is Truthfulness important to your business?

Okay what brought this on you may be thinking?

Yesterday I received a totally unsolicitated inquiry in regards to my interest in employment with a Chicago based mortgage company.

Here's the introductory line

Thank you for you initial interest in------------ -------.

 I had had not made any inquiries, had not had any contact, or did not have any idea who this company was, but being in an unusual mood I responded. Usually I just delete.

the response;

i don't recall ever expressing an interest.

in today's environment ethics is very important, and attempting to establish a relationship with a lie is not very ethical.

I received a correspondence from a VP stating no, I hadn't made any inquires, that they had found my contact information on Linked In.

I found it ammusing that he concluded by stating that if I knew of anyone who might be interested please refer them to the website.

Fat chance of that.

So, am I overreating or do you think, as I do that considering what has gone on in our industry over the last 5-7 years that we should be doing it the best we can, all the time.

Is this okay as it is just the normal course of doing business?

How about this one.

Why must I "unsubscribe" to all of the unsolicited information I have received from companies to which I have not subscribed?

At the very least there needs to be a change in verbiage.

how about;

click here to permanently delete these ------ that you never wanted to hear from in the first place.

Okay, maybe I'm living back in the dark ages, or maybe I'm not, for example;

I am currently utilizing a medium which reaches out to, you fill in the number, of people who access the Rain, of their own free will, either by membership, or clicking on the articles, as they are found on the net. There are also similar mediums.

I try to always be as truthful as possible, to give credit when credit is due, and to not abuse this system

So

is Truthfulness important, or isn't it?