video: Traditional VS. New Media! What's Your Realtor Using? - 02/04/10 06:43 AM
Are you using a "old school" Realtor who uses "old school" marketing techniques? This is a great question the next time someone is out looking for the right Real Estate Agent to use. I say it all the time but, times have changed! If you ask me, there are many key questions I would ask if I was looking to have someone work for me when buying or selling a home in today's market.
1. Are you an "avid" user / embraces Social Media? (Having a user name and password on Facebook doesn't count)
2. Do you use video to market … (8 comments)

video: What Does a Hot Air Balloon, a Gold Jacket, and a Rock have to do with Real Estate? - 01/25/10 04:38 PM
What Does a Hot Air Balloon, a Gold Jacket, and a Rock have to do with Real Estate? This is what the "Big 3" in Real Estate identify themselves as their "brand". But, what do these things really have to do with Real Estate? I would say if someone came to your house to list or show you a home dressed in a gold jacket you might not let him in. But, for most agents its really the only thing that represents them as "their brand". How is this going to help these agents build there own personal brand?
Building a … (6 comments)

video: Don't worry, Social Media is a FAD! - 04/21/09 10:28 AM
It's depressing how Real Estate agents and professionals around here (New England) know so little about the importance of social media. It was obvious today after we went door to door promoting our class on Twitter & Facebook to offices, owner brokers, and managers that something is clearly missing. I went to over 15 offices in the Andover, North Andover, MA area speaking to agents, giving hand outs, and even sent out over 500 e-mails to Realtors. One office which has over 70 agents said to me "they have a good handle on their social media sites". What does that mean? … (20 comments)

video: RE BarCamp Boston 6-12-2009 - 03/11/09 08:02 AM
RE BarCamp is coming to Boston
RE Bar Camp is an ad-hoc gathering born from the desire for people to share and learn in an open environment. It is an intense event with discussions, demos, and interaction from attendees.
A real estate "unconference". Agenda is set that morning. Come learn all about blogging, video, social media marketing, Twitter, Facebook, prospecting, SEO, and more. YOU help set the agenda! The event ROCKS!
What a Great Price! FREE
With it seeming like the price of everything is going up RE BarCamp was created to bring PASSIONATE people in Technology and Real Estate … (2 comments)

video: RAPV's Social Media Class on Facebook - 02/25/09 07:23 AM

Realtor Association of Pioneer Valley's class on social media presented by ZIPVO / James Shiner and Greg Afarian. 1st session is about Facebook.
 
 
 
 
Learn how to create an account on Facbook, add friends, send messages, update your status, upload pictures / video, add a link, join groups, creating pages, and lots more. 
Let me know if you have any questions, Thanks Greg
 
(0 comments)

video: Choose Your Weapon.... Are yours working for you? - 02/12/09 06:35 AM

Choosing your weapons to go to battle / war can be an important decision whether you survive or not.  The same compariosn can be made with the weapons you have while on the streets and in the trenches trying to generate business.
Tools and equipment are not a luxury when it comes to showing customers your serious about what your going to do to help them get their offer accepted / house sold. To beat your competitors these ideas must be taken seriously other wise you'll just be a casualty of war.
 
 
More details available at ZIPVO.com.
(6 comments)

video: Social Media / Are You Ready For Change? - 02/11/09 04:14 AM

Going down to Carolyn Chodat's office today, Classic Properties, in Medway, MA, speaking about video and social media. @ZipvoGreg talks alittle more about embracing social media and a post by @Ines wrote for AgentGenius.com about the "F" word (fear).
http://agentgenius.com/?p=9933 Interview with Patrick Harding a Realtor in Andover about a success story with using social media and Facebook. Enjoy, Greg
 
 
View this video on ZIPVO.com.
 
(Image Thanks to Bernice Ross)
(5 comments)

video: Embracing Social Media - 01/31/09 02:56 PM
Embracing social media is a must in today's Real Estate Market. These free and effective tools will help you be found in search and improve your productivity. There are many effective and free tools like activerain.com  www.twitter.com Facebook.com ZIPVO.com and other sites will help a Real Estate professional in building their social media presence.
Since 85% of all intitial search starts online any REALTOR® that doesn't embrace this technology will see that traditional print media is out, and this new media is in. The Internet and social media revolution is here to stay. Embracing this technology is a must and Agents … (0 comments)

video: RE BarCamp NYC 2009 - 01/19/09 09:03 AM
      RE BarCamp at Inman in NYC 2009RE BarCamp is an ad-hoc gathering born from the desire for people to share and learn in an open environment. It is an intense event with discussions, demos, and interaction from attendees.This video is some of the material that was covered, enjoy :-)

More details available at ZIPVO.com. … (0 comments)

video: Is Your Computer Equiptment an Asset or a Liability? - 11/25/08 12:25 AM

Is Your Computer Equipment an Asset or a Liability?  This has been a question of mine for quit sometime, and for me it was a LIABILITY!  As a former PC owner I would have numerous problems on a daily basis.  Whether it was opening or sending an e-mail or pulling up web pages, it always seemed to take alot longer to do just about EVERYTHING! 
On Friday my PC Died :-(  (Blue Screen of Death) It was a blessing in disguise.  It's something I've been wanting to replace now for a while and the decision was an easy one.   … (2 comments)

video: ActiveRain & Socal Media Success Story - 10/29/08 03:28 AM
ZIPVO was invited to speak at the Cape Cod and Islands Association of Realtors MLS in Yarmouth, MA.  In attendence was about 40 agents and the class covered the following topic
The basics of digital video, including:• The different types of digital video file for-mats and hardware you’ll need• How to take video using camcorders, digi-tal cameras, or cell phones, and then get thatvideo onto your computer• Tips and tricks to make your videos lookand sound great• The differences between some of the mostpopular video sharing websites• How to upload your video to the Internet,and then embed it in your website … (2 comments)

