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Real Estate Best Practices

Coaches, books, classes and seminars aim to capture real estate agents dollars with promises to teach them any number of ways to improve their business. From sales skills to how to close more deals to how to win with expireds (expired listings) and more, everyone has something to teach you.


There's nothing wrong with continuing education, whether it's keeping on top of new laws and regulations or learning how to be more productive. But before you spend an arm and a leg on any of those things, pull up a chair, put on your glasses and peruse the pages in this section of ActiveRain.


It is only here that you can tap into the world's largest online real estate community and actively engage with your peers. Find out what works and what doesn't from those that actually put into practice what others merely teach. Read how-to articles, advice on designations, certifications and continuing education classes. You never know where you will find the inspiration to take your business to the next level. So, pull up a chair and dig in!

Recent blogs on Real Estate Best Practices
By Dan Rochon, Top Realtor in Northern Virginia
(Greetings Virginia with eXp Realty)
REAL ESTATE INVESTMENT OPTIONS: EXPLORING YOUR CHOICESIn today's market, many home buyers are drawn to real estate investing because it offers a chance to make money by buying properties. Unlike other investments like stocks or bonds, real estate gives you something tangible that you can touch and see. This makes it feel safer, especially when the economy is uncertain. Real estate also tends to increase in value over time, which helps protect your investment against rising prices.Technology has also made real estate investing more accessible for everyone. Websites and apps let people invest in properties without needing much money or dealing with the hassle of managing them. With new tools, investors can research the market and decide where to invest their money which is a lot more acce...
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By Joe Jackson, Clintonville and Central Ohio Real Estate Expert
(Keller Williams Capital Partners Realty)
Interesting perspective! Building solid relationships is crucial in any industry, including real estate. This blog likely explores the importance of nurturing relationships with clients and colleagues, emphasizing that they are more than just transactions. Looking forward to reading more about fostering meaningful connections!Have a super fantastic week!Joe Jackson, Realtor-KWCP Creating Solid Relationships:  Not Just Another Brick in the Wall   For many years, I have looked at relationships as if they were a house; built strong, they remain through the tests of time. If based on less-than-honest intentions, it becomes unsafe and comes tumbling down.   One of an agent's fiduciary responsibilities is to communicate concisely and clearly to clients, relaying as much information necessary ...
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A strong, concrete bond with a firm commitment, can weather even the strongest of storms, standing the test of time.   Creating Solid Relationships:  Not Just Another Brick in the Wall   For many years, I have looked at relationships as if they were a house; built strong, they remain through the tests of time. If based on less-than-honest intentions, it becomes unsafe and comes tumbling down.   One of an agent's fiduciary responsibilities is to communicate concisely and clearly to clients, relaying as much information necessary to move forward or to change directions when making a serious sales decision.    Following up and through effectively is pertinent. When communication fails, a chaotic environment may soon ensue, clouding judgement and a prior, relaxed mindset can turn volatile w...
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By Wanda Kubat-Nerdin - Wanda Can!, St. George Utah Area Residential Sales Agent
(Red Rock Real Estate (435) 632-9374)
She said, That's like holding a listing "hostage." Sellers hire agent to sell their house. Documents are filled out entirely, after reading line-by-line and then asking if there are questions. All parties agree to and they understand the terms, sign, initial and date. Agent calls a professional photographer to take pictures of interior and exterior, plus from the sky with a drone, that also includes 3-D technology to show off the floor plan. They are given advice on removing items that might distract buyers, also recommends hiring a stager to create light & bright fresh spaces. Seller (she) is resistent to advice. Listing goes live, agent coordinates all viewing appointments. Just days later, owner (wife) says company is visiting for the next 6 weeks, requesting all showings be paused. ...
