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Agents Owe Clients the Truth, Even if Clients Don't Want to Hear It
I was reading another agent's blog this morning about dealing with a screwball situation and unreasonable demands. I made the comment that the icky part of the real estate business is when an agent has to choose between being honest and getting more business. Because sometimes when an agent tells a client the truth, that person is unprepared to hear it. Not only that, but because the client doesn't want to hear the truth or refuses to believe the truth, that person will look unfavorably upon the agent. An unfavorable opinion equals no more referrals. No more referrals hurts an agent's business.
So, what does an agent do? Is it wise to compromise?
I say no. I believe in telling the truth. That doesn't mean let it all hang out, but it does mean being honest, knowing full well that the honesty may not be well received. Being honest sometimes means an agent will lose business. A client may not like the agent as a result. But as like-able as one may want to be, the other side of the coin is you can't please everybody 100% of the time. It's impossible. And you can drive yourself crazy if you try.
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