Real Estate Best Practices

Coaches, books, classes and seminars aim to capture real estate agents dollars with promises to teach them any number of ways to improve their business. From sales skills to how to close more deals to how to win with expireds (expired listings) and more, everyone has something to teach you.

There's nothing wrong with continuing education, whether it's keeping on top of new laws and regulations or learning how to be more productive. But before you spend an arm and a leg on any of those things, pull up a chair, put on your glasses and peruse the pages in this section of ActiveRain.

It is only here that you can tap into the world's largest online real estate community and actively engage with your peers. Find out what works and what doesn't from those that actually put into practice what others merely teach. Read how-to articles, advice on designations, certifications and continuing education classes. You never know where you will find the inspiration to take your business to the next level. So, pull up a chair and dig in!

Trending blogs on Real Estate Best Practices


By Leif Price, Content Marketing Specialist
(Spot Color Marketing)
Comments 0
Do you have properties that are needing to be leased? Lacking time to start the process of marketing your property for lease? Have you ever heard of property management services?Property management services are types of service wherein a professional entity acts as the owner in terms of managemen...

By Morgan Taylor, Realtyna- MLS RETS Integration software & services
Comments 2
Some real estate agents are self-employed. Those that are not are generally free to set their own schedule and pursue their own leads. Many agents take advantage of this flexibility to work from home.Working from home has many benefits. But there is a long-running debate in the real estate commun...

By Leif Price, Content Marketing Specialist
(Spot Color Marketing)
Comments 0
Have you been wanting to move to a more tropical place within the US? Are you considering California as your next home? Check out Palm Desert, CA and why people love to live here:1. Hot and Fabulous. The weather in Palm Desert is hot almost all year round but it canoffer residents fabulous lifest...

By Zurple Marketing Team, Zurple, Client Generation Software for Agents
Comments 0
Let's get the ball rolling and brainstorm some ideas for email subject lines that will prompt a real estate client to open the email. Before we get to that list here are a few quick tips: Asking questions will evoke curiosity Using first names will make the email more personally relevant Be strai...

By Marte Cliff, Your real estate writer
(Marte Cliff Copywriting)
Comments 73
A couple of weeks ago I visited to see if I could find any agents who said they specialized in real estate in our small town. I did not.I'm not sure if I wrote about it before or not, but most said they “specialized” and were “experts” in all of North Idaho, plus a town or two in Wash...

By Debbie Reynolds, Your Dedicated Clarksville TN Real Estate Agent
(Platinum Properties)
Comments 61
Do You Tell the Public It's Sold?When you have received a contract, cleared all contingencies do you post a sold or under contract sign? Is it false advertising if you never let the public know it has Sold?Some properties never get the sold sign posted. One day the For Sale sign is just removed l...

By Lou Ludwig, Designations Earned CRB, CRS, CIPS, GRI, SRES, TRC
(Ludwig & Associates)
Comments 7
A Stumble is an Obstacle “Never allow a stumble on your success Journeybe the end of your success journey . . . .  It’s just an obstacle that has to be overcome.”Lou Ludwig Sales and Management Consultant,Success Coach, Speaker, Trainer and Author    As I see it . . . . . . .      A stumble is an...

By Lou Ludwig, Designations Earned CRB, CRS, CIPS, GRI, SRES, TRC
(Ludwig & Associates)
Comments 8
Your Next Level of Success Starts From Where You Are“Today is the day to take your success to the next level.Positive action creates positive momentum . . . . Positive momentum accumulates to take your success to the next level.”Lou Ludwig Sales and Management Consultant,Success Coach, Speaker, T...

By Darrell Backen, Digital Marketing
(Darrell Backen 1.855.216.6010)
Comments 9
How to create REALTOR ® with the registered symbol® using window alt codes Use the emoji on MacREALTORS® are required to use the ® symbol, this are the codes for window users with and numeric pad on the side of the keyboard. You press and hold Alt and inset the codeSimple, once your are shown how...

