focused web system powered by artificial intelligence (AI) is necessary to enhance your brand, provide dynamic and up-to-date information, drive user engagement, nurture leads, and efficiently manage your clientele.Ultimately, there are five essential components to focus on when upgrading or starting a new real estate website:1. Modern Real Esta...
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By Stephen Fells, Marketing, Technology, Fun and News!
(AgencyLogic)
Looking to make the most of your single property Website? While most of our features are prompted during the initial build of the site, there are many which fall into our “extended features” category. Below is complete list of features that we think are beneficial to marketing your single property Website and enhancing its overall appearance.We hope you find this list helpful. If you need assistance with any of the noted features please refer to the help and support section in your AgencyLogic account or contact a member of our support team at:888-201-5160support@agencylogic.com.Site Appearance Add a banner to your main photo Upload your company logo Upload your agent photo & bio Add photo captions Embed Your Virtual Tour Site Content Add text to the messages field Open House Announceme...
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By Stephen Fells, Marketing, Technology, Fun and News!
(AgencyLogic)
We are often asked:"How much does an AgencyLogic single property Website cost?"Here is the answer and your options - remember once you buy a single property Website license for the new AgencyLogic PowerSite Pro they do not expire, ever!Let us know if you have questions by clicking here.
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By Stephen Fells, Marketing, Technology, Fun and News!
(AgencyLogic)
With spring officially here we have special offers to help kickstart your marketing and save you money.  Here are the details: Deal 1 (May Only) – buy one single property Website license, and get one free! That’s a $50 saving! Deal 2 (Forever Deal) – buy five single property Website licenses, and get one free! That’s a $50 saving!Our most frequently asked questions:Q: Is the domain name included?A: Yes!Q: Are there additional or recurring charges/costs?A: No!Q: When does the single property Website expire?A: Each single property Website lasts one year from activation which is the moment you decide to pick a domain name and make it live. If you have multiple single property licenses they can sit in your account until you need to use them. So you can buy five to get the discounted pricing...
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By Realty Net Media - Real Estate Web Design
(Realty Net Media)
Real estate has experienced a reinvention due to the innovations afforded by modern technology. The industry is rapidly being enhanced by powerful digital tools that aid with all aspects of the industry - from capturing and converting real estate leads to managing effective follow up. Knowing that a vast majority of home buyers and sellers rely on the internet as their first point of contact in their real estate search, it is essential to incorporate effective landing page technology in your real estate web design if you want to generate and capture more leads. If you want to increase your success in the real estate industry, you should evaluate the system that you are using to run your business.The first step in understanding if you are using a real estate web system that employs the r...
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By Realty Net Media - Real Estate Web Design
(Realty Net Media)
Real estate has experienced a reinvention due to the innovations afforded by modern technology. The industry is rapidly being enhanced by powerful digital tools that aid with all aspects of the industry - from capturing and converting real estate leads to managing effective follow up. Knowing that a vast majority of home buyers and sellers rely on the internet as their first point of contact in their real estate search, it is essential to incorporate effective landing page technology in your real estate web design if you want to generate and capture more leads. If you want to increase your success in the real estate industry, you should evaluate the system that you are using to run your business.The first step in understanding if you are using a real estate web system that employs the r...
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By Stephen Fells, Marketing, Technology, Fun and News!
(AgencyLogic)
Source: Statista On January 4, Ireland's Data Protection Commissioner (DPC) fined Meta a combined 390 million euros or $413 million for violating the General Data Protection Regulation (GDPR) on its Facebook and Instagram platforms. Now, six out of the ten highest fines for GDPR breaches are attributed to Mark Zuckerberg's company. Even though it might seem like a considerable sum, it's not the most significant amount of money a company had to pay in the history of the GDPR. As our chart shows, that questionable honor goes to Amazon, another member of GAFAM. In July of 2021, Luxembourg's data watchdog issued the European branch of the multi-billion dollar tech firm a fine of roughly $774 million in current prices for the "non-compliance with general data processing principles" according...
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By Sussie Sutton, David Tracy Real Estate for Buyers & Sellers
(David Tracy Real Estate)
I may not be the best at making videos; however, I have jumped in with both feet and trembling hands and I am giving it a whirl.It took me a long time to finally make a video. Was I too old to make one? I sure had aged! Then my makeup and hair had to be just right. Then my office had to be just right. Just like my first blog here on ActiveRain I felt I had to video something that was just right!Guess what? It doesn't have to be "just right". You just have to make one and post it to your sites. After a while, it just became something else I did to sell homes.I find that I now rather do a video than blogging! Now all I have to do is figure out how to post them here on ActiveRain. 