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By Lorrie Semler, REALTOR® in the Dallas area. Call/text 972-416-3417, Real Service. Real Results. Real Estate
(HomeSmart Stars)
No two people looking at an object see exactly the same thing. Sometimes, one person can see differing images of the same thing over a short period of time. Take, for instance, me.  I had cataract surgery for my right eye on Wednesday. Hanging around the house that afternoon, I went to hang up a pair of pants.  I've always considered these pants to be gray. Now that my cataract is gone, everything has a bluish tint and these pants look slightly lavender. Not brighter, just a different color.  I've had several friends over the past few months who have also had cataract surgery.  We all have different doctors. We all followed different pre and post op routines. But we all finished with the same results - no more cloudy lenses.One of my friends had multiple bottles of eye drops to take day...
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By Dan Rochon, Top Realtor in Northern Virginia
(Greetings Virginia with eXp Realty)
TOP 3 PROS AND CONS OF INVESTING IN REAL ESTATE OR STOCKSInvesting in real estate and stocks are two popular ways to build wealth, and they each come with perks and things to consider. Usually, people tend to lean more into stocks because they think real estate has a higher barrier to entry than stocks. No matter what people pick, as long as they have the proper knowledge of investing, they will find success.Considering your background, financial status, situation, goals, and risk appetite, the problem you could encounter is what investing avenue you would pick out of the two that would best suit you. Let's dive into the pros and cons of real estate and stocks to help you pick where to invest. BOOK A CALL 🧡SEARCH FOR HOMES REAL ESTATEReal estate involves owning property like houses, apa...
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By Joe Jackson, Clintonville and Central Ohio Real Estate Expert
(Keller Williams Capital Partners Realty)
This blog emphasizes the importance of being relationship-focused in real estate and outlines five steps to becoming customer-centric. It highlights the significance of listening, understanding clients' needs, taking action, ensuring enjoyable interactions, and committing to customer service. By prioritizing clients and building trust, real estate professionals can cultivate long-term relationships and loyaltyHave a super fantastic week!Joe Jackson, Realtor-KWCP The Difference Between a Contact and Contract is an R.   Failing to be relationship focused is the biggest threat to business, so when clients are present, making them feel they are a priority and the center of attention, matters. A happy client becomes a loyal client!   5 Steps on How to Become Customer Centric  1. Listen Close...
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By Endre Barath, Jr., Realtor - Los Angeles Home Sales 310.486.1002
(Berkshire Hathaway HomeServices California Properties)
8635 Hollywood Blvd.: SOLD!!! not your everyday sale. In 2013 I represented the seller, and another agent bought the buyer.2022 I submitted an offer from the neighbor whom I sold the land in 2022. We could not come to an agreement.2023 submitted an offer again and it was accepted. Go figure all cash deal should have been fast and easy sale. Well not really the seller's LLC was expired... he had tons of liens on all his properties... after six and a half months of being in Escrow, title cleaned up and the buyer being patient we closed today.I joke about the commission I will be getting next day or so, hopefully paid for all the wine I invested and drank in trying to keep this deal together.I congratulated the buyer this afternoon, that he finally got the neighboring lot, He said Patience...
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By Wanda Kubat-Nerdin - Wanda Can!, St. George Utah Area Residential Sales Agent
(Red Rock Real Estate (435) 632-9374)
The Difference Between a Contact and Contract is an R. Failing to be relationship focused is the biggest threat to business, so when clients are present, making them feel they are a priority and the center of attention, matters. A happy client becomes a loyal client! 5 Steps on How to Become Customer Centric 1. Listen Closely. Get in the habit of asking questions, then allow them to speak without interuption.2. Clearly Analyze. Understand the client’s real estate wants and needs. Then repeat back to them.3. Take action. Show clients that you truly care and are willing put their needs well above your own.4. Enjoyable Interaction. Make the process stress-free, as easy and enjoyable as possible for them. 5.  Be Committed. Focus on more than just the customer service thing. Make it a busine...
