internet lead generation: How to Build Trust, Authority, and High Conversion Rates for your Website - 07/11/15 12:32 AM
How to Build Trust, Authority, and High Conversion Rates for your Website
 
On the heals of the latest Google Algorithm, here are some items to focus on when building a quality driven website.
Trust, authority, and high conversion rates are the essential ingredients for any successful online company. Unlike other businesses, real estate agents often rely solely on their websites in the beginning as many of them do not have a database even the beginning. Those who choose online marketing as a primary lead generator, their customers usually come from the Internet, which means that their websites must be on par with other business websites … (2 comments)

internet lead generation: What to know about URL's (.com) - 07/10/15 02:12 AM
The 2015 SEO Report - Get your website or Blog appearing at the top of the search engines
While there are numerous different ways in which you can optimize your website's structure and content for the search engines, a process known as search engine optimization, the importance of creating SEO-friendly URLs is often overlooked by novice Web designers and online marketers. Creating SEO-friendly URL structures will make it easier for the search engine crawlers, as well as your visitors, to navigate your website. A clear and consistent URL structure can also help to make website maintenance and folder browsing easier, so it's … (1 comments)

internet lead generation: Matt Holder Keller Williams Oklahoma City on The Ballen Method - 07/27/14 01:16 AM
Matt Holder Keller Williams To Whom it May Concern,
I made the decision to purchase The Ballen Method last year. Before purchasing, I spent countless hours on the internet learning all of the information that I could from Lori. She has passion and dedication like I have never seen for giving people the tools to be successful.
A lot of times, agents will come to me & ask “Is cold calling the only way to lead generate?”.. My response is ALWAYS, “go to your computer, type in the name Lori Ballen, and then you tell me whether cold calling is the only way to lead … (0 comments)

internet lead generation: Email marketing | Internet Lead Generation Strategies - 03/30/14 11:35 PM
Email marketing | Internet Lead Generation Strategies
There is no doubt that email marketing is an important factor in marketing any type of business. No longer to your customers really care for or want to see advertisements in their mail box. In fact, most of the times those mail advertisements go in the trash with a heap of other trash. However, if not carefully executed, emails that land in email boxes might find their way into the computers trash can just as quickly as the physical mail. When it comes to email marketing everything, absolutely everything depends on the very first … (26 comments)

internet lead generation: Take advantage of A powerful resource for finding targeted leads - 03/23/14 10:25 PM
Many real estate agents aren't taking full advantage of the most powerful resource for finding targeted leads—the Internet. 
Many people nowadays are only using the Internet to gather information when they're looking to buy a home. Through the use of SEO search engine optimization Google will show your website in the search results when people search for relevant keywords. Do you see the power of this? If you're promoting your website correctly, Google sends people to your site when they enter queries that show intent to buy. Creating a website that ranks highly in Google and other search engines requires hard work, patience, and … (5 comments)

internet lead generation: What Online Marketing looks like in 2014 - 02/09/14 09:47 PM
What Online Marketing looks like in 2014
Marketing is a constantly changing term. There may be many things about marketing that not everyone agrees on, but one thing that is agreed among almost all professionals is that change in marketing is constant. In 2014, these changes are going to be important as the amount of websites continues to rise.
Mobile Marketing
For starters marketing has to go mobile. Every business needs to understand that mobile friendly content is a must have. It is no longer enough just to have a website. As a business owner you need a mobile friendly version … (0 comments)

internet lead generation: Upcoming Lori Ballen Educational Events - 01/24/14 01:34 AM
Upcoming Lori Ballen Educational Events
Online Marketing Magic - 5 Hour Deep look into Dominating the Internet with Purpose, Passion, and A Plan! Learn how we went from zero to top producing Las Vegas Team doing 100 transactions a year including ALL listings coming from the internet!
Build it Like Ballen Mastermind - a 3 hour look into marketing and running a high performance team with a special focus on Systems and Talent. Who does what and how they do it!!  Bring your Questions. This Mastermind is for YOU! 
 