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By Stephen Fells, Marketing, Technology, Fun and News!
(AgencyLogic)
To change the password for your AgencyLogic single property Website PowerSite Pro account, follow these steps. Step 1: Visit the password reset page: https://powersitepro.com/password/resetor visit PowerSitePro.com and click the "Login" button:  Step 2: Click the "Forgot Your Password?" link:  Step 3: Enter your email address and click the "Send Password Reset Link" button:  If you have an account, you will see this message:  Step 4: You will receive an email immediately (please check your spam folder if you do not see the email in your inbox). Click the "Reset Your Password" button:  Step 5: You will see the password reset page, which is also accessible at:https://powersitepro.com/password/reset  Enter your e-mail address, and your new password in the the "Password" and "Confirm Passwo...
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By Stephen Fells, Marketing, Technology, Fun and News!
(AgencyLogic)
We are excited to present this PowerSite Pro single property Website: 177LongClose.com Marketed by Berkshire Hathaway REALTOR, Thomas Vozzella, the Website highlights a $2.999MM, 6 bedroom, 8 full, 2 half Connecticut home on almost four acres.  177 Long Close Road, Stamford, CT 06902 Using our new PowerSite Pro platform, Thomas has added:  lots of high definition photos a detailed description a list of amenities documents office info a property map links to his social media account and Website.  Thomas has spent 18 years in real estate sales, marketing and office management experience, and always places the customer first. As a native resident of Fairfield County, his local market expertise exceeds most of my clients’ expectations. Thomas has Berkshire Hathaway Real Estate’s Chairman’s ...
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By Stephen Fells, Marketing, Technology, Fun and News!
(AgencyLogic)
This post continues our series about Artificial Intelligence (AI) (click here for more posts about AI and ChatGPT). From the REALTOR.com YouTube channel we hear an interview with Katie Lance, CEO/founder, Katie Lance Consulting. 
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By Richard Stewart, REO Realtor-RDCpro, CDPE Free list of Foreclosures
(REO Specialists llc)
https://app.leadcruncher.com/account/register/Lne96kxjDQ7/e8ad72f1-e493-436b-8e72-3e71d17d3e0e I use this to call my cold leads, but it includes text and email ability all from the dialer. This link includes a discount and it is month to month, no long term commitment. 
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By Joe Jackson, Clintonville and Central Ohio Real Estate Expert
(Keller Williams Capital Partners Realty)
This is an excellent post with great information. Thanks for sharing it.Have a super fantastic week!Joe Jackson, Realtor-KWCP With spring getting close, we have a special offer to help kickstart your marketing and save you money.  Here are the details: Thru 4/30 Only: Buy one single property Website license, and get one free! That’s a $50 saving! Our most frequently asked questions: Q: Is the domain name included? A: Yes! Q: Are there additional or recurring charges/costs? A: No! Q: When does the single property Website expire? A: Each single property Website lasts one year from activation which is the moment you decide to pick a domain name and make it live. If you have multiple single property licenses they can sit in your account until you need to use them. So you can buy five to get...
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By Stephen Fells, Marketing, Technology, Fun and News!
(AgencyLogic)
With spring getting close, we have a special offer to help kickstart your marketing and save you money.  Here are the details: Thru 4/30 Only: Buy one single property Website license, and get one free! That’s a $50 saving! Our most frequently asked questions:Q: Is the domain name included?A: Yes!Q: Are there additional or recurring charges/costs?A: No!Q: When does the single property Website expire?A: Each single property Website lasts one year from activation which is the moment you decide to pick a domain name and make it live. If you have multiple single property licenses they can sit in your account until you need to use them. So you can buy five to get the discounted pricing, use one today and use the others at any point in the future!Q: What do you get with a single property Websi...
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By Stephen Fells, Marketing, Technology, Fun and News!
(AgencyLogic)
We have shared lots of posts on the topics of Artificial Intelligence (AI) and ChatGPT recently, and thought it would be helpful to list them all in one place so you can cherry pick what ones you do (and don't) want to see/read. As you decide, do you know what the GPT in ChatGPT stands for? * How to Use Bard AI, Google's New Chatbot ChatGPT Answers: "Why Should Real Estate Agents Use Single Property Websites?" Real Estate Podcast: How To Use ChatGPT As The Foundation For Your Content ChatGPT Sprints to One Million Users Real Estate Podcast: Combining ChatGPT & SEO for Real Estate Marketing Domination Real Estate Podcast: 10 Ways to Use ChatGPT to Sell More Homes 20 Cool Facts About Chatbots (Infographic) ChatGPT Answers: "Why Should Real Estate Agents Use Single Property Websites?" How ...
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