marketing: It's a consumers' world, We just need to optimize for it
- 10/02/19 12:53 PM
The Internet has brought many advantages to the real estate world from showing requests at the click of a button to 3D property tours and more. As agents and brokers, we strive to keep ahead of the learning curve as the landsape changes before us. It used to be that putting a sign in the yard and listing a property on the local MLS was enough to keep most properties moving, but as the technology changes how business is done, we as professionals also need to change how we do business. Here are some of my favorite tips to optimize your listings for … (0 comments)
marketing: Think Outside the Search Box
- 03/22/19 02:15 PM
It’s no secret we live in a digital world. According to a 2017 research report published by the National Association of Realtors, 44% of home buyers’ first step in finding a home was to look online, contacting an agent came in distant second place with 17%. As a real estate agent, it’s an exciting time with tons of new tools. You get your listings, add them to your MLS, and then let the powers of the Internet take over and push your listing to the edges of the universe…or something? For many agents this dramatic shift toward the digital space can be … (0 comments)
marketing: 2019 Best Free Mobile Apps for Real Estate Agents
- 03/11/19 10:34 AM
As a decades-long successful real estate broker, I know how hard it can be for agents who are just starting out. While having a strong network makes starting your busines a little easier, it always helps to have a few good tools up your sleeve. We all know that time is money, but for real estate agents, especially those who are just starting out, money is also money, which is why finding free tools to increase your productivity and expand your personal brand are so important. Here are some of my personal favorite free mobile apps for real estate agents in 2019. Google MapsNot … (2 comments)
marketing: A New Solution for REO Properties
- 11/27/17 07:16 AM
People tend to dream that a never-before-met great uncle will leave them a sprawling waterfront estate in a will they didn’t know existed. This sounds lovely (minus the death of your uncle, RIP!), but it doesn’t happen very often. In the real world, what actually occurs is that your crazy cat-lady Aunt Janice leaves you a cramped, outdated ranch home in a bad neighborhood in a city you don’t want to live in. Or, equally likely, crazy Aunt Janice hasn’t paid her bills for the past couple years, so now to settle the estate, the property is in the hands of … (6 comments)
The Internet has brought many advantages to the real estate world from showing requests at the click of a button to 3D property tours and more. As agents and brokers, we strive to keep ahead of the learning curve as the landsape changes before us. It used to be that putting a sign in the yard and listing a property on the local MLS was enough to keep most properties moving, but as the technology changes how business is done, we as professionals also need to change how we do business. Here are some of my favorite tips to optimize your listings for … (0 comments)
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