video: Zipvo at Keller Williams in Worcester, MA - 10/29/08 03:02 AM
Zipvo a leading Real Estate video / media social platform where Realtors can upload or create a video and embed them on their MLS listings is giving a class today at Keller Williams in Worcester, MA about social media and the use of video. ZIPVO's Presentation will cover topics ranging from real estate video to blogging to using Facebook to promote yourself and your listings.  It will give your agents an overview on how to use social media in Real Estate.
If you are interested in having a social media class in your office or at your next association meeting please … (0 comments)

video: ZIPVO @Florida Association of Realtors 92nd Trade Show - 10/08/08 09:33 AM

http://www.zipvo.com/ @Florida Association of Realtors 92nd Trade Show
A video blog from The Florida Association of Realtors 92nd Annual Realtor Show. Come visit our booth for a chance to win a free video Flip camera and a chance to check out http://www.zipvoplatinum.com/
Take Care, ZipvoGreg :-)
 
 
More details available at ZIPVO.com.
 
(0 comments)

video: Is Your Association Really There to Help in These Tough Times? - 10/08/08 09:25 AM
After coming home from a week on the road and speaking to several hundreds (maybe thousands) of Realtors, I believe I have figured out what the major problem in our industry is and I believe I have figured out the flaw in the system.  I was speaking to one gentlemen about his association's Realtors (he is a board member) using "social media" in their marketing efforts.  I explained to him there are many sites out there like ours ZIPVO.com that are FREE and easy to use for Realtors to help with their marketing efforts.  He explained to me that "neither he nor his … (2 comments)

video: Day 2 of the Mass Association of Realtors Show in Worcester, MA - 09/23/08 02:02 AM
We are here today for day 2 at the Mass Association of Realtors Convention in Worcester, MA.  Please feel free to come by our booth #201 to get a chance and see  http://www.zipvoplatinum.com/
We have a show special going on, so come on by :-) with other give aways and FUN stuff.... 
More details available at ZIPVO.com.
(0 comments)

video: ActiveRain, Twitter, Facebook, ZIPVO (Analytics, What's Really Working) - 09/18/08 06:26 AM
Now that I have all this information and social media sites working for me, where is my traffic / users coming from?  This is a great question that most average people using the Internet probably are wondering about.  Analytics are used to determine the flow and traffic information a site is getting. 
Most people use Google Analytics for the general use of a domain www.zipvo.com but, what if I want to know how many views my Video for my listing 123mainst.com is getting or how long are people watching the video?  Are my users finding me and who is coming to … (6 comments)

video: Video player comparison, is Youtube a good solution for my Listing? - 09/08/08 09:10 AM
I recently was speaking to some Realtors about video upload possibilities.  The most common response is, oh yeah I just uploaded my video to http://www.youtube.com/

That always makes me cringe because it seems like it's such an ineffective way to effectively market your property.  Not to mention the fact that it's ACTUALLY against their general terms of agreement to profit from doing so.  Read Rule #4 and tell me what you think that means?
http://www.youtube.com/t/terms
YouTube states the following as RESTRICTIONS.... "use of the Website or its related services (such as the Embeddable Player), for the primary purpose of gaining … (15 comments)

video: The Next New Marketing Tool for Realtors is ALmost Here - 09/05/08 09:53 AM
ZIPVO Platinum Coming Soon....Revolutionizing the way Real Estate is found, viewed, marketed, and searched on-line! We are launching our “flagship” product called ZIPVO Platinum http://zipvoplatinum.com/ on September 10th at HIGH NOON EST, LOL…. We are planning an “Exclusive Invitation Only” launch to people that have signed up @ ZIPVO Platinum with give aways and discounts including a FREE FLIP camera.  Until our launch, we are announcing bits of info regarding ZIPVO Platinum with details at http://www.zipvo.com/Blog/  with the official launch and details following on September 10th. 
The basics of what we are feeling is that after MANY, MANY, months of … (0 comments)

video: Save Your Gas Money and Time by using Video! - 08/28/08 05:02 AM
After reading Gloriabelle's blog about http://activerain.com/blogsview/663116/Is-it-Appropriate-to I began to realize that the joke I had with my partner @ZipvoJames about an idea to start a campaign to have agents advertise their listing as a "GREEN LISTING" could be a reality. 
As a 14 year veteran in the mortgage business, I have always known the struggle it is as a Realtor to show properties all weekend long to clients, some of which may not be considerate of your time.  I have always found it amazing that some Realtors would show 10, 15 or more homes a day.  However, with the evolution of … (3 comments)

video: Mashable Event in Boston / Real Estate Meets Web 2.0 - 08/22/08 05:57 AM
San Francisco may be on the radar as Tech Capital of the world but, Boston in our eyes should be considered the East Coast version of it.  Recently ZIPVO attended a Popsignal Event, Tech Cocktail, and most recently this Mashable event which was a social networking and social media blog.  This is an interview I had with Aaron from Stickam.  Check it out :-)
 

Please let me know if you have any questions or comments, CHEERS Greg
(0 comments)

 
Greg Afarian (Virtual Media Realty & ZIPVO)

Greg Afarian

North Andover, MA

More about me…

Virtual Media Realty & ZIPVO

Address: 18 Waverly Rd, North Andover, MA, 01845

Office: (978) 688-1717



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