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By Joe Jackson, Clintonville and Central Ohio Real Estate Expert
(Keller Williams Capital Partners Realty)
Crucial topic! Pricing your home right is essential for a successful sale. This blog likely emphasizes the importance of accurate pricing in attracting buyers and maximizing your home's value. Looking forward to learning more about the significance of pricing in the selling process!Have a super fantastic week!Joe Jackson, Realtor-KWCP The Importance of Pricing Your Home Right When Selling In the world of real estate, setting the right price for your home when it hits the market is crucial. Homeowners often fall into the trap of overpricing their homes, driven by the sentimental value attached or a misinterpretation of the current market conditions.    This miscalculation can lead to a stale listing, missed opportunities, and even financial losses in the long run. Working with a real est...
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By Joe Jackson, Clintonville and Central Ohio Real Estate Expert
(Keller Williams Capital Partners Realty)
Great timing! Preparing your home for the spring real estate market is key to attracting buyers. This blog likely offers valuable tips for sprucing up your home and maximizing its appeal during this active season. Thanks for sharing these tips for preparing a home for sale!Have a super fantastic week!Joe Jackson, Realtor-KWCP Preparing Your Home for the Spring Real Estate Market: A Seller’s Guide Spring is often heralded as the prime time for real estate transactions. With the warmer weather, longer days, and the rejuvenation of nature, buyers are more inclined to search for a new home.For sellers, this season offers a unique opportunity to showcase their property in the best light. However, standing out in the spring real estate market requires more than luck; it necessitates preparati...
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By Wanda Kubat-Nerdin - Wanda Can!, St. George Utah Area Residential Sales Agent
(Red Rock Real Estate (435) 632-9374)
Creating Solid Relationships:  Not Just Another Brick in the Wall For many years, I have looked at relationships as if they were a house; built strong, they remain through the tests of time. If based on less-than-honest intentions, it becomes unsafe and comes tumbling down. One of an agent's fiduciary responsibilities is to communicate concisely and clearly to clients, relaying as much information necessary to move forward or to change directions when making a serious sales decision.  Following up and through effectively is pertinent. When communication fails, a chaotic environment may soon ensue, clouding judgement and a prior, relaxed mindset can turn volatile without any warning.  Relationships built on weak foundations are destined to collapse. Rushing into a friendship in an excita...
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By Debe Maxwell, CRS, The RIGHT CHARLOTTE REALTOR!
(Savvy + Company (704) 491-3310)
Uncovering The Truth Behind NAR’s Settlement: What the Media Got WrongImagine being a member of the WORLD’S LARGEST TRADE ORGANIZATION - a PAYING member and hearing the news of a lawsuit settlement by your own organization BEFORE we, the members, learned of this settlement? When the media was informed about this settlement (supposedly simultaneously as we, THE MEMBERS of the world’s largest trade association were), they shouted the most preposterous headlines from the mountaintops. I awoke to these stories and was in SHOCK on Friday, March 15, 2024! The first thing I heard was the our own trade organization had thrown its own members under the bus -  ‘admitting to collusion, price-fixing, etc.” The biggest issue I had with this whole scenario was that the media found out before we did a...
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By Peter Mohylsky, Beach Expert, Call me at 850-517-7098
(PMI. Destin)
Whether you're just starting to dream about homeownership or already deep into the house hunt, remember this:it's never too early to reach out to agents or loan officers.  It may not be the right time for you but don't wait until the last moment to get some of the ground work done before you blast off.  I'm here to guide you every step of the way and can even connect you with some excellent loan officers I work closely with.Let's chat and make your home-buying journey as smooth as possible! #thehelpfulagent #home #houseexpert #house #listreports #homeowner #househunting #realestate #newhome #happyhome #happyhomeowners #icanhelp #realtor #realestateagent
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By Alan May, Home is where the hearth is.