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internet lead generation: Winning Tips for Real Estate Blogs by Lori Ballen Online Marketing - 12/27/13 07:31 AM

Winning Tips for Real Estate Blogs As a real estate agent, there's no denying that your first commitments are to your clients and the real estate that you represent. Online Marketing is an important part of any successful real estate business, though; the sooner you embrace it, the easier all aspects of your business will become. You simply need to implement the most effective strategies for every level of your growth as a real estate agent professional in order to maximize your outreach and future successes. 

Implementing the Ballen Method to Move On Up You wouldn't want to just fly by … (0 comments)

internet lead generation: Are You Giving Good Speak??? An A-HA-bservation shared by Lori Ballen - 11/14/13 01:50 AM
Are You Giving Good Speak???
An A-HA-bservation shared by Lori Ballen
 
 

I'm often hearing people say "Oh, I know that", or "I took that class 3 times.. I get it". I myself have given a Snarky response to someone when they try to coach me on something I think I already know. I also hear a lot of people tell others how something should be done. They sound very smart. Everyone oo's and ahhh's. But if you look behind the curtains, they don't themselves have results in that area. Do they REALLY know it then? If they do.. Why aren't the … (1 comments)

internet lead generation: From zero to Top 1% in Nevada for Real Estate Sales in Las Vegas - 10/29/13 02:27 AM
 From zero to Top 1% in Nevada for Real Estate Sales in Las Vegas
High School Drop Out, Married at 17, Divorced with a child at 21.
Became a Millionaire, Lost it all, started over in Real Estate and rebuilt using Models and Systems
and a Las Vegas Real Estate Team of Talent.
 
(2 comments)

internet lead generation: Four Best Practices When Marketing with Social Media - 10/17/13 11:20 PM
Four Best Practices  When Marketing with Social Media
by Lori Ballen, Internet Lead Generation and Online Marketing Specialist

Social media has become one of the biggest outlets for businesses to direct their internet marketing force to, and with one in four people affiliated with at least one social media network worldwide, it’s not hard to see why. In terms of marketing, your approach to social media should be focused and a high priority with regard to how you do this, as it is crucial in how you are perceived by your consumer base. Here are four great things to know when approaching … (3 comments)

internet lead generation: WOW for Real Estate Referrals. The Action Plan by Lori Ballen - 10/15/13 11:58 PM
 WOW FOR REFERRALS!!! Winning with Real Estate Referrals by Lori Ballen
How do you win with real estate referrals? YOU WOW THEM!!
Lori Ballen and her team of Summerlin Las Vegas Real Estate Agents average a referral a day.
Of course, not all of those close. Her team, The Ballen Group does a majority of their business from the web including Google and
Facebook. Lori chose a strategy when she joined Keller Williams Realty Las Vegas Summerlin in 2013 and that strategy was to create a virtual relationship with as many real estate agents as she could, provide value, and then take the … (1 comments)

internet lead generation: This Weeks Thoughts from Lori Ballen | Google Ranking and SEO - 09/03/13 12:21 AM
This Weeks Thoughts from Lori Ballen | Google Ranking and SEO
by Lori Ballen, Online Marketing and Internet Lead Generation for Real Estate
 
Online marketing for real estate agents is not just “one more thing to do”. It should be part of an overall marketing plan. It’s 2013, headed for 2014 already and like it or not, consumers are on the web. When a buyer is ready to purchase real estate, they most often start with an online search consisting of MLS listings and neighborhood information. The Realtor that usually gets contacted is the one who has the probably listed that … (4 comments)

internet lead generation: Blogging and Tagging for Real Estate Blogs, SEO, and Sorting - 08/30/13 07:59 AM
Blogging and Tagging   Tags are Keywords that can be assigned to a post.
Tagging is a basic procedure we see in effective real estate blogging, yet most bloggers will skip it. Those who blog in a hurry, or blog without purposeful SEO (Search Engine Optimization) strategies are likely to not focus on Tags. 

Quite simply though, you can add tags to your blogs. Here’s all you really need to know:

When tagging your blog post you give your blog the labels (think keywords here) search engines use to classify, sort and rank your post.  You will see this in just … (2 comments)

internet lead generation: Introducing The Ballen Method to Internet Lead Generation & Marketing - 07/07/13 05:41 AM
Introducing The Ballen Method to Internet Lead Generation and Online Marketing
by Lori Ballen
 
 
Home About Us The Ballen Method Events FAQ Blog     The Ballen Method   The Ballen Method? Identifying a Niche, Finding your Target Audience, Creating a Message and a Product and then using Blogging, Press Releases, Social Media, Classified Ads, Video and Fresh, Relevant web site content with Disciplined Consistency that results in dominating the search engines for desired searched keyword strings.
How is different than traditional Search Engine Optimization and Search Engine marketing. It's not. It's not different. The same principles apply. The KEY component to … (0 comments)

internet lead generation: 7 Steps to Dominating The Search Engines - Online Marketing by Ballen - 06/10/13 02:42 AM
7 Steps to Dominating The Search Engines - Online Marketing by Ballen
by Lori Ballen
http://www.TheBallenMethod.com 7 Steps to Dominating Google - By Lori Ballen, Internet Lead Generation Specialist as Introduced and Invited by Seth Campbell, Regional Director for Keller Williams Realty Maryland / DC Region during his Maryland / DC Regional Mastermind.
PLAY THE VIDEO NOW
Seth Campbell: "I'm real, real honored to introduce our next speaker. She was able to sign up to fly out here, kind of last minute; we added her onto the agenda. A lot of folks don't know, but our next presenter actually built two seventh- level … (2 comments)

internet lead generation: Defining Moment: Niche Marketing | Online Marketing - 06/02/13 05:25 AM
Defining Moment: Niche Marketing
by Lori Ballen
 
Wikipedia Definition: A niche market[1] is the subset of the market on which a specific product is focusing. So the market niche defines the specific product features aimed at satisfying specific market needs, as well as the price range, production quality and the demographics that is intended to impact. It is also a small market segment. 
 
Real Life Application:
Search engines reward web sites that are consistent with their topic and message. In addition, NICHE markets are much easier to break into as far as the search engines are concerned, than general searches. 
 
For example, if I am a … (1 comments)

internet lead generation: Send Your Real Estate Agent Referrals, We track Them - Free - 06/01/13 01:25 AM
SEND YOUR Real Estate Agent REFERRALS, WE TRACK THEM - *FREE*
NOW OPEN: http://www.TheAllStarAgentNetwork.com
 
 
Imagine, a place where you can send your referrals and have them tracked, receive weekly updates on schedule until the day the transaction closes, and it costs you, the referrer, nothing.
Instead us asking the social networks (Popularity Contest) who you should use, you'll be able to Choose an agent by Specialty, Production, Location, or Let us Choose for you.
No longer will you be wondering what is happening during the transaction. You will receive weekly updates that notify you of exactly what is taking place … (1 comments)

internet lead generation: Defining Moment | Online Marketing: Google Authorship - 05/18/13 06:09 AM
Defining Moment | Online Marketing:  Google Authorship
by Lori Ballen
 

Google is now linking the author of web content to their google profile. This is significantly changing how the search results appear enhancing the result with a thumbnail image and preview bio. 
 
Real Life Application:
The top most noticeable feature is in Google search results directly. Even when a user (the person doing the search) is not logged into Google, they can see your thumbnail image on the search which makes your result stand out amongst the rest. Early Adopters will be rewarded.
Key Features to be noted are the … (0 comments)

internet lead generation: Speaking of Marketing | Search Engine / SEO Tips, Online Marketing - 05/18/13 01:23 AM
Speaking of Marketing |  Search Engine / SEO Tips, Online Marketing 
by Lori Ballen   Offline and online marketing are two completely separate componants. The time in which a business could rely solely on offline marketing has long sense passed and has been replaced by that of SEO and Internet lead generation. Your marketing plan needs to be a direct reflection of what your business goals are. The time to start marketing is now. Know where you want to go and take the appropriate steps forward.
Keep in mind that there is no guarantee when it comes to the internet. However, there are skills and strategies which you … (0 comments)

 
Lori Ballen, Digital Marketing Strategist (Keller Williams Las Vegas)

Lori Ballen

Digital Marketing Strategist

Las Vegas, NV

More about me…

Keller Williams Las Vegas

Address: 9420 W. Sahara Suite #100, Las Vegas, NV, 89117

Office: 1-800-805-8354



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