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Off to Chase The Next Big Storm AR's V.P of Sales and Blog Trainer Signing Off.
This is a very interesting post, that every AR member should read.  As you can clearly see there are dark clouds looming on the Horizon.  Make no mistake, there is a lot of money at stake here...the acquisition of Active Rain was in the neighborhood of $450,000.  The question is how does one provide a steady stream of cashflow without aleinating the very members and staff who are the backbone of this model.  See my upcoming post, "Active Rain...If it Ain't Broke, Don't Fix it."
If you ask Jon Washburn he will tell you that he is “not a sales person”, but don’t let this fool you!  What began as an innocent lunch back in 2009 resulted in me leaving my successful business behind to join forces with Jon at ActiveRain. The goal was to find a sustainable revenue model for a company that was on the brink of running out of the capital.ActiveRain was a robust community at the time with a little over 100k members but very little dependable revenue.  Jon, in my opinion, had two choices: he could clutter every page of AR with advertising, or we could start charging our new members to take advantage of the reputation ... more

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