(Jameson Sotheby's International Realty)
While perusing one of those online Realtor groups today I came across a conversation about home inspections.  The agent proffered that she had recently attended a Keller-Williams sponsored workshop that strongly recommended that buyer's agents should not attend the home inspection with their buyers, nor should they even view the report, as it's a serious legal liability.[pausing to count to 10]Bunches of agents jumped in and said "oh, yeah... that's right... serious legal liability... I wouldn't attend the inspection... why would you want to... I just show up at the end... blah, blah, blabbity, blah, blah, blah" (you know the arguments).(can you tell where I'm going to land by the way I just described their responses?  I'm soooo transparent).I'm definitely old school, and have been atte...
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By Joe Jackson, Clintonville and Central Ohio Real Estate Expert
(Keller Williams Capital Partners Realty)
Intriguing topic! Homeownership offers numerous benefits, and this blog likely explores a lesser-known advantage. Looking forward to learning more about the unique benefits of owning a home!Have a super fantastic week!Joe Jackson, Realtor-KWCP When you own your own home YOU determine what it smells like. If you are selling your home make sure it smells good! As Realtors there are times we almost get knocked over by smells when we walk into a home the first time... never a good thing. Enough negative. If possible, nothing beats fresh air. When you live in an environment as harsh (cold) as North Dakota there are several months where you just can not leave the windows open. During those months that you can not open the windows the BEST thing you can do is to make sure your home smells CLEA...
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By Bob "RealMan" Timm, Owner of Ward Co Notary Services retired RE Broker
(Ward County Notary Services)
When you own your own home YOU determine what it smells like. If you are selling your home make sure it smells good!As Realtors there are times we almost get knocked over by smells when we walk into a home the first time... never a good thing.Enough negative. If possible, nothing beats fresh air. When you live in an environment as harsh (cold) as North Dakota there are several months where you just can not leave the windows open. During those months that you can not open the windows the BEST thing you can do is to make sure your home smells CLEAN.When you clean before showing a home for sale avoid cleaners that are very strong or heavy. One thought is to go natural.Top 5 NATURAL Germ Killers1) AlcoholAlcohol is one of the most effective alternatives to chemical disinfectants. Alcohol ki...
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By Thomas Santore Lic Associate Real Estate Broker, Realtor®-ABR-Land, Residential & Commercial Sa
(Coldwell Banker Realty/Coldwell Banker Commercial NRT)
You need to stand out from the crowd!!!! You can not please everybody, but you need to be relevant in your marketing to the clients you want to attract.Your brand is your promise. A successful brand is a promise delivered. You better make sure you can deliver on your promise. Always surround yourself with colleges and friends that are more successful than you. You should always have and optimistic view of what ever you are doing. An attitude of I can will go pretty far in any business atmosphere.
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By Michael Elliott, Burlington, New Jersey Residential Sales
(Fathom Realty)
It's just a reality.   It's just a fact.   There is a mountain of chaos and confusion in our national real estate landscape.   The weak will suffer.   The strong, studious and resourceful will prosper.  This is always the case whenever there is change and turmoil.My suggestions are as follows:1.  Be a great student.   Be clear on the FACTS.   Read about it.  Then read it again.  Then again.  Then picture how the changes can benefit both you and your client.2.  Be patient, but be diligent.   As long as you put your client first and honor the code of ethics.  3.  Be confident, and be a good , trusted advisor.   Give your clients options, and let them choose.  It is your job to be the best you can be, so don't be squeamish.  Be proactive.  Be bullish.  Be successful. 
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By Steve Depoe, Taking the stress out of Buying and Selling
(The Rose Realty Team)
Are you thinking about buying a home soon? If so, you should know today’s market is competitive in many areas because the number of homes for sale is still low – and that’s leading to multiple-offer scenarios. And moving into the peak homebuying season this spring, this is only expected to ramp up more. Remember these four tips to make your best offer. 1. Partner with a Real Estate Agent Rely on a real estate agent who can support your goals. As PODS notes: “Making an offer on a home without an agent is certainly possible, but having a pro by your side gives you a massive advantage in figuring out what to offer on a house.” Agents are local market experts. They know what’s worked for other buyers in your area and what sellers may be looking for. That advice can be game changing when yo...
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