By Ron and Alexandra Seigel, Luxury Real Estate Branding, Marketing & Strategy
(Napa Consultants)
Comments 18
 The colors of a brand are part of its identity.  It is the first thing, people notice.  Colors are impressions and they are associated with feelings, impressions and experiences, that the onlooker identifies with or does not.  Pictured above is a scene from Carpinteria State Beach at low tide a ...

By Wanda Kubat-Nerdin - Wanda Can!, So Utah Residential, Referral & Relocation REALTOR
(Prado Real Estate South)
Comments 12
A question was recently asked in the Q & A section about whether it is important for real estate professionals to have a nice car?  Based on experience, my answer was...If it is kept clean - inside and out - it should not matter.  When clients are coming to town, I will still wash my car whether ...

By Joe Resendiz, Jr. Research Analyst
Comments 0
To say it’s been wet in Maryland is a bit of an understatement. In 2018, Baltimore experienced its wettest year on record, with nearly 72 inches of rain falling on Mobtown. Last year’s rain totals were almost double the average for Baltimore, and it appears 2019 is ready to continue that trend. S...

By Regina P. Brown, M.B.A., Broker, Instructor
(MBA Broker Consultants)
Comments 6
Need to renew your Real Estate license?  But not quite ready to enroll yet?  We've got the perfect solution! Simply sign up for an AUTO-Reminder! CLICK HERE and complete our form. We will send you an AUTO reminder 90, 60, and 30 days before your license expires. Enroll when YOU'RE ready! But don'...

By Alan May, Helping you find your way home.
(Coldwell Banker Residential)
Comments 17
I just fielded a call from a gentleman in Louisiana.  He wanted to know what Trulia's number is.  After I recovered my composure (you know... the "wtf... why is he calling ME to ask me Trulia's number?")... I explained that I don't work for Trulia.  Why did you call me to get Trulia's phone numbe...

By Andrea Bedard, M.A.; REALTOR® Silver Spring, MD and beyond
(Thompson Company, REALTORS®)
Comments 10
2019 marks an important milestone for me - 15 years in the business. 15 years! I have no idea how I got here so fast. It doesn't seem that long ago that I studied for the exam, interviewed to find the best brokerage for me to start out at, had first head-shots taken (don't ask, please!) and took ...

By Barbara Todaro, Marketing Agent for The Todaro Team
(RE/MAX Executive Realty )
Comments 10
The number of years in the business is not always the trump card..... those agents often come with bad habits!! I may be preaching to the choir when I post this on Active Rain.  Most real estate brokers do hire for potential since so many new agents move into real estate from other fields.  You m...

By Cara Marcelle Mancuso, Call a Marana neighbor, I'm THERE! LONG REALTY
(Long Realty - Dove Mountain, Marana AZ)
Comments 6
I had my third listing appointment this month last week and in looking back, was surprised at my "inner" attitude. We all know, especially as folks in Sales careers, about that Law of Attraction.  According to Wikipedia, "the Law of Attraction is the belief that positive or negative thoughts brin...

By Gary L. Waters Broker Associate, Bucci Realty, Fifteen Years Experience in Brevard County
(Bucci Realty, Inc.)
Comments 25
Now that I am "retired" there is so much I want to say to new agents!   This is not intended to be a negative "you can't succeed" post but rather a "time to get real and focused" post.A real estate license isn't a blank check. Not every real estate agent that drives a fancy new car is loaded.  An...

By Lou Ludwig, Designations Earned CRB, CRS, CIPS, GRI, SRES, TRC
(Ludwig & Associates)
Comments 7
 Respect Your Time “We say we waste time, but that is impossible.We waste ourselves.”  Alice Bloch Author   As I see it . . . . . . . .Respect your time Respect your time . . . . and you will make far better uses of your time. When you respect your time you create awareness on how you use your ti...

By Monica Hill, the REALTOR to help you discover Delaware
(RE/Max Associates)
Comments 3
How I wish companies would encourage their employees to learn how to speak clearly on the phone. A very usual part of the day in the life of a Realtor, I've been trying to hunt down some information, specifically about a bank-owned property. Not being able to locate a direct phone number, I calle...