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Tools and Tactics for Obtaining an Online Audience
A curator sounds like – and actually is – someone who oversees items at a museum or library. Nowadays it also means someone who reads, gathers, sorts and presents information from a variety of sources for distribution on social media platforms.
In other words, it’s you. What? You didn’t know that was part of your job description as a real estate agent? Well, it should at least be creeping into your vocabulary or onto your to-do list if you want to get your name and message out to the masses. Even if you’re not a polished writer, you still have something to say. Using other sources for material – whether it’s technical, humorous, enlightening or in another form – is a good way to get noticed and move up the ladder on search engines because of linking, sharing and “likes.”
I just listened to a Webinar that had some useful ideas for people who aren’t very active on social media or who are hesitant to get started because of a lack of knowledge. Here are some tidbits from that, other things I’ve read and a few things I do:
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