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preparing your home for sale....
The following is a reprint of my column that appeared in Frontiers In L.A. magazine on June 17th, 2010.
Selling a home in any market can be a major undertaking, even more so in a buyers' market such as the one we're in now. It's a major life change. As a Realtor, I always want to see my clients get top dollar, with no money left on the table, and we both want it done as quickly as possible. The longer a house sits on the market, the less it's ultimately going to sell for. A few pointers and guidelines will help you achieve a smooth, successful sale and get you on your way to your next destination.
The first and single most important thing on your “to do” list is to price your home correctly. There is no over-emphasizing this. Be as objective as possible when reviewing comparable sales with your agent (comparable sales are recently sold properties similar in size, area and condition). Listen to what the market is telling you (your agent is only the messenger). Coming on the market too high will result in your missing out on those first critical weeks – your best chance to ... more

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