Fargo Print Media: Faith Publication Coming to the Red River Valley

A new publication named Valley Faith is set to be launched in the Fargo-Moorhead area this November. The four-color glossy publication will be a “guide to the different local places of worship” in Fargo, Moorhead, and the surrounding area.
David Holland, the Director of Sales and Marketing for Valley Faith, describes the publication as more than an all-faith guide. but a place to find inspiraction and direction.
“We are really encouraging all faiths to participate,” he said. David also added that currently the Fargo-Moorhead area has 138 places of worship.
Holland said the publication is offering a free opportunity to places of worship to expand their ministry’s outreach program by providing them with a profile within the publication and on the web. The churches and other places of worship will have the option of purchasing advertising space if they would like a larger presence in the perfect-bound magazine. Holland also pointed out that the publication will be largely supported by community advertisers and other sponsors who would not considered “places of worship.” Holland cites hospitals, florists, funeral homes, caterers, nursing homes, and businesses that provide wedding services and receptions as examples.
“It all ties together” Holland said.
The premeire publication of Valley Faith is scheduled to launch in mid-November. Holland said they are targeting to have it out before Thanksgiving due to the amount of people coming home for the holidays.
Holland said the response has been overwhelming and the interest continues to build He said if all 138 churches chose to participate and have a presence in the publication, the first issue would would be approximately 80 pages. The magazine will consist of faith profiles, stories of inspiration and faith-based events.
The publication will have four design and administrative staff members, along with three sales and marketing professionals.
Valley Faith will be tied to its corresponding website, www.ValleyFaith.net, which will provide more current events and articles. Holland said the goal was to have an interactive website within the faith-based community and those looking for outreach.
Holland said the biggest challenge of starting the publication was the same as many of his other entrepreneurial projects-- conveying the idea of what the publication is about and finding advertising opportunities. For him, the best part of starting Valley Faith is getting to inform people of how many different religious opportunities there are in the community. Holland talked about the population of the Fargo-Moorehad area in comparison with how many churches and religious affiliations there are.
“The faith presence in our community is amazing,” he said.
Holland has a background in real estate. He has sold commercial real estate for 25 years and been involved in several entrepreneurial start-up businesses. Holland is a graduate of Oak Grove High School.
More information can be found at www.valleyfaith.net or call 701.238.6181.

Valley Faith Facts
30,000 copies printed semi-annually
All local places of worship included in book withs article of inspiration
Website: www.ValleyFaith.net
Phone: 701.238.6181
Email info: info@valleyfaith.net

Distribution Highlights:
Hornbacher’s
Sunmart
C-Stores
Churches
Financial Institutions
Restaurants
College Campuses