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Business Planning Basics
With the new year fast approaching many professionals in our industry are working on their 2010 business plans, some are thinking they should be working on their plans and are putting them off, and probably the majority of our industry knows they should be working on a business plan and have no idea where to start. 
I must confess that until 2 years ago I fell into the latter category, and was lucky if I even jotted down a few projects or ideas for the next year.  For the past 2 years I have utilized a written plan, and in 2009, I not only had a written plan but actually managed and actively worked that plan, which has made all the difference.  Personally, having a plan and working that plan has helped me to meet and/or exceed every written goal that was set forth for 2009.  This included hiring a full-time production partner, exceeding production goals (by almost 100%), building new business relationships and strengthening existing relationships.  This plan has largely been responsible for my best and most rewarding year in the industry in 7 years in the business, and this during one of the toughest years in recent history for the ... more

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