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Online Real Estate Marketing---Step 1: Claim your name

By
Mortgage and Lending with Fifth Third Bank NMLS #457556

To all of you who read and e-mailed me about my marketing do's and don't s post here on 4/29/08 I wanted to thank you for your kind words, additional insights and I also enjoyed the opportunity to look at some of your pages.  Definitely some great stuff out there--happy selling to you! 

I've talked with some agents who are just getting their website started or are just thinking about it...trying to choose a domain name, how to get started.  I did some comparison shopping on just that and you'll notice here I have some links to the right. 

I found that in ease-of-use, and cost/benefit there is a lot of value to Domain-It.  I wouldnt have become an affiliate & posted them here to share with the entire ActiveRain community if I did not believe in them. 

You can also transfer your domain name here and set-up auto renewal which is a great feature to have!  There are actually software programs out there designed to crawl the web in search of domain names getting ready to expire with active traffic on them to buy them up and re-sell them or I guess make you buy them back or lease them.

I'd always wanted KevinWeaver.com but I guess I'll have to wait a while longer until the veteran dirt late model racer retires:)  I've picked up a couple others to use in the future and brainstorm on ways to promote them.

It's kind of fun brainstorming about what names you could use, promote, specific to you, your community,  your business and of course, seeing if your idea is taken.  You can buy multiple names and have all them forward to your main page also. 

Just as an example in a large metro area you could promote different suburbs/neighborhoods with a number of domain names for your marketing materials and have them all tie in your main page for MLS search and to view your listings in each of those areas.  Not sure of all the technical aspects for that depending on your web host but I've seen more and more doing this type of thing.  Being creative could be a rewarding way to find what works for you!

Kim Sellers
Lake Arrowhead, CA Coldwell Banker - Lake Arrowhead, CA
Lake Arrowhead Realtor - BRE#01412099 - Lake Arrow

Great ideas here.  I am just now searching around for a different web host.  I have out grown my website and need to take it to the next level.

May 13, 2008 04:39 AM
Becky S. Burghart
Berkshire Hathaway First REALTORS® - Topeka, KS
President of Topeka Association of REALTORS®

Kim:  have you ever looked into WebAgent Solutions? If not call me.It is fabulous and cheap.  I am getting referrals to my phone within a 3-5 second response to when they sign into my site.  I call them and they are even more blown away by how quickly I respond.  I have a great contact who can just answer questions if that is all you need, I can hook you up.  My number is:  Becky Burghart 785) 640-8811 or go to my website and check it out.  www.beckyburghart.com for my branded site and www.gettopekahomeinfo.com for my unbranded.  I got both for a $350 set up fee and $125 monthly management fee which I off site by affiliate members who advertise with me.

May 13, 2008 04:58 AM
Kevin Weaver
Fifth Third Bank - Cincinnati, OH
an experienced mortgage professional NMLS #457556

Kim,

Thanks...Best of luck taking your web presence to the next level.  Many options to choose from out there thats for sure.  With an area like Lake Arrowhead ther are many creative ways to drive more traffic to your site.

Becky,

Kansas never looked so good :)  Your branded site looks top notch and if you are getting results with it thats fantastic--thanks for sharing.

 

~Kevin

 

May 13, 2008 05:13 AM