mobile optimization: Lessons from PubCon Vegas 2009: It's Time to Think About Local Search and How You Can Make an Impact Online
- 11/12/09 04:34 PM
One of my favorite sessions at PubCon Vegas 2009 was the Local Search and Mobile Optimization session. I have been following local search for the past five years from a marketing angle. Quite awhile ago I realized that the SEM field would have to address the needs of consumers. Consumers want to research and have a need to find local vendors online. The local online space is fascinating because it's a space where the national players can be beat. Here's a few tips to getting it done in the local search space courtesy of Pubcon Vegas 2009, Local business professionals can use national platforms to promote … (18 comments)
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Rebecca Levinson, Real Estate Marketing and Online Advertising Consultant
One of my favorite sessions at PubCon Vegas 2009 was the Local Search and Mobile Optimization session. I have been following local search for the past five years from a marketing angle. Quite awhile ago I realized that the SEM field would have to address the needs of consumers. Consumers want to research and have a need to find local vendors